Global Floriculture Market: Overview 

The global floriculture market is expected to rise steadily in the years ahead. At present, advancement in plant biotechnology, which includes genome sequencing is a key factor propelling the global floriculture market. The adoption of newer techniques has resulted in increased crop yield and development of genetically modified flowering plants. 

The global floriculture market could be studied on the basis of product type and region 

The report provides a brilliant analysis of the global floriculture market with a focus on market dynamics, segmentation, and competition. The analysis provided in this report can be useful for market stakeholders to formulate winning growth strategies. 

Global Floriculture Market: Key Trends 

First and foremost, the proliferating demand for flowers for decoration for various occasions is a key factor the floriculture market. Worldwide, flowers are used at the personal and professional front for decoration, aesthetics, and to exchange greetings. Flowers are associated with prosperity and well-being, thereby benefitting the floriculture market. 

The adoption of newer technologies and more precise management in commercial floriculture has led to higher crop yield. The use of modern farm practices has also led to increased profitability for farmers engaged in floriculture. So much so, the profit of floriculture products per unit area is higher over other agriculture products. This is luring farmers to switch to floriculture.

Furthermore, the rising popularity of Ayurveda and other native therapies is stoking the demand for floriculture products. Flowers such as rose, jasmine, and tube rose are used in the manufacture of essential oils and other Ayurvedic formulations. 

Global Floriculture Market: Geographical Analysis 

The global floriculture market could be spread across North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. Asia Pacific is projected to display stellar growth over the forecast period. India is emerging as a key producer of flowering plants. Owing to rise in demand for flowers, floriculture in emerging as a profitable occupation in the country. As per statistics of the Agriculture & Processed Food Products Export Development Authority, in 2014-2015, around 248.51 thousand hectare area was under cultivation for floriculture. The production estimated was 472 thousand tons cut flowers and 1658 thousand loose flowers during the period. 

Furthermore, shift in production techniques is serving to boost the Indian floriculture industry. Floriculturists are increasingly shifting from traditional flowers to cut flowers to serve overseas markets. For example, as per the Ministry of Agriculture & Farmers Welfare, in 2015- 2016, India produced 0.69 million metric tons of cut flowers. Germany, United Arab Emirates, the U.S., and the U.K. are key importers of Indian floriculture products. 

Global Floriculture Market: Competitive Analysis 

Key companies operating in the global floriculture market include The Kariki Group, Syngenta Flowers Inc., Oserian Development Company Limited, Carzan Flowers K Ltd., Multiflora Ltd., Dumman Orange, Karuturi Global Limited, Selecta Klemm Gmbh & Co. KG, Ruparelia Group, and Karen Roses. Key players in the market are focused on new product launches, and are also considering strategic collaborations to garner larger market share. 

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.