Nanostructured coatings are nanotechnology-based coatings formed through the usage of nanocomposites and structured materials. These structured materials build a consistent network of molecules on the surface to be coated. Nanostructured coatings possess various characteristics such as high lubricity, ductility, abrasion resistance, hardness, and transparency. These coatings also possess low density, elastic modulus, and low thermal conductivity. Nanostructured coatings are widely used in various industries such as building & construction, automotive, aerospace & aviation, oil & gas, medical, textile, consumer electronics, and marine. These coatings are used for hydraulic fracturing and as corrosion and scaling chemical inhibitors in the oil & gas industry due to their self-healing property. Nanostructured coatings are also employed used as functional coatings for the prevention of ice accretion in aircraft parts. These coatings are also used as anti-fouling protective coatings for offshore marine structures. Nanostructured coatings are employed as sustainable coatings. They provide high UV protection and enhance durability while maintaining breathability in textiles and apparel. These coatings are used as waterproofing materials in consumer electronics. Furthermore, nanostructured coatings are employed to control infection in the medical industry. These coatings are also used as high hardness coatings in medical implants. Nanostructured coatings are used in antireflection glazing, passive cooling surface, and thermochromic smart windows in the building & construction industry.

Based on form, the nanostructured coatings market can be segmented into anti-microbial, anti-fingerprint, anti-fouling, easy to clean, and self-cleaning nanostructured coatings. The anti-fingerprint segment is expected to expand significantly during the forecast period. This is ascribed primarily to its extensive usage in electronic gadgets and automotive applications. Furthermore, demand for anti-microbial nanostructured coatings is anticipated to rise moderately in medical and building & construction industries owing to the differentiating properties of these coatings, which are being extensively used in patient care facilities. Market share of easy to clean and self-cleaning nanostructured coatings segments is projected to increase during the forecast period due to the rise in usage of these coatings in marine, electronics, and automotive applications.

Nanotechnology plays an important role in developing innovative nanostructured coatings. Rise in requirement of protective coatings and increase in awareness about reduction of solvent content are some of the primary factors driving the nanostructured coatings market. New functionalities, transparency, and high-quality performance play a vital role in the coatings industry. Nanostructured coatings meet these requirements and offer various benefits such as high protection against UV, fire, heat, ice, pollutants, bacteria, and corrosion. Increase in prices of raw materials and high production costs are some of the factors hampering market growth. Additionally, optimization of properties by maintaining tolerance, interfacial adhesion, and other non-mechanical properties are the key challenges for manufacturers. However, technological advancement in nanotechnology further enhances the growth opportunities for nanostructured coatings in various applications. For example, in 2016, Aquashield Technologies, a nanotechnology firm, developed a nanocoating product line of ultra-thin protective coatings, which provide protection against pollution and UV radiation.

Geographically, the global market for nanostructured coatings can be segregated into Europe, Asia Pacific, North America, Latin America, and Middle East & Africa. Asia Pacific, Europe, and North America are expected to dominate the nanostructured coatings market during the forecast period due to the increase in requirement of these coatings in health care and building & construction applications. Increase in demand for nanostructured coatings in the automotive sector in the U.S. is also boosting market growth. Rise in concern for escalating crude oil prices and implementation of stringent regulations over VOC emission in the paints & coatings industry are compelling countries in Europe to adopt nanostructured coatings. This is further augmenting the nanostructured coatings market. Growth in various end-use industries in Asia Pacific is also projected to open up new avenues for the nanostructured coatings market. Furthermore, strong government support for nanotechnology in China, India, and Japan coupled with initiatives of a large number of multinational companies toward development of products and processes based on nanoparticles are augmenting the demand for nanostructured coatings in Asia Pacific.

Major players operating in the nanostructured coatings market are Aquashield Technologies, Advanced Nanotechnology Lab, Forge Nano, Nano Activated Coatings, Inc. Nanofilm Ltd, and Nanophase Technologies Corporation.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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