Laundry Sanitizer Market

Global Laundry Sanitizer Market: Overview

Increase in residential construction, rising urban population, high amount of pollution as well as dirt and dust in urban settings, and recent bout with COVID-19 pandemic have also influenced the demand dynamics in the global laundry sanitizer market in recent past. Players in the global laundry sanitizer market are focusing on developing high quality products that feature natural ingredients in order to capture a larger consumer base during these testing times. Surge in demand for sanitizers in healthcare and medical industries has also bolstered the development trajectory of the global laundry sanitizer market.

The corporate intelligence report shares meaningful insights pertaining to the significant drivers as well as trends fueling development in the global laundry sanitizer market. It examines various situations and latest developments that may provide attractive growth opportunities in the global laundry sanitizer market. It also assesses key trends and factors that may hinder the growth in the global laundry sanitizer market over the forecast period of 2021 to 2031. The professional research report can be used as a powerful resource by players in the global laundry sanitizer market to decide their next moves and make informed business decisions.

Global Laundry Sanitizer Market: Major Trends and Drivers

Rising awareness pertaining to benefits of maintaining good personal hygiene and increase in the incidence of infectious diseases are two of the most prominent drivers for the development of the global laundry sanitizer market. The COVID-19 pandemic has also triggered an increasing uptake of cleaning and disinfectant products among conusmers worldwide. This trend has also bolstered the rising demand in the global laundry sanitizer market. Furthermore, rising awareness regarding usage of surface and body disinfectants as well as sanitizers is supporting the surging sales of various sanitizing products, including the products in the global laundry sanitizer market.

Furthermore, rising consumer demand for clean label, natural, and high quality premium cleaning products is also stimulating high growth opportunities in the global laundry sanitizer market. Increasing number of people falling ill due to various viruses and infections has led to frequent cleaning of apparel and clothing materials. This is also motivating the sales in the global laundry sanitizer market. Moreover, rising consumer demand for pleasant smelling laundry cleaning agents is also bolstering the sales in global laundry sanitizer market. Similarly, rising demand for sustainable cleaning products is boosting the growth in global laundry sanitizer market.

Global Laundry Sanitizer Market: Key Players and Manufacturers

Some of the major and prominent players and manufacturers in the global laundry sanitizer market include Unilever, Dabur India, Ltd., Micro Balance Health Products, Procter & Gamble, Spectrum Brands Inc., ITC Ltd., The Clorox Company, Reckitt Benckiser Group PLC, Church & Dwight Co. Inc., and Cosmo Films, Ltd., among others. Major players in the global laundry sanitizer market are expanding their product portfolios in order to meet the rising demand from consumers for laundry sanitizers and household cleaning products during the COVID-19 pandemic. Several players in the global laundry sanitizer market had also launched awareness programs and campaigns in order to promote sanitizing as means to promoting personal hygiene and safety during the pandemic.

Global Laundry Sanitizer Market: Regional Assessment

Asia Pacific region dominated the global laundry sanitizer market in recent past in terms of revenue. This position can be attributed to increase in the disposable income among regional population as well as rising cases of COVID-19 in the region. Furthermore, players in Asia Pacific laundry sanitizer market are expanding their product offerings through the launch of wellness and hygiene based products. Furthermore, various pharmaceutical players in Asia Pacific have launched their own sanitizers, and thereby entering the global laundry sanitizer market. This trend is also expected to create new opportunities in global laundry sanitizer market in Asia Pacific in coming years.