Maltitol Market: Outlook

Maltitol is an ingredient which is also known as a sugar alcohol.  Maltitol is a healthy sugar alternative, which is found naturally in some vegetables and fruits or it can be get manufactured by the manufacturers. Maltitol is not much as sweet as sugar, and have almost half the calories from sugar. Maltitol can be used by people who have sugar related problem such as diabetes, blood sugar spike, tooth problems, etc.  In the consumer market, maltitol is marketed under different brand names such as Maltidex, Lycasin, Maltisweet, and Lesys among others. Maltitol is generally used in bakery products, dairy products, confectionaries and, frozen food and also in the pharmaceutical industry. 

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Growing demand for Maltitol due to its healthy characteristics and benefits to the consumer.

Growing food and beverages industry along with pharmaceutical leads to an increase in the demand of maltitol, this growing demand factor helps to drive the market of maltitol in the forecasted period. Increasing health-related issues like diabetes, heart diseases, and problem from high sugar, resulting in rising demand for low-calorie sugar alternatives or sugar-free products. This factors leading to the growth of the global maltitol as a healthy substitute for sugar. Maltitol is also helpful for controlling the obesity level of the people by decreasing the sugar intake level. This factor of controlling obesity also help to drive the market of maltitol. But as the demand for sugar-free products is increasing manufacturers bringing more chemical products which are low in sugar and calories hence may affect the health of the consumer. Hence chemically manufactured product become the restraint in the growth of the market. Due to its side effect on health. Other than this manufacturer of maltitol is facing challenges in the procurement of raw materials, creating cost-effective production techniques. 

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Global Maltitol Market: Segmentation

On the basis of Application, the global Maltitol market has been segmented as:

  • Food and beverages
    • Bakery products,
    • Confectionaries
    • Frozen food
    • Dairy products
  • Pharmaceuticals
  • Cosmetics
  • Oral-Care Products

On the basis of Form, the global Maltitol market has been segmented as:

  • Powder
  • Syrup
  • Crystal

On the basis of Distribution channel, the global Maltitol market has been segmented as:

  • Store- Based
  • Supermarkets & hypermarkets
  • Convenience stores 
  • Departmental stores
  • Online store-based 

Global Maltitol Market: Key Players

Some of the major manufacturers and suppliers operating in the global Maltitol market are Tate & Lyle PLC, DuPont, MacAndrews & Forbes Incorporated, Niutang Chemical Ltd., Cargill, Ajinomoto Co., Inc., Nestlé S.A., Archer Daniels Midland Company, Associated British Foods PLC, Symrise AG, American Sugar Refining, Inc., Roquette Frères, and Ingredion Incorporated. Other than this there are many manufacturers who are interested in the Maltitol market due to its increasing demand in the food and beverage industry as the healthy substitute for sugar with low calories. 

Opportunities for Market Participants in the Maltitol market:

Maltitol is an oligosaccharide produced by hydrogenation of maltose which is generate from starch. It is the high sweetness that helps to be used maltitol without being mixed with other sweeteners. It is generally used in candy, chewing gum, chocolates, sugar-free hard candy, and ice cream. This multiple uses of Maltitol in the confectionary product help to increase its demand in the forecasted period. Currently, many children are facing tooth problems due to high calories or high sweetening in the candies and chocolates. Which increasing the demand for the product which should be sugar-free or low in calories. Maltitol is the best option for a healthy substitute for sugar. Which can help to avoid the tooth cavity, as well as other problems, cause due to high sugar consumption. This benefit of maltitol represents a great opportunity for the manufacturers in the coming year. Hence the lifestyle of people are getting the change they are becoming more health conscious. Which cause the demand for more healthy food, people are avoiding the food which is not good for health. Maltitol comes under this category, where it can be used as an ingredient for many confectionery products with low calories. This help to create the opportunity for maltitol as a healthy ingredient. 

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