Maple syrup is made from xylem sap of three common species maple trees which includes the red maple (Acer rubrum), the sugar maple (Acer saccharum) and the black maple (Acer nigrum) and contains high sugar content in the sap. Various species of maple trees are selected and holes are drilled into their trunks from which the exuded sap is collected, which is then processed by the heating method and concentrated syrup is collected. Other maple syrup sources include box elder of Manitoba maple (Acer negundo), the bigleaf maple (Acer macrophyllum) and the silver maple (Acer saccharinum). Maple syrup consists of a range of volatile organic compounds which includes hydroxybutanone, vanillin and propionaldehyde. Maple syrup contains various flavors such as malto, strawberry furanone and furanone. Maple syrup is widely used as toppings for various bakery products such as waffles, cakes, pancakes, bread rolls, and French toast. Maple syrup is also used for flavoring a wide range of food products such as hot cereal, ice cream, sausages, fruit juices, corn fritters, baked beans, baking powder, fresh donuts and baked apples. Maple syrup is also used as an alternative to honey in wine mead. 

Global Maple syrup: Market Segmentation 

The global maple syrup market is segmented on the basis of raw material, application, distribution channel, and region. The maple syrup market is segmented on the basis of raw material which includes the red maple, the black maple, and the sugar maple. Maple syrup made from sugar maple is used widely for flavoring a variety of food products. The global maple syrup market is segmented on the basis of application in which maple syrup is used as a flavoring agent in bakery products such as baking powder, waffles, pancakes, French toast and oatmeal. Granulated maple sugar is used as a topping on coffee cake, oatmeal, grapefruit or crumb cake. The global maple syrup market is segmented on the basis of distribution channel such as online stores, retail stores, and super/hyper market. Hence, the global maple syrup market is expected to significantly increase the revenue contribution over the forecast period. 

Global Maple syrup Market: Regional Outlook 

Geographically, the global maple syrup industry can be divided by major regions which include North America, Latin America, Europe, Asia Pacific and Middle East and Africa. Globally, among all regions, North America has developed as the dominant region in global maple syrup market. Increasing demand for maple syrup as a flavoring agent in various food products, has strengthened the growth of global maple syrup market and hence is projected to significantly expand the revenue contribution of the market over the forecast period. 

Global Maple syrup Market: Growth Drivers 

The global maple syrup market driving factors are increasing demand for baking foods such as pancakes, waffles, bread rolls and coffee cake. Increasing opportunities in bakery industry is also another factor in driving the maple syrup market along with rising in the production of maple syrup as it contains an abundant amount of minerals such as manganese, potassium, and calcium. Maple syrup is also used as a natural sweetener in various food products which is another major factor driving the global maple syrup market.

 Many maple syrup producers are providing healthier product offerings based on the increasing demand for maple syrup as a flavoring agent in a variety of food products. Hence, the global maple syrup market is expected to observe robust growth over the forecast period. 

Global Maple syrup Market: Key Players 

Some of the key players identified across the value chain of the global maple syrup market include Ontario Maple Syrup Producers Association, New Hampshire Maple Producers Association, Inc., New York State Maple Producers Association, Pennsylvania Maple Association, Michigan Maple Syrup Association, Thompson's Maple Products, Bascom Family Farms, H.J. Heinz Company and Vermont Maple Sugar Makers Association. The companies are expected to expand their business by enhancing their product portfolio in global maple syrup market. The companies are projected to frame certain strategies in future in order to gain the competitive advantage in global maple syrup market till 2025.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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