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Introduction to the gift card holders Market

The gift card industry is a seemingly niche market, driven mostly by innovations in custom solutions. However, the gift card market has been registering steady growth for the last couple of decades. A quick look at market research reports available in the public domain predict the market to reach nearly US$ 700 Bn, by the end of 2024. Although the numbers seem unlikely and exaggerated, one thing is certain – the gift card market is expected to continue growing at a steady pace during the forecast period. The global gift card holders market is expected to grow on the backdrop of change in consumer spending and shopping habits. Gift card holders are designed to impart a fresh and attractive appearance, while offering the flexibility of customization. Manufacturers in the gift card holders market compete in terms of their custom offerings, and this is expected to ensure a high level of competition in the market. The outlook for growth of the global gift card holders market is therefore expected to remain positive during the forecast period.

The Dynamics of Gift Card Holders Market

The rapid growth of modern retail and ecommerce portals is expected to be the key driver for growth of the gift cards market, which in turn will propel demand for gift card holders. Furthermore, large retail chains such as Walmart are also expected to be significantly influential. Manufacturers of gift card holders are expected to focus more on their bespoke offerings to cater to changing habits and consumer spending capabilities. The developing countries in the Asia Pacific region are expected to be key growth contributors to the global gift card holders market. Manufacturers of gift card holders are expected to tap into the lucrative opportunities created by the ecommerce sector. In addition, the use of gift cards is not only limited to consumers, but it also booming in the corporate sector. Gift card holders are used regularly by gift card providers for brand advertising. Brand advertising has been proved to be a key component of success for companies operating in the modern market scenario. Therefore, manufacturers of gift card holders are expected to look for options such as embossing and high-quality printability to cater to branding requirements of companies. Furthermore, sales of gift card holders increase during festive occasions and it is this opportunity that brands are expected to exclusively target.

Gift Card Holders Market: Regional Outlook

Developing countries in the Asia Pacific region are expected to witness growth in demand for gift card holders at a healthy CAGR. However, it is the North America and Europe markets which are expected to dominate the global gift card holders market in terms of value generated, during the forecast period. This is attributed to the sheer size of the retail and ecommerce sector in the regions. Growth in penetration of ecommerce in the Asia Pacific countries is expected to speed up growth in usage of gift card holders. The process is expected to be slow at first but will eventually gain traction as gift cards become more commonplace in countries in the region.

Gift Card Holders Market: Segmentation

The defined scope for the gift card holders market is as below –

By material, the global gift card holders market is segmented as –

  • Metal
  • Plastic
  • Leather
  • Fibres

By locking mechanism, the global gift card holders market is segmented as –

  • Clasps
  • Magnets

By sales channel, the global gift card holders market is segmented as –

  • Indirect Sales
    • Retailers
    • Wholesale
  • Direct Sales

Gift Card Holders Market: Key Players

The global gift card holders market is fragmented in nature with a large number of small-scale manufacturers. Some of the key players operating in the global gift card holders market include -

  • Gold Valley Industrial Limited
  • Prestar Packaging, Inc.

The report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts, and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The report also maps the qualitative impact of various market factors on market segments and geographies.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
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  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

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Gift Card Holders Market

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