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Innovation in coding technology continues to become more computerized and integrated into the production line. Laser coding is mostly used to differentiate products and mark them accordingly. Laser coding functions by removal of surface coating from the packaging or product; this results in permanent changes in the surface of the product. Laser coding is a non-contact printing method and ensures quality marking. In laser technology, the galvanometer enables laser coding and making mark on moving or static products. Laser coding can be done on various materials such as glass, paper, foils, plastic, cardboard, coated metals, etc. Laser coding does not contain any inks or chemicals; it is cost-efficient and a low maintenance and eco-friendly method for marking the product. The laser coder software allows users to do barcoding, change and delete text easily, add graphics, etc. The substitutes for laser coders are continuous inkjets and thermal inkjets. In packaging, laser coding is usually used for marking serial or batch number, expiry dates, etc. Laser coding is done in the end after the production process. The laser coder is used for marking various materials in the packaging industry, such as paper, cardboard, and polymers.

The major laser coding types are CO2 lasers, fiber lasers, and vanadate lasers. CO2 lasers include carbon dioxide gas mixture, and are mostly applied on non-metallic materials and on most plastics. They are suited for wood, glass, textiles, foils & films, stone, acrylic, paper, plastics and leather. Fiber lasers are solid state lasers; they are used for contrasting plastic marking and metal marking. They are suited for coated metals, metals, and plastics. Vanadate lasers (Crystal laser) can emit 3 different wavelengths and are suited for ceramics (to some extent), metals, plastics, and coated metals. Domino Laser GmbH is the largest international producer of laser coders; the company has presence in the U.S., Europe, North America, and China.     

The global laser coders market is segmented based on product type, application, and geography. By product type, the global laser coder market is segmented into CO2 lasers, fiber lasers, Nd:YAG flash lamp (solid state), Nd:YAG diode pumped, and vanadate lasers. By end user, the global laser coder market is segmented into food and beverages, cosmetics, personal and home care, pharmaceuticals and medical devices, tobacco, automotive and aerospace, building materials, chemicals, commercial printing and addressing, electrical components and electronics, and wire, cable and pipe.

The growth opportunities for players in the laser coders market growth lie in bringing innovation in terms of the faster execution of coding and that too on a wider range of products, and in producing products that are cost effective and occupy less space. There is an increasing need for high quality marking with improved traceability being witnessed across the globe, which in turn is expected to drive growth of the laser coder market over the forecast period. However, advances in coding and marking applications are still limited and the capital cost incurred on the same is high, in turn acting as restraints for the market growth. Consumables and maintenance costs are low in case of laser coders, which are among the major factors expected to further drive growth of the laser coder market over the forecast period. Meanwhile, the FDA is increasingly demanding permanent identifying mark solutions from the manufacturers in view of improving the product traceability, thereby creating further growth opportunity for the players operating in the market.

By geography, the global laser coder market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East and Africa (MEA), and Latin America. There have been significant new developments being witnessed in the global laser coders market over the last few years in view of the increasing demand for high speed and reliability.  Currently, China dominates the global laser coders market due to the presence of an innovative, cost efficient, environment friendly, and high efficient supply chain in the country. Most of the key market players are based out of China. The laser coder market in North America and Europe is also expected to witness significant growth over the forecast period due to increasing demand for laser coders in packaging industries in these regions.    

Some of the key players in the global laser coding market are Domino Printing Sciences PLC, Linx Printing Technologies, Telesis Technologies, Inc, Matthews Marking Systems, MACSA ID S.A., Markem-Imaje - a Dover Company, Videojet Technologies, Inc., Trotec Laser, Inc., and Liquid Packaging Solutions, Inc.  

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Laser Coders Market

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