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Global Micro Hybrid Vehicles Market: Snapshot

Of the innumerous ways being currently adopted by vehicle manufacturers to sustain in the cutthroat competition and bring to consumers new technologies, the shift to electric propulsion systems is one of the most common and popular. Hybrid electric vehicles are becoming ubiquitous owing to the numerous benefits of electric propulsion in prolonging engine life, reducing fuel consumption, and adding to the environment-friendliness quotient of vehicles.

Of the three key varieties of hybrid vehicles, namely full hybrid, mild hybrid, and micro hybrid, the report presents an overview of the present state of development of the market for vehicles with micro hybrid technology. Requiring the lowest battery size of the three types, micro hybrid vehicles are gaining prominence across consumers and manufacturers as an economical way of enhancing the fuel efficiency of vehicles without having to significantly increase the overall cost of vehicles. Vast improvements in battery technologies and cost reductions are complementing developments in the field of micro hybrid vehicles.

Rising sales of consumer vehicles across regional markets with developing economies such as India and China are presenting massive growth opportunities for the micro hybrid vehicles market. The rising population of people with high disposable incomes and the willingness to spend more on environment-friendly automobiles in these countries are compelling car manufacturers to introduce micro hybrid vehicles. In the next few years, a significant share of total car sales in these countries are expected to have hybrid technology.

Hybrid electric vehicles or HEVs are a type of electric vehicle which combine an electric propulsion system i.e. a hybrid vehicle drive-train with the traditional; internal combustion engine. . Hybrid electric vehicles are essentially of three types, namely: full hybrid vehicles, mild hybrid vehicles and micro hybrid vehicles. .Among these, the micro hybrid vehicles which are also known as start-stops systems have the lowest battery size as they support only in the start stop function. The battery offers support to the auxiliary circuits for controlling the climate and the vehicle makes uses of regenerative braking to recharge the battery quickly. In micro hybrids, the vehicle is capable of automatically shutting down the engine when kept in idle, thereby helping to reduce the amount of time spent by the engine idling. Micro hybrid vehicles are useful in cutting fuel consumption and the hazardous vehicular emissions and thus provide numerous benefits as compared to the conventional fuel consuming vehicles. The operating costs associated with these vehicles are also comparatively low than the fuel based automobiles. Thus, owing to the aforementioned reasons and factors such as incorporation of regenerative braking and start-stop system, micro hybrid vehicles are increasingly becomes one of the easiest and cheapest solutions for the fuel and emissions efficient passenger vehicles. 

The emphasis on cost-reduction has resulted in the development of the most early micro hybrid vehicles with lead-acid batteries with either the absorbed glass mat or the enhanced flooded battery design. Such batteries have design enhancements which help to improve the overall life cycle under partial SOC conditions, when compared to the conventional automotive starting, lighting and ignition batteries, thus enabling them to perform the start stop actions at minimal cost impact. The development of the high capacity lithium ion batteries is set to fuel the growth of the micro hybrid vehicle market substantial during the forecast period. While the conventional micro hybrid vehicles simple rely on start stop system for the engine, the second generation micro hybrids incorporated other features like energy harvesting and regeneration. These vehicles are in the emerging phase and advanced features such as keeping the air conditioning running while the engine is not functioning and shutting off the engine during coasting are incorporated in these micro hybrids. Thus, rapid technological advancements are projected to further bolster the global micro hybrid vehicle market growth during the forecast period. Further, ultracapacitor makers are looking at vehicle electrification as a means to increasing sales, targeting the micro hybrid vehicles instead of the plug-in electric vehicles and this is set to offer potential growth opportunities to the global market. 

The global micro hybrid vehicles market can be segmented on the basis of battery type into lead acid batteries, lithium ion batteries and others. Based on battery capacity the global market can be segregated into 12-V Micro-Hybrid, 48-V Micro Hybrid and others. Additionally the market can be bifurcated, by vehicle type into light vehicles and heavy vehicles. The global micro hybrid vehicles market can be further classified geographically into North America, Europe, Asia Pacific, South America and Middle East and Africa. 

The global micro hybrid vehicles market report provides the market share analysis of the key industry participants operating in the industry. The global market comprises a considerable number of manufacturers. These players have been exhaustively profiled and their business overview, financial overview, business strategies and recent developments have been covered under the purview of the report. Some of the major players operating in the global micro hybrid vehicles market include Audi AG, General Motors Company, BMW AG, Toyota Motor Corporation, Daimler AG, Fuji Motor Corp, Hyundai Motor Company, Fiat Automobiles S.p.A., Jaguar Land Rover, Nissan, Mahindra & Mahindra, Porshe Ag and Mazda Motor Corporation among others.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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