Data-driven Decisions Help Manufacturers to Predict Changes in Consumption during COVID-19

In order to address sustained uncertainty during the COVID-19 era, consumer goods manufacturers are improving their demand sensing capabilities by enabling enterprise-wide collaborations across supply chains, sales, and marketing. Companies in the Nordic solar shades market are focusing on consumer insights and potential coronavirus scenarios to better predict and mobilize against changes in consumption and product demand.

Manufacturers in the Nordic solar shades market are adopting data driven decisions to invest across supply chains. Consumer idea about essential and non-essential products is shaping the way manufacturers promote their products. As such, there is a demand for sustainable products such as solar shades that promote health and safety of individuals.

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Roller Shades Versus Solar Shades: Which is Better?

Both roller and solar shades are growing in popularity for styling windows. However, pros and cons of these two products are translating into incremental opportunities for companies in the Nordic solar shades market. For instance, solar shades are made of open weave materials designed to filter and manage solar heat glare, rain, and harmful UV (Ultraviolet) rays. However, solar shades are not preferred by many individuals, owing to privacy concerns. As such, this attribute is also an advantage, since individuals can maintain an outside view while remaining cool and comfortable indoors. Thus, roller shades are emerging as an alternative to the issue of privacy pertaining to solar shades, thus intensifying sales competition.

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Smart Shades, Home Automation Create Incremental Opportunities for Manufacturers

Cordless and motorized lift options in solar shades are boosting product uptake. Manufacturers in the Nordic solar shades market are increasing their R&D capabilities to incorporate rechargeable motors in products that can be operated using mobile apps, remote controls, and even voice command. This has led to the concept of smart shades, as the smart home technology has become a fast growing phenomenon in the space of interior designing.

Home automation with respect to lights, entertainment systems, and now solar shades is creating revenue opportunities for manufacturers in the Nordic solar shades market. As such, the Nordic solar shades market is estimated to reach a valuation of US$ 1.7 Bn by the end of 2030.

Soft Fabrics in Solar Shades Being Preferred to Metal Blinds

New trends in interior designing are giving way to solar shades that are now emerging as an alternative to mini metal blinds. Manufacturers in the Nordic solar shades market are experimenting with different fabrics, colors, and designs in products increasing aesthetic appeal. It has been found that solar shades play a key role in uplifting the warmth and softness of the existing home décor. Soft fabrics in solar shares are being highly preferred by customers in Nordic countries as compared to the sharp edges of metal blinds.

Companies in the Nordic solar shades market are increasing the availability of products made of pastel and neutral colors. In order to meet the specific needs of customers, manufacturers are increasing their production capabilities in products made of vibrant and dark colors.

Woven Wood Shades Made Using Premium Fabrics Enhance Visual Appeal of Windows

In order to overcome the issues of privacy in solar shades, manufacturers in the Nordic solar shades market are gaining proficiency in woven wood shades. Companies are increasing accessibility to handcrafted woven wood shades to provide natural and warm appeal in home décor. Decorative edge banding and durable materials in woven shades are grabbing the attention of potential buyers in retail stores.

Companies in the Nordic solar shades market are making use of expert craftsmanship to gain a competitive edge over other manufacturers. As such, manufacturers are innovating in Roman shades that are made from premium quality fabrics and feature soft folds that enhance the volume and visual appeal of windows.

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Analysts’ Viewpoint

Innovations in product design and packaging are likely to revive market growth amidst the ongoing COVID-19 pandemic. Motorized solar shades are a breakthrough innovation in the space of window treatment, home décor, and interior designing. The Nordic solar shades market is slated to register a sluggish CAGR of ~3% during the forecast period, as many solar shades fail to offer privacy, owing to its see-through attributes. Thus, manufacturers should increase their production in woven wood shades that offer soft sheers for room darkening and privacy.

In addition, companies are addressing child and pet safety concerns by incorporating internal lift systems in solar shades.

