Cloud computing is one of the most commonly used applications in healthcare. Healthcare organizations are highly concerned about the privacy and security of patient information, and the pressure of managing the growing healthcare data has driven the implementation of cost effective solutions such as cloud computing. Therefore, healthcare companies are accepting cloud computing as an effective solution for data storage. This technology provides various benefits such as business agility, privacy & security, reduced cost and so on. Increasing utilization of information technology in the healthcare industry has led to rising adoption of cloud computing by the global healthcare cloud computing industry. However, this market faces major challenges such as high initial investment and shortage of skilled work force. Adoption of cloud computing by healthcare providers is projected to significantly rise. Polycom, a U.S-based company that produces video conferencing equipment, provides cloud-based on-demand video conferencing solutions which helps to decrease on-premise infrastructure costs. Cloud solutions for strong and retrieving data are expected to reduce IT expenditure in healthcare institutions.
The global healthcare cloud computing market is expected to expand substantially due to implementation of favorable regulatory acts, growing investment from healthcare players, proliferation of high speed internet, government organizations, public awareness, rising demand for stringent regulatory compliance, new payment models, and the implementation of the Patient Protection and Affordable Care Act. The restraining factors for the global healthcare cloud computing market are issues related to data privacy, rising number of cloud data breaches, and data portability complications. There are opportunities in global healthcare cloud computing market to development responsible care organizations to increase scope for healthcare cloud computing and Telecloud to create opportunities for healthcare cloud computing market. Increase of cloud computing solution for telemedicine is current trend for this market.
The global healthcare cloud computing market is segmented by service, cloud deployment model, application, end user, and by region. By service, the market is divided into platform as a service, infrastructure as a service, and software as a service. On the basis of cloud deployment model, the market is segregated into public, private, and virtual private cloud. By application, the market is further categorized into clinical information system and non-clinical information system. Clinical information system includes pharmacy information system, computerized physician order entry, radiology information system, electronic medical records and others. Non-clinical information system covers revenue cycle management, automatic patient billing, claim management and others. Based on end- user application, the market is classified into healthcare payers and healthcare providers. Non-clinical information system is the dominant segment in the global healthcare cloud computing market. In clinical information system, electronic medical record system is the dominant segment.
Geographically, the global healthcare cloud computing market is segmented into North America, Europe, Latin America, Asia Pacific, and Middle East & Africa. Each geographic market is sub-divided into selected countries such as the U.S., Canada, U.K., Germany, Brazil, India, China, Japan, and GCC countries. North America dominates the market because of increasing use of mobile devices for healthcare facilities. However, the market in Asia Pacific is expected to grow at the fastest rate during the forecast period due to huge scope for growth and the region can possibly dominate the market in the future.
The key players operating in the healthcare cloud computing market include IBM Corporation, Microsoft Corporation, CareCloud Corporation, Carestream Health, Inc., Athenahealth, Inc., Cisco Systems, Inc. ClearData Networks, Inc., EMC Corporation, Dell, Inc., Iron Mountain, Inc., Hewlett-Packard Company, IncMerge Healthcare, Inc., Oracle Corporation and VMware, Inc. In order to gain competitive advantage in the industry, key players are actively involved in providing variation to products and services, and also indulging in continuous new product launches. Collaborations, partnerships, and agreements are some of the important strategies followed by market players to stay ahead of the competition.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.