Motorcycle e-Call: Introduction

  • Motorcycle e-call is the automatic dialing of an emergency call to the call center or help desk while a road accident occurs. An e-call can prove vital to provide safety to the rider of the vehicle in case of an emergency. This feature is gaining popularity in the two-wheeler vehicle industry.
  • Rise in demand for safety features in two-wheeler vehicles is likely to boost the market for motorcycle e-call. Integration and development of e-calls require technical expertise in the automotive industry. Significant expansion of the motorcycle e-call market is attributed to an increase in the demand for rapid and automatic help to the bike rider in case of an emergency.

Key Drivers of Global Motorcycle e-Call Market

  • Production of motorcycles and the demand for them is increasing at a significant pace in various countries across Asia Pacific, including India and China, Middle East & Africa, those in ASEAN, Nigeria, Egypt, and South Africa. This, in turn, is boosting the demand for motorcycle e-call.
  • Enhancement of vehicle components, safety systems, and services provided along with the motorcycle is a key factor boosting the demand for motorcycles. Several key players are investing significantly in research & development and the integration of additional safety features in the motorcycle. Prominent motorcycle manufacturers are emphasizing on backward integration to develop components and systems for motorcycles in most regions.
  • Demand for safety features in the motorcycle has been increasing consistently for the last few years. Demand for safety is for both, pedestrians and rider. The motorcycle e-call provides assistance to the vehicle ride in emergency situations and can prevents accidents.
  • Lack of protection to both rider and vehicle is a major reason for the high fatality rate in motorcycle accidents. Careless driving by rider leads to accidents along with improper lane changing, which results in severe or injuries or fatalities. In this situation, the e-Call system for motorcycle decreases the response time in service, which leads to a reduction in fatality rate caused due to road accidents.
  • Regulatory bodies around the globe are mandating several norms and regulations on vehicle and component manufacturers to enhance the safety of bikes and riders. Several key players in the industry are focusing more on development of advanced safety systems for motorcycles in order to comply with the norms enacted by these organizing bodies. Furthermore, major players are investing more to develop the motorcycle e-call system.

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Challenges of Global Motorcycle e-Call Market

  • Cost of the motorcycle increases owing to the integration of additional systems and power electronics in the two-wheeler. Majority consumers in developing countries are price-sensitive, which restrains the market for motorcycle in these countries.
  • Integration of these systems in the two-wheeler needs more precision and technology expertise. Therefore, additional efficiency is required for integration of motorcycle e-call, which hinders the market in developing countries.

Intelligent motorcycle e-call to provide positive opportunity to market

  • Increase in investment by key OEMs in developing intelligent motorcycle e-call is likely to boost to market.

E China and India to hold significant share of global motorcycle e-call market

  • The automotive industry in China is expanding at a significant pace. Demand for motorcycle for smaller commutes is high in the country. Availability of large consumer base, high preference for motorcycle as a mode of transportation, and affordability are key factors driving the motorcycle market in the country. Increase in number of motorcycles is driving the demand for motorcycle e-call.

Key Players Operating in Motorcycle e-Call Market

The global motorcycle e-call market is highly concentrated owing to the presence of top motorcycle manufacturers and innovations by new startups in the development of safety systems to the vehicle. A few of the key players operating in the global motorcycle e-call market are:

  • Hella GmbH & Co. KGaA
  • Robert Bosch GmbH
  • Continental
  • Denso Corporation
  • Valeo SA
  • Federal Mogul LLC
  • Stanley Electric Co. Ltd
  • Koito Manufacturing Co. Ltd.
  • Marelli Holdings Co. Ltd.
  • BMW Motorrad
  • Honda Motorcycle
  • TVS
  • Kawasaki
  • Tenneco Inc.
  • WABCO
  • ZF Friedrichshafen AG

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Global Motorcycle e-Call Market: Research Scope

Global Motorcycle e-Call Market, by Vehicle Type

  • Bike
  • Sports Bike

Global Motorcycle e-Call Market, by Service Provider

  • Automotive Regulatory Bodies
  • Tier 1 Suppliers
  • Vehicle Manufacturers

Global Motorcycle e-Call Market, by Sales Channel

  • OEMs
  • Aftermarket

Global Motorcycle e-Call Market, by Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Russia & CIS
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • ASEAN
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

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