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The inkjet technology is a reliable and cost-effective method used to mark and code a whole range of products. Inkjet coders are most commonly used in the packaging industry to differentiate products. These are a non-contact printing coders that can generate dates and batch numbers, and time any information to a variety of packaging products including containers, cartons labels, etc. Inkjet coders are used in industries, such as food and beverages, automotive, personal care products, pharmaceuticals, and electronics, for marking purpose. The inkjet coders cost less but have higher maintenance cost, whereas laser coders have high cost and low maintenance cost. Inkjet coders are cost effective and are recommended for economical color printing. The substitute for inkjet coder is laser coder. Inkjet coders comprise different chambers containing different colors of ink. Recently, Videojet Technologies Inc., a manufacturer of coding, marking, and printing products, launched six new inks for larger inkjet printers. Making an innovation in coding solution, Hitachi America, Ltd. recently developed its latest generation of continuous ink jet printers, the UX Series.

Drop on Demand (DOD), Continuous Inkjet (CIJ) and Thermal Inkjet (TIJ) are the three types of ink-jet technologies used in the packaging industry for coding applications. The drop on demand technology uses aqueous or UV curable inks to print on a wide range of products; it has a number of chambers which contains ink. Continuous ink jet is a non-contact coding and durable method. The small characters of CIJ coders generate expiry dates, lot codes, graphics, and bar codes on a variety of primary packaging and the large character of CIJ coders generate same for secondary packaging, i.e. for cartons, etc. Thermal ink jet coders make use of print cartridges. They contain a series of small electrically heated chambers, which can be controlled by a flex-circuit, and involve high speed coding for serialized data. (TIJ) technology is usually for generating high-quality graphics and high-grade two-dimensional ‘symbologies’ such as DataMatrix codes. Generally, industries such as pharmaceuticals, tobacco, health, and beauty make use of TIJ coders.  

The global inkjet coder market is segmented based on product technology, end user, and geography. By product technology, the global inkjet coder market is segmented into Drop on Demand (DOD), Continuous Inkjet (CIJ), and Thermal Inkjet (TIJ). By end user, the global inkjet coder market is categorized on the basis of different industries, including food and beverages, cosmetics, personal and home care, pharmaceuticals and medical devices, tobacco, automotive and aerospace, building materials, chemicals, commercial printing and addressing, electrical components and electronics, and wire, cable and pipe

Technological developments in inkjet coders, such as advancement in software that controls and monitors ink viscosity and automatic flush systems that help save time by stopping and cleaning daily print head, are anticipated to create excellent growth opportunities for the inkjet coder market. Rise in demand for minimization of solvent evaporation and reducing mixing of air with ink are the major factors expected to drive growth of the inkjet coders market over the forecast period. However, factors such as high running cost and low quality of marks that result in non-permanent mark are expected to hinder the market growth. Also, inkjet coders spill some tiny droplets of ink while printing; therefore, their resolution is lower than the laser printers. Significant factors that influence the demand for ink jet coders are reduced downtime, which helps customers expand the visual and functional coding capabilities. Currently, increasing number of manufacturers are seeking high performance printing and coding equipment, thereby creating significant growth and investment opportunities for players in the inkjet coders market.

By geography, the global inkjet coder market is segmented into North America, Europe, Asia Pacific (APAC), the Middle East and Africa (MEA), and Latin America. Currently, North America and Europe dominate the market, accounting for the highest share of the global inkjet coders market in terms of volume. However, most of the major manufacturers in the market are from China, in view of the low capital cost required in the country, advancements in technology, and changing trends and requirements of players in the market. The global commercial and industrial markets play an important role in the development of the overall ink jet coder market.

Some of the key players in the global inkjet coding market are Videojet Technologies, Inc., FoxJet, an ITW Company, Hitachi America, Ltd., ID Technology, LLC., KGK Jet India., Linx Printing Technologies, Domino Printing Sciences plc, Shanghai Rottweil Handyware Printing Technology Co., Ltd, Media Data Systems Pte Ltd, Elmark Packaging, Koenig & Bauer AG, Squid Ink Manufacturing, Inc., Markem-Imaje, a Dover Company, and Xaar plc.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Inkjet Coders Market

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