Methyl Vinyl Glycolate: Introduction

  • Methyl vinyl glycolate, also known as methyl 2-hydroxybut-3-enoate, is available through zeolite catalyzed degradation of mono- and disaccharides. It is a renewable platform molecule for commercially relevant catalytic transformations.
  • Methyl vinyl glycolate is used in various industrial applications. It is primarily used as a key component in Polyethylene Terephthalate (PET) plastic. Rise in global demand for PET plastic used for food packaging, especially bottles, is expected to drive the methyl vinyl glycolate market during the forecast period.

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Key Drivers of Methyl Vinyl Glycolate Market

  • PET plastic packaging possesses properties that make it preferable over other packaging technologies. Certain beneficial properties of PET plastic packaging are high transparency, shiny surface, good stability, high-pressure resistance, good barrier properties, and light weight. This is anticipated to drive the PET plastic market, thereby boosting the global methyl vinyl glycolate market during the forecast period. 
  • Many companies have started manufacturing bio-based methyl vinyl glycol. For instance, Haldor Topsoe A/S Company has launched MOSAIK solution for sugar cracking to a reactive intermediate. The new product is bio-based building block molecule for usage in polymers. It also allows for replacement as well as new formulations.
  • Greater transparency and shiny surface of a PET plastic package provide a special appearance and give it a sophisticated image. Furthermore, PET containers are virtually unbreakable owing to their outstanding material qualities. This results from no fractures while filling, transporting, and usage. PET gives optimal protection to consumers. Thus, PET packaging is advantageous over other packaging materials.

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Polyethylene Terephthalate (PET) Plastic Application Segment to Offer Attractive Opportunities

  • The PET plastic segment is estimated to hold significant share of the market during the forecast period, owing to high demand for PET plastic in the packaging industry. Methyl vinyl glycolate is used as a raw material in the production of PET plastic, which is employed in various packaging sectors such as food & beverage packaging, consumer goods packaging, and electronics.

Rise in Environmental Regulations on Plastic Likely to Hamper Market

  • Governments of several countries across the globe have imposed regulations on usage of single use plastic. The European Parliament has approved a ban on single-use plastics such as straws, plates, cutleries, and cotton-swab sticks in Europe. It would come into effect by 2021. This helps the European Parliament join a global shift, as environmentalists emphasize the urgency of halting the use of materials that are detrimental to the environment. This is likely to affect the global methyl vinyl glycolate market.

Covid-19 Impact on Methyl Vinyl Glycol Market

  • According to the International Monetary Fund (IMF), the world economy is expected to experience the worst recession since the Great Depression (1929–1933) in the near future. The packaging industry is also projected to feel the impact of the coronavirus pandemic. Impact of the coronavirus pandemic on the packaging industry is anticipated to be mixed in countries such as China and South Korea. Demand for packaging for groceries, health care products, and e-commerce transportation is estimated to rise sharply in the near future. At the same time, demand for industrial, luxury, and some transport packaging is estimated to decline.
  • Industrial, bulk, and transportation packaging are anticipated to account for major share of demand for packaging. Demand for this type of packaging is closely linked to the trend in GDP and the level of industrial activity. Thus, the sharp decline related to COVID-19 has led to a reduction in demand for packaging. However, packaging for food and pharmaceutical industries continues to rise significantly. High growth in demand for corrugated packaging for e-commerce and grocery deliveries is also offsetting some demand lost elsewhere with industrial customers. Therefore, the impact of Covid-19 pandemic is estimated to be low on the methyl vinyl glycolate market in 2020 and 2021.

Asia Pacific to Hold Major Share of Global Methyl Vinyl Glycolate Market

  • Based on region, the global methyl vinyl glycolate market can be split into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa
  • Asia Pacific is estimated to constitute major share of the market, owing to the presence of a number of plastic and chemical companies in the region. The methyl vinyl glycolate market in China is expected to account for prominent market share, due to the presence of large number of chemical companies in the country.
  • The market in North America is projected to expand at a rapid pace during the forecast period, due to increase in production of PET plastic products across the region

Recent Developments

  • On February 6, 2019, Braskem and Haldor Topsoe together started a unit for developing renewable methyl vinyl glycolate (MVG). The demonstration plant is located in Lyngby, Denmark.

Key Players in Market

The global methyl vinyl glycolate market is highly concentrated with top manufacturers accounting for approximately 35%–40% share. Major players operating in the global methyl vinyl glycolate market include:

  • Braskem
  • Haldor Topsoe A/S
  • Royal Dutch Shell PLC
  • SABIC
  • Mitsubishi Chemical Corporation
  •  LyondellBasell Industries Holdings BV
  • LOTTE Chemical CORPORATION
  • India Glycols Limited

Global Methyl Vinyl Glycolate Market: Research Scope

Global Methyl Vinyl Glycolate Market, by Chemical intermediate

  • Gas-based
  • Naphtha-based
  • Coal-based
  • Bio-based

Global Methyl Vinyl Glycolate Market, by Application

  • Polyester Fiber
  • Polyethylene Terephthalate (PET) Plastic
  • Anti-freeze Coolants
  • Others

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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