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One of the key concerns of a packaging producer is to significantly reduce packaging costs by replacing less desirable materials, eliminating the secondary process of conversion and downgauging. Achieving this effectively can help producers make accelerate gains on type of materials used and cost incurred on various steps of processing.

Machine direction orientation or MDO is known to considerably change the physical properties of polymer films, enhancing their mechanical and barrier strength alike. Using MDO processing to improve mechanical properties of films also enables downgauging them without compromising on their intrinsic properties.

Cost reduction is of key importance especially in heavy duty shipping sacks. Transparency Market Research (TMR) in its recent study has outlined the prospects for the MDO films market at a time when the global economy is at the cusp of a major transformation.

According to the report, the global MDO Films market is forecast to rise at a CAGR of 4.8% between 2020 and 2026. MDO films are recently witnessing diverse scopes for application. TMR finds the demand for packaging of healthcare products to be a lucrative sector. Owing to their high barrier properties and flawless print finish for a plethora of packages, MDO films sales uptick is forecast.

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Demand from Convenient Packaging in Food Sector Stoking Growth

Food sector has emerged as a highly attractive segment, accounting for a significant percentage of sales proceeds. Consumers’ inclination for convenient food has in turn made them seek convenient packaging, which includes features such as easy-to-open and are re-sealable.

The demand for customization also is at all-time high as consumers across cities and high potential markets are seemingly inclined towards ready-to-cook packaging. Their changing preference is expected to have a considerable impact on the market. The rising demand for on-the-go consumption, attributable to time constraints, is viewed as opportunity in the making for MDO films producers.

MDO films have enhanced mechanical, barrier, and optical properties, which make them ideal packaging solutions for the food sector. With dealers augmenting their portfolio as a result of solid focus on convenience for consumers, the market can expect the sales to steadily pick up over the course of the forecast tenure.

Rising Demand for Higher Shelf-Life Creating Scope for Expansion

In tandem with consumers’ needs, an increasing number of manufacturers are developing MDO films that offer robust seal performance. These films address a wide range of packaging needs besides exhibiting superior sealing functionality. These properties offer longer shelf-life to food packed inside.

A key point to note here is that a small increase in shelf life, especially in meat products, is a valuable proposition offered by the manufacturers. This also helps them in expanding their footprint.

MDO films producers often contribute towards extending shelf life of various products by offering improvements such as modified packaging, vacuum, and atmosphere and implementing novel packaging formats. As a result of similar efforts, the market today is witnessing increasing demand for diverse applications within the food sector.

For instance, these films are used in the packaging of various products such as confectioneries and bakeries, ready-to-eat and frozen foods, fruits and vegetables, and others. Sales uptick witnessed in the market also it attributable to the expansion of large retail chains in developed and high potential markets alike.

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MDO Films Have Impressive Prospects but Not Without Challenges

Producers of MDO films are still discovering novel market opportunities. However, some of the existing technical difficulties are withholding even a few big projects from coming of age. However, advent of new equipment could make the journey easier.

Despite all the aforementioned benefits, there isn’t enough supply of MDO film products in the market. According to experts, several types of MDO films besides a few relatively simpler ones such as monolayer stretch films are quite difficult to get right.

For instance, MDO films can be used to enhance barrier properties in EVOH and nylon, but it can also make them brittle. To mitigate these concerns, market players are looking at novel technologies and equipment to improve the flexibility of MDO films. In the past few years, a small but significant change is witnessed in the market in this regard.

Innovation of novel technologies to improve flexibility is also enabling growth in the market. According to TMR, similar improvements will help the MDO films market surpass US$5.02 Bn by 2026.

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COVID-19 Outbreak Might Shrink Sales

The market is expected to undergo a period of decline owing to the COVID-19 outbreak in 2020. Disruption of growth witnessed in food and food service businesses in response to extended lockdown orders will hamper growth in the MDO films market as well.

Against the backdrop of ongoing pandemic, governments are compelled to implement stringent regulations curbing free movement and transport in countries worst hit by the virus. This has been creating supply chain disruptions for several markets. MDO films producers are not immune to the suddenness of the change.

Several companies had to pause their operations to obey government decisions, which has significantly affected their growth trajectory. Besides this disruption in product management and distribution network and constantly changing financial conditions and tariffs in many countries may hamper the growth of the market to an extent.

Entry of New Players to Make Competition Fiercer

According to TMR, the MDO films market is expected to get more competitive owing to the entry of local players. In order to gain competitive advantage, companies are primarily focusing on research and development and innovations.

Companies are constantly aiming at bettering their products. For instance, with the launch of the Global MDO Next Generation films, Avery Dennison is able to achieve a significant improvement in clarity to offer no-label look.

