Coatings are applied on glass surfaces to offer special features to glass products. Flat glass is processed with coatings to provide certain qualities and properties, such as self-cleaning, water and dirt retardation, corrosion resistance, energy efficiency, increased durability, to the glass. Glass surface is exposed to vapors, which bind to the glass surface, thereby forming a coating. Coated glass is used in mirrors and other decorative applications.
The flat glass coatings market can be segmented based on type, technology, application, and region. Based on type, the flat glass coatings market can be divided into solvent based, water based, and nanocoating based In terms of technology, the market can be bifurcated into chemical vapor deposition and physical vapor deposition. Chemical vapor deposition coating is also called hard coat, while physical vapor deposition coating is known as soft coat. In terms of application, the flat glass coatings market can be segregated into mirror, automotive, solar panel, decorative, and others. Based on region, the flat glass coatings market can be split into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.
Rise in demand for decorative products is anticipated to boost the global flat glass coatings market during the forecast period. Demand for decorative mirrors is expected to increase in beauty & cosmetics, architecture, and other applications. Rise in number of architectural structures is projected to augment the flat glass coatings market in the near future. Increase in disposable income and changing lifestyles are factors driving the flat glass coatings market. Demand for solar panels is rising owing to the growth in awareness about renewable energy resources. This, in turn, is expected to trigger the flat glass coatings market in the next few years. Demand for nanocoatings is anticipated to rise in automotive applications. However, high cost of nanocoatings is likely to hamper the flat glass coatings market during the forecast period.
In terms of type, solvent based and water based segments are estimated to account for large share of the flat glass coatings market throughout the forecast period. The nanocoatings segment is projected to expand at a fast pace in the near future. Demand for chemical vapor deposition technology is anticipated to increase during the forecast period. Based on application, the solar panel segment is estimated to expand at a rapid pace in the next few years. Demand for flat glass coatings is also likely to increase in automotive applications. The mirror segment is estimated to hold major share of the flat glass coatings market throughout the forecast period.
North America is projected to hold higher share of the flat glass coatings market, followed by Asia Pacific and Europe, during the forecast period. Demand for flat glass coatings in North America is rising in decorative applications. Demand for flat glass coatings in decorative and mirror applications is expected to be high in Asia Pacific. China and India are estimated to constitute prominent share of the flat glass coatings market in the region in the near future. The flat glass coatings market in Latin America and Middle East & Africa is likely to expand at a moderate pace in the near future.
Key players operating in the flat glass coatings market include Arkema Group, Nippon Paint M Sdn Bhd, JELD-WEN Glass, and Stewart Engineers, Inc.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.