Nordic Solar Shades: Overview

  • According to Transparency Market Research’s latest research report on the solar shades market in Nordic for the historical period 2019 and the forecast period of 2020 to 2030, increase in demand for motorized solar blinds is a key factor expected to boost the solar shades market in Nordic during the forecast period
  • In terms of revenue, the solar shades market in Nordic is estimated to reach US$ 1.7 Bn by 2030, expanding at a CAGR of ~3% during the forecast period. In terms of type, curtain is anticipated to be a highly lucrative segment of the solar shades market in Nordic during the forecast period.

Increase in Adoption of Energy Efficient Technologies: Key Driver of Nordic Solar Shades Market

  • Greenhouse gas (GHG) emission has been increasing significantly in Nordic countries due to direct combustion of fossil fuels. According to the OECD stats, GHG emissions in Norway rose from 47.53 million tons of CO2 equivalent in 1992 to 52.02 million tons of CO2 equivalent in 2018. Electricity, transportation, industry, commercial/residential buildings, and agriculture are some of the key sources of greenhouse gas emissions. The building sector is a major source of GHG emission.
  • Governments of countries in Nordic have formulated several long-term energy and climate targets to promote the integration of energy efficient technologies in order to reduce GHG emissions in residential & commercial establishments. For instance, in 2009, Integrated Climate and Energy Policy' (ICEP) of Sweden introduced a goal to increase energy efficiency by 20% in 2020 and 50% in 2050.
  • Formulation of strategies to promote the adoption of energy efficient technologies for carbon emission reduction is anticipated to boost the demand for solar shades, as solar shades lower building peak heat gain and cooling requirements and improve the natural lighting quality of building interiors. According to the Whole Building Design Guide, solar shades can reduce the annual cooling energy consumption by 5% to 15%.
  • Thus, increase in adoption of energy efficient technologies is anticipated to propel the solar shades market in Nordic during the forecast period

Growth in Application of Solar Shades in Residential Sector in Nordic

  • Investments in construction of single and multi-housing units have been rising significantly across the Nordic region. Rise in population migration from rural to urban areas, improvement in standard of living, increase in disposable income, and strong economic growth are some of the key factors driving investments in construction of housing units.
  • Demand for solar shades is directly linked to the development of household buildings, as solar shades are used to optimize the amount of solar heat gain and visible light that enters a building. Thus, rise in investment in construction of residential buildings is estimated to boost the demand for solar shades in residential buildings.

Nordic Solar Shades Market: Competition Landscape

  • Detailed profiles of companies operating in the solar shades market in Nordic have been provided in the report to evaluate their financials, key product offerings, recent developments, and strategies
  • Key players operating in the solar shades market in
    • Nordic are Somfy
    • ROYAL SOLSKJERMING AS
    • Wallners Persienn & Markis
    • ANWIS Sp. z o.o.
    • Bodø Markise & Persiennefabrikk AS
    • Glasscon GmbH
    • Duco Ventilation & Sun Control
    • Kawneer
    • Hunter Douglas
    • WAREMA Renkhoff SE.

Nordic Solar Shades Market: Strategic Partnerships

  • Prominent companies operating in the solar shades market in Nordic, such as Kawneer, Hunter Douglas, and Duco Ventilation & Sun Control, are focusing on strategic partnerships and acquisition activities to expand their footprint. Other key strategies in the solar shades market in Nordic are highlighted below:
    • In October 2019, Kawneer Company, Inc. introduced the new 1620UT/1620UT SSG Curtain Wall System. Built on the success of the 1600UT Curtain Wall platform and a narrow 2" (50.8 mm) sightline, the systems feature an engineered polymer thermal separator and accommodate 1" insulating glass, making them ideal in climates where high thermal performing façades are needed.
    • In December 2019, Hunter Douglas agreed to acquire 30% minority in Select Blinds, with an option to purchase the remainder. Select Blinds, a North America-based online retailer of its own branded window covering products, recorded sales of US$ 94 Mn in 2018.
    • In July 2020, Duco Ventilation & Sun Control introduced its smart solar shades that reduce cooling load in Van Marcke office block. These smart solar shades help combat overheating and can be used during the warmer summer months, as they help avoid direct sunlight on the windows.
  • In the solar shades market in Nordic report, we have discussed individual strategies, followed by company profiles of providers of solar shades. The ‘Competition Landscape’ section has been included in the report to provide readers with a dashboard view and company market share analysis of key players operating in the solar shades market in Nordic.

