Hydrosol Market – Introduction
Hydrosols are also referred to as distillate waters, hydrolats or floral waters, which are produced by distilling flowers, fresh leaves, fruits, and other plant materials. The most common types of hydrosols are neroli, rose, roman chamomile, lavender, and jasmine. Hydrosols’ various cooling and anti-inflammatory attributes are fueling their adoption in diverse industries such as aromatherapy, fragrance and flavor, pharmaceuticals, and cosmetics. Medicinal properties of several hydrosols are also favoring their demand. For instance, peppermint hydrosol has mild analgesic, antiseptic, and anti-inflammatory properties, which makes it a viable and highly effective choice for treating internal and topical issues. These factors are likely to fuel the growth in hydrosol market in the forthcoming years.
Hydrosol Market – Competitive Landscape
Aromatic International LLC
Aromatic International LLC operates as a custom creator, manufacturer, and distributor of fragrances and fragrance ingredients Aromatics International provides 100% pure essential oils and natural aromatherapy products, sourced in-house, from small-scale producers located in over 60 different countries around the world.
Plant Therapy Essential Oils
Founded in 2014, Plant Therapy, Inc. is a company based in Twin Falls, Idaho. Plant Therapy manufactures and sells essential oils, offering organic and other essential oils, body care products, and accessories, including books, diffusers, carrying cases, packaging and miscellaneous products.
Sydney Essential Oil Co. Pty Limited
Established in 1997 in Sydney, Australia, Sydney Essential Oil Co. (SEOC) is a leading supplier and specialist in certified organic and premium pure essential oils & natural products. The company's line of business also includes the wholesale distribution of chemicals and allied products.
Hydrosol World Inc.
Canadian-based hydrosol & botanical extract manufacturer, which produces high-purity products using steam distillation to create high-purity hydrosols and extracts for diverse industries, such as cosmetics, cleaning products, and fragrances. Hydrosol World Inc. is a company committed to eco-friendly business practices
Hydrosol Market Dynamics
Numerous Skin Benefits of Hydrosols Fueling Their Adoption
Extensive skin benefits of hydrosols have been growing their adoption at a fast pace. As hydrosols serve as ideal hydrating components in products such as creams, and cleaners, they are witnessing significant traction from cosmetic companies and consumers alike. Hydrosols are also witnessing adoption as pleasant smelling and effective toners. Furthermore, hydrosols, such as German Chamomile, are widely adopted as healers for rashes, eczema, psoriasis, and inflammatory conditions. With hydrosols, such as lavandula angustifolia safe for bathing infants and young children, they are considerably penetrating in the child care segment. Such factors are fueling growth in hydrosol market.
Upward Demand for Ingesting Hydrosols Fueling Market Growth
Growing concerns pertaining to the ingesting essential oils have been accelerating the adoption of hydrosols, as they can be ingested safely. Hydrosols are gaining significant traction for urinary tract infections, upset stomach, diarrhea, constipation, headaches, heartburn or acid reflux, and are also penetrating the foods and beverages industry as a flavoring agent. Consequently, hydrosols are witnessing growing demand for their potential health benefits, which in turn is creating growth opportunities for stakeholders. Several companies are focusing on creating awareness about the health benefits of hydrosols as they make a cheaper option over essential oils in many cases.
Rising Adoption of Hydrosol for Canine Aromatherapy Augmenting Market Growth
With pets increasingly taking a center stage in the lives of animal lovers, the products-intended towards them are growing significantly. Owners are investing considerably in the products that can enhance the lives of their pets. The growing trend of keeping pets like family members has increased the demand for canine medicines and health care products. As hydrosols make a viable option to heal cuts and scrapes on animals, they are witnessing increased adoption in veterinary products. Furthermore, animals can ingest distillate waters for internal issues, such as digestive problems. Such manifold benefits of distillate waters for canine aromatherapy and health are favoring growth of the hydrosols market.
Availability of Shelf-Stable Substitutes Impeding Growth in Hydrosols Market
As hydrosols contain no preservative properties, they have a shorter shelf life than essential oils. Shelf-life of distillate waters vary from one hydrosol to another. Consequently, hydrosols need to be stored in a cool, dark place and demand regular checking for mold or cloudiness. These factors are slightly restraining the adoption of hydrosols.
Hydrosol Market – Segmentation
Based on end-use industries, hydrosol market is segmented into:
- Pharmaceutical industry
- Cosmetic industry
- Personal care industry
Based on types, hydrosol market is segmented into:
- Rose Geranium Hydrosol
- Lavender Hydrosol
- Neroli Hydrosol
- Rose Hydrosol
- Peppermint Hydrosol
- Holy Basil (Tulsi) Hydrosol
Based on distribution channel, hydrosol market is segmented into:
- Hypermarkets & Supermarkets
- Online Channel
- Convenience Stores
- Departmental Stores
- Indirect Sales
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.