To study the competition prevailing in the global market, TMR profiles them as Tier 1, Tier 2, and Tier 3 companies. Tier 1 comprises established market players such as Klöckner Pentaplast Group, CCL Industries Inc., Borealis AG and Toray Plastics (America), Inc. Tier 2 includes companies such as Futamura Chemical Co. Ltd, Davis-Standard, LLC, and UPM Raflatac Inc. Finally, Tier 3 is consists of Lenzing Plastics GmbH & Co KG, NOWOFOL Kunststoffprodukte GmbH & Co. KG, Polythene UK Ltd., Trico Specialty Films LLC and many others.

MDO Films Market - Scope of the Report

Transparency Market Research (TMR) started a new study on the Global MDO Films Market, providing forecast for the period of 2020-2026. In the study, growth opportunity for the MDO films market is witnessed. The report provides valuable insights, which enable readers to make winning business decisions for future growth of their businesses. The report highlights significant factors that are constantly determining the growth of the MDO films market, untapped opportunities for manufacturers, trends and developments, and other insights across various key segments. Macroeconomic factors that are directly or indirectly affecting market growth are also incorporated in the report.

Key Questions Answered in TMR’s MDO films Market Report

  • What will be the impact of COVID-19 on MDO films market?
  • Which application will be the most lucrative for MDO films?
  • What will be market size for MDO films by the end of 2026?
  • Which is the most preferred material type for MDO films in the global market?
  • Which region will remain most lucrative for market growth?
  • Which are the top five countries of MDO films market?
  • Which end use industry holds maximum market share in the global MDO films market?
  • Who are major key players in the MDO films market?

Key indicators associated with the MDO films market have been calculated thoroughly in the report. The study enumerates vital market dynamics such as key drivers, challenges, and trends, along with opportunities in the global MDO films market. A comprehensive study on the value chain, which includes component suppliers, manufacturers, distributors, and end users have been incorporated in the global market report. Other key aspects laid down in the market include pricing strategy of leading market players and comparative analysis of MDO films. Furthermore, forecast factors and forecast scenarios of the MDO films market have been covered in the report to understand future prospects of the market.

A comprehensive evaluation and forecast on the MDO films market are provided on the basis of material type, manufacturing process, application, end use industry, and region.

Y-o-Y growth comparison, volume and revenue comparison, and market share comparison of various market segments are provided in the report. The MDO films market is analyzed at both regional and country levels.

The report delivers an exhaustive assessment on the structure of the MDO films market, in tandem with a dashboard view of all leading company profiles in the report. Every company’s share analysis on market players have also been presented in the report, apart from the footprint matrix of profiled market players. The report depicts the presence of MDO films manufacturers by leveraging an intensity map. It also highlights key end users for MDO films.

The report includes company overview of key players. Some of the key companies profiled in the MDO films market report include

  • Avery Dennison Corporation,
  • Toray Industries Inc.,
  • Lenzing Plastics GmbH & Co KG,
  • Klöckner Pentaplast Group,
  • CCL Industries Inc.,
  • NOWOFOL Kunststoffprodukte GmbH & Co. KG,
  • UPM Raflatac Inc.,
  • Polythene UK Ltd.,
  • Borealis AG,
  • Trico Specialty Films LLC,
  • Futamura Chemical Co. Ltd.,
  • Davis-Standard, LLC,
  • LA Plastpacks Pvt. Ltd.,
  • Polysack Plastic Industries Ltd.

Research Methodology

A realistic methodology, along with a holistic approach makes the base for sharp insights, which are provided in the MDO films market for the study evaluation period. The TMR report comprises of detailed information on growth prospects, along with riveting insights into the forecast assessment of the market.

Extensive primary and secondary researches have been employed to garner keen insights into the forecast study of the MDO films market. The report has further gone through a cross-validation by in-house professionals to make the MDO films market report one-of-its-kind, with the highest credibility.

MDO films Market: Segmentation

The global MDO films market has been bifurcated on the basis of material type, manufacturing process, application, end use industry, and region. Each of these segments are analyzed to provide readers with holistic view of the market.


Material Type

  • Polypropylene (PP)
  • High density polyethylene (HDPE)
  • Linear low density polyethylene (LLDPE)
  • Linear density polyethylene (LDPE)
  • Polyamide (PA)
  • Ethyl vinyl alcohol (EVOH)
  • Polyethylene terephthalate (PET)
  • Others (Polystyrene (PS), etc.)

Manufacturing Process

  • Cast films
  • Blown films


  • Bags & Pouches
  • Shrink Labels
  • Shrink Wrap
  • Agro Textile
  • Tapes
  • Liners
  • Others

End Use Industry

  • Food & Beverages
  • Healthcare
  • Personal Care
  • Homecare
  • Agriculture
  • Others


  • North America
  • Latin America
  • Europe
  • Asia Pacific (APAC)
  • Middle East & Africa

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Mdo Films Market