Nordic Solar Shades Market – Scope of the Report

The latest study collated and published by Transparency Market Research (TMR) analyzes the historical and present-day scenario of the solar shades market in Nordic to accurately gauge its growth potential. The study presents detailed information about important growth factors, restraints, and key trends that are creating the landscape for growth of the solar shades market in Nordic in order to identify opportunities for stakeholders. The report also provides insightful information about how the solar shades market in Nordic would expand during the forecast period of 2020 to 2030.

The report offers intricate dynamics about different aspects of the solar shades market in Nordic, which aids companies operating in the market in making strategic decisions. TMR’s study also elaborates on the significant changes that are anticipated to configure growth of the solar shades market in Nordic during the forecast period. It also includes key indicator assessment that highlights growth prospects for the solar shades market in Nordic and estimates statistics related to the market in terms of value (US$ Mn).

This study covers detailed segmentation of the solar shades market in Nordic, along with key information and a competition outlook. The report mentions company profiles of players that are currently dominating the solar shades market in Nordic, wherein various developments, expansions, and winning strategies practiced by these players have been presented in detail.

Key Questions Answered in TMR’s Report on Nordic Solar Shades Market

The report provides detailed information about the solar shades market in Nordic on the basis of comprehensive research on various factors that are playing a key role in accelerating the growth of the market. Information mentioned in the report answers path-breaking questions for companies that are currently operating in the Nordic market and are looking for innovative methods to create a unique benchmark in the Nordic market so as to help them design successful strategies and make target-driven decisions.

  • Which type segment of the solar shades market in Nordic would emerge as a major revenue generator during the forecast period?
  • Which operation segment of the solar shades market in Nordic would emerge as a major revenue generator during the forecast period?
  • Which application segment of the solar shades market in Nordic would emerge as a major revenue generator during the forecast period?
  • How are key market players successfully earning revenues in the solar shades market in Nordic?
  • What would be the Y-o-Y growth trend of the solar shades market in Nordic between 2019 and 2030?
  • What are the winning imperatives of leading players operating in the solar shades market in Nordic?

Research Methodology – Nordic Solar Shades Market

The research methodology adopted by analysts for compiling the report on the solar shades market in Nordic is based on detailed primary as well as secondary research. With the help of in-depth insights of the market-affiliated information obtained and legitimated by market-admissible sources, analysts have offered riveting observations and authentic forecasts of the solar shades market in Nordic.

During the primary research phase, analysts have interviewed market stakeholders, investors, brand managers, vice presidents, and sales and marketing managers. Based on data obtained through interviews of genuine sources, analysts have emphasized the changing scenario of the solar shades market in Nordic.

For secondary research, analysts have scrutinized numerous annual report publications, white papers, market association publications, and company websites to obtain the necessary understanding of the solar shades market in Nordic.

Nordic Solar Shades Market – Segmentation

TMR’s research study assesses the solar shades market in Nordic based on type, operation, product, application, and country. The report presents extensive market dynamics and progressive trends associated with different segments and how they are influencing growth prospects of the solar shades market in Nordic.

Type

  • Blinds
  • Curtains
  • Shutters
  • Others (including Shades)
Operation
  • Manual
  • Automated
Product
  • Internal
  • Automated
Application
  • Residential
  • Commercial
  • Industrial
Country
  • Denmark
  • Norway
  • Sweden
  • Iceland
  • Rest of Countries

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Nordic Solar Shades Market

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