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Global Metal Coatings Market: Overview 

Environmental concerns regarding the use of plastic have become much more pronounced over the last few years. This is prompting various end-user industries to replace polyethylene terephthalate (PET) with environmentally safer alternatives for applications such as coatings, thereby paving way for the use of metal coatings. The global metal coatings market is gaining significant traction owing to their superior properties such as malleability, high adhesion, thermal protection, wear resistance, color, and optical properties. Metal coatings are used by various end users such as automotive and transportation, marine, consumer goods and appliances, building and construction, and protective coatings industries. The future of the market looks bright with the increasing innovation in metal coatings, which is likely to open new application areas for them. 

This research report aims to estimate the market size and growth potential in the foreseeable future, by methodically examining the current scenario and the historic data pertaining to the global metal coatings market. For a coherent understanding, the report segments the market on the basis of various criteria including geography, technology, and end-user. Factors influencing the growth and the extent to which they impact the market are also studied in the report. The report includes tools such as market attractiveness analysis and Porter’s five force analysis and presents the competitive landscape of the market. The report includes information about the key players in the global metal coatings market along with their latest developments, business strategies, and revenue structures. 

Global Metal Coatings Market: Drivers and Restraints 

The flourishing growth of the automotive, building and construction, and appliances sectors is supplementing the growth of the global metal coatings market. The demand for metal coatings will remain high in Asia Pacific throughout the forecast period. The rapid infrastructural development in emerging economies of Asia Pacific is propelling the overall market. The rising demand for fluoropolymer resin type across the building and construction sector is also working in favor of the growth of the market. However, the volatility in the prices of raw materials is adversely affecting the growth of the global metal coatings market. Moreover, the restrictions on the use of hazardous chemicals are compelling players in the building and construction industry to shift towards composite materials, replacing painted aluminum and steel sheets. 

Global Metal Coatings Market: Geographical Segmentation 

On the basis of geography, the global metal coatings market can be categorized into Asia Pacific, Europe, North America, Latin America, and the Middle East and Africa. The North America region will represent a large share in the market, with the U.S. being the major contributor. The U.S. metal coatings market is likely to experience an upward trend due to the ongoing and upcoming oil and gas projects and the increasing sales of automobiles. The market in Europe is expected to gain significant momentum in the forthcoming years with initiatives such as metal forever campaign, which is initiated by the European Union Trade Association. 

Asia Pacific is anticipated to rise at a significant rate during the forecast period. The increasing sales of consumer goods and appliances, the flourishing growth of the automotive sector, and the rising construction activities in emerging countries such as India and China are contributing to the growth of the region. At present, China is a major consumer of metal coatings in the world. The growth of the market in China is driven by the presence of cheap labor, increasing foreign direct investments (FDI), and the easy availability of inexpensive raw materials. The ongoing mega construction projects in Bahrain, Kuwait, Oman, Saudi Arabia, and Qatar are poised to drive the demand for metal coatings in the Middle East. 

Companies Mentioned in the Report: 

Some of the prominent metal coatings manufacturers are AkzoNobel N.V., Axalta Coating Systems, BASF SE, Henkel AG & Co., E.I. du Pont de Nemours and Company, Kansai Paint Co., KGaA, PPG Industries, Nippon Paint Holdings Co. Ltd., The Becker Group Ltd, The Sherwin-Williams Company, The Valspar Corporation Ltd, and Wacker Chemie AG.

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Metal Coatings Market