Global Non-alcoholic Beer Market: Overview
Non-alcoholic beer is manufactured through the fermentation of raw materials such as malt, water, hop, and yeast. This process helps to obtain the taste of beer and allows to manufacture with the numerous flavors. Availability of the Non-alcoholic beer in numerous places has reduced the consumption of alcoholic beverages. Additionally, an increase in the adoption of a healthy lifestyle and growth in the population of non-drinkers have boosted the demand for non-alcoholic beer.
This report offers comprehensive information and wide-ranging evaluation of the global non-alcoholic beer market. The research report is based on the trustworthy sources such as press release, whitepapers, news updates, and assumptions. The report offers comprehensive profiles on these market players and assesses their current standing in the non-alcoholic beer market. The report offers company history, annual turnover, segmental share, SWOT analysis, growth strategies, new product launches, mergers and acquisitions (M&A) activities, and recent research and development (R&D) activities.
Global Non-alcoholic Beer Market: Drivers and Restraints
The global non-alcoholic beer market is gaining traction due to rising adoption of zero alcohol or less alcoholic beverages. In addition, the factors such as swift urbanization, increasing disposable income, and rising pub culture coupled with increasing number of the health-conscious people are fuelling adoption of non-alcoholic beer as an alternative to the alcoholic beverages in the region. The aforementioned factors are propelling the growth of the global non-alcoholic beer market.
Additionally, the stringent government laws against alcohol consumption are favoring the growth of the market. Rising awareness about the importance of non-alcoholic beer such as positive effects on the breastfeeding and reduction of anxiety and better sleeping. These factors are propelling adoption of non-alcoholic beer and are likely to drive the growth of the market.
However, the presence of substitutes in the form of natural-based and carbonated beverages is restraining the growth of the global non-alcoholic beer market. Nevertheless, new product development and increasing availability of non-alcoholic beer across numerous bars and restaurants are increasing penetration of the non-alcoholic beers globally. This factor is expected to create lucrative opportunities for growth over the forecast period.
Global Non-alcoholic Beer Market: Geographical Segmentation
On the basis of region, the non-alcoholic beer market is segmented into North America, Latin America, Europe, Asia-Pacific, and the Middle East & Africa. Of these, North America is dominating the global non-alcoholic beer market followed by Europe. This growth is attributable to the high awareness of the consumption of low-calorie alcohol-free beer and other brewery products. Growth of the European market in is attributable to rising health consciousness. Additionally, the markets in the Asia Pacific and the Middle East and Africa are expected to expand with the faster pace owing to growing awareness about benefits of consumption of the non-alcoholic beers and surge in the emergence of pub culture.
Global Non-alcoholic Beer Market: Competitive Landscape
Some of the key players operating in the global non-alcoholic beer market include Heineken International B.V., Anheuser-Busch InBev SA/NV, Krombacher Brauerei, Moscow Brewing Company, and Carlsberg. These players are increasingly focusing on the marketing of the non-alcoholic beer. Additionally, they are focusing on the research and development (R&D) activities for product improvement and expansion of production capacity.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.