Cancer is caused due to abnormal cell growth in an uncontrolled manner, with the potential to spread or invade other parts of the body. Initiation of cancer takes place when changes in the gene make a single cell or a few cells to grow and multiply. This could result in the growth of the abnormal mass of tissue known as a tumor. Gastric cancer, also known as stomach cancer, is the formation of cancer cells in the lining of the stomach. Risk factors for gastric cancer include diet and stomach disease. Symptoms of gastric cancer are indigestion and stomach pain or discomfort. The National Cancer Institute (NCI) of the U.S. estimated that there would be 28,000 new cases of stomach cancer in 2017. It also estimated that gastric cancer accounts for 1.7% of the new cancer cases in the U.S.
Increase in incidence of gastrointestinal tumors, lymphoma, and adenocarcinoma, a rise in alcohol consumption, surge in smoking, an increase in the geriatric population is anticipated to boost the growth of the global gastric cancer testing market from 2018 to 2026. However, stringent government regulations and the high cost of testing are projected to hamper the growth of the gastric cancer testing market.
In terms of test type, the global gastric cancer testing market can be segmented into computed tomography (CT or CAT) scan, chest X-ray, imaging tests, Helicobacter pylori test, laparoscopy, positron emission tomography (PET) scan, magnetic resonance imaging (MRI) scan, and upper gastrointestinal (GI) series. Based on gastric cancer type, the gastric cancer testing market can be divided into lymphoma, adenocarcinoma, carcinoid tumor, and gastrointestinal stromal tumor (GIST). In terms of end-user, the global gastric cancer testing market can be classified into hospitals, diagnostic centers, and others
In terms of region, the global gastric cancer testing market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The Asia Pacific is anticipated to lead the global gastric cancer testing market due to increase in the geriatric population and high consumption of salty, smoked, and pickled foods. According to the World Cancer Research Fund International, South Korea had the highest rate of gastric or stomach cancer in 2018, followed by Mongolia, Japan, and China. According to the American Cancer Society, in the U.S., the number of new cases of stomach cancer has declined by approximately 1.5% every year in the last 10 years. In other parts of the world, particularly in less developed countries, stomach cancer is much more common. The gastric cancer testing market in North America and Europe is anticipated to witness comparatively sluggish growth. According to the National Cancer Institute and the University of Texas MD Anderson Cancer Center, worldwide, approximately 26,200 new cases of stomach cancer are likely to be diagnosed in 2018. Over 60% of these include people aged 65 or over, and 68 years is considered to be the median age of diagnosis. Stomach cancer is considered to be the second leading cause of cancer death in much of the rest of the world, specifically Japan, South America, Eastern Europe, and parts of the Middle East. Factors responsible could be differences in diet, the rate of infection with bacteria known as Helicobacter pylori, and the environment.
Key players in the global gastric cancer testing market include Agilent Technologies, Inc., Illumina, Inc., Thermo Fisher Scientific, Inc., General Electric Company, BD, Abbott, QIAGEN, Siemens Healthcare GmbH, F. Hoffmann-La Roche Ltd., and Koninklijke Philips N.V. These players have adopted growth strategies such as agreements, collaborations, partnerships, and new product development to gain a competitive advantage in the global market.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.