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The packaging of fresh fruits is one of the important procedure in the long run journey from the cultivator to the consumer, which in turn plays a pivotal role in creating value added eco-friendly service. Containers such as crates, bags, cartons, hampers are convenient for transporting, handling and supplying fresh produce. Henceforth, different types of packages have been manufactured globally, and it will grow on the back drop of new packaging materials. Moreover, the manufacturers are more focused on reducing the cost of the materials by introducing container standardization.

In the current scenario, the trend has moved towards a broad range of size of the packages, to provide the diverse necessity to the vendors and consumers of packaged fruit. Packaging materials utilized in the packaging of fruits plays a vital role in the packaging industry. Therefore it is essential that shippers, buyers and consumers have a clear approach to the broad range of packaging options available. Moreover, packaging has become an essential part of the global economy, not only for the preservation for extending shelf life but also to cater high-value graphics to the products. 

Fruit Packaging Market: Dynamics

Intake of fruits has been popularized among the consumers to counteract different types of diseases such as chronic diseases including cancers. Nowadays, consumers are more concerned towards the nutritional aspects to attain good health. Furthermore, fresh cut fruits are more prone to spoilage when they are primarily left open in the air and result in the growth of micro-organisms or enzymes on the surface. To counter this problem, smart packaging technologies play an essential role to get rid of the problem and hence are expected to be the suitable for packaging of high demand fresh fruits. Hence, the demand for fruit packaging market is significantly increasing and is expected to witness healthy growth in the near future.

The global fruit processing industry has witnessed various technological advancements in the past few years. Advanced packaging products such as self-venting microwave packs and respiring trays are finding increasing application in the global fruit packaging market.

The high presence of non-biodegradable plastics used in packaging of fruits is one of the factors that is restraining the growth of fruit packaging across the globe. 

Fruit Packaging Market: Segmentation 

On the basis of material, the global fruit packaging market can be segmented into,

  • Plastics
  • Polyethylene (PE)
  • Polypropylene (PP)
  • Biaxially-oriented polyethylene terephthalate (BOPET)
  • Poly-vinyl Chloride (PVC)
  • Polystyrene
  • Ethyl Vinyl Alcohol (EVOH)
  • Ethyl Vinyl Acetate (EVA)
  • Paper & paperboard 
  • Wood

On the basis of packaging type, the global fruit packaging market can be segmented into,

  • Rigid packaging
  • Containers
  • Trays
  • Boxboard
  • Flexible packaging
  • Laminated foil
  • Corrugated
  • Others

On the basis of distribution channel, the global fruit packaging market can be segmented into,

  • Hypermarket
  • Supermarket
  • Others

Fruit Packaging Market: Region-wise outlook

Over the past few years, the global fruit processing industry is gaining traction and is expected to grow at an accelerated pace. In terms of geography, the global fruit packaging market has been divided into five regions including North America, Latin America, Asia-Pacific and the Middle East & Africa. Asia-Pacific is expected to dominate the fruit packaging market, double-digit growth owing to rise in sales of processed juice especially in China and India. Next, North America and Europe are expected to create significant demand for fruit packaging market, where advanced fruit processing has deep roots. MEA and Latin America are expected to witness substantial growth and gain upward traction by the end of forecast period. 

Fruit Packaging Market: Key-Players 

Global key players are adopting innovative packaging solutions to supply a wide range of packaging products shortly.Some of the market participants in global fruit packaging market are Amcor Limited, Smurfit kappa, Sealed Air Corporation, Bemis Company, Inc., Coveris Holdings S.A., Mondi PLC, DS Smith PLC, International Paper, Linpac Packaging Limited. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Fruit Packaging Market

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