Hand hygiene means to keep one’s hands clean by washing hands (with soap and water), or disinfecting them with an antiseptic agent, using antiseptic handwash, antiseptic hand rub or surgical hand antisepsis to remove dirt, soil, and microorganism. Antiseptics has been recognized for more than 150 years as the single cost-effective and most prominent means of preventing hospital-acquired infection, as well as for reducing the spread of potential and deadly germs and hence risk of infections from the germs in the society which may lead to hospitalization. It is admissible in all expanse such as workplace, home, and schools. However, the importance of hand hygiene is very high in hospitals or other healthcare related setups.   

The Centers for Disease Control and Prevention (CDC), World health organization (WHO) and other leading healthcare organizations has given the specific guidelines and indications for hand hygiene in healthcare. The CDC has estimated that hand hygiene reduces the number around 31% of people getting sick with diarrhea, 58% with weakened immune systems and 16-18% of respiratory illness like cold in the general population. Increase widespread of hand hygiene products will prevent infections and promote the patient's safety. There are different types of hand hygiene methods which include routine hand wash, antiseptic hand wash, antiseptic hand rub and surgical antisepsis. Preventing sickness by maintaining hand hygiene will reduce the antibiotics overuse and can also prevent people from getting sick with the germs which are resistant to antibiotics which can be difficult to treat. 

The healthcare-acquired infections (HCAI) prevention and control need is driving the hand hygiene market. While the outbreaks of several infectious diseases like a spread of diarrheal and respiratory illness in many countries offering positive growth for the market. Government initiatives are also contributing to the growth of this market by launching various awareness campaigns and programs such as SAR Hand Hygiene Campaign and SAVE LIVES: Clean Your Hands annual global campaign by WHO, which was focused on patient safety and reducing health care-associated infection. 

The Hand Hygiene Agent Market has been segmented on the basis of types of antiseptic agents used for washing hands in different expanses from household to heathcare sector and based on geographical regions. By types of antiseptic agents, the market has been divided into alcohols, chlorhexidine gluconate, iodine and iodophors, and quaternary ammonium compounds. An alcohol-based hand rub must contain at least 60% -95% alcohol for use in a healthcare settings for optimum results. The concentration of chlorhexidine in antiseptic hand wash should be at least 4%, while the maximum number of iodophor preparations in hand hygiene contain 7.5%–10% povidone-iodine. The quaternary ammonium compounds have a slow speed of action and used only in combination with alcohols. Due to the efficiency and the ease of using the alcohol-based hand rubs it is expected to become most popular. The alcohol based antiseptics contributing for the major share in this market, followed by Chlorhexidine and iodine based antiseptics. The rate of healthcare-associated infections was lowered when adherence to recommended hand hygiene practices were improved and antiseptic hand washing was implemented. 

On the basis of geographies, the market has been segmented into North America, Europe, Asia-pacific, Latin America, and Middle East & Africa. Because of the high awareness towards hygiene, standard guideline, and proper training to the healthcare professional and general public, North America contributes for the highest share in this market. The Adoption of hand hygiene compliance monitoring (HHCM) devices in hospitals place Europe at the second position. Followed by Asia- Pacific and Rest of the world. 

The key players operating in the hand hygiene agents market are  EcoHydra Technologies Ltd, GOJO Industries, Inc., Kutol Products Company, Inc., Deb Group, 3M Co., STERIS Corporation, Win-Medicare etc., are among other significant players worldwide. On the other hand, Kimberly-Clark Meritech are major companies in hygiene monitoring systems.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Hand Hygiene Agents Market

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