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The global fermented foods and beverages market is projected to expand at a favorable rate from 2021 to 2031 (forecast period). The global fermented foods and beverages market is expected to be fueled by consumer demand for probiotic foods and beverages. Fermented foods and beverages are high in probiotics. Probiotics aid in digestion while also providing numerous health advantages, such as improved gut health, enhanced immunity, obesity prevention, weight control, and others. Moreover, fermentation not only imparts unique sensory characteristics to fermented goods but also increases foods' nutritional content and digestibility. Fermentation of food and beverages enhances the flavor and taste of the product. Such factors are projected to boost the sales of fermented foods and beverages market.
Leading players in the fermented foods and beverages market are Danone, Nestle, Yakult, Fonterra, Bright Dairy (Bright Food Group Co. Ltd), Chobani Inc., PepsiCo Kevita, Lifeway Foods Inc., and China Mengniu Dairy Company Limited.
Market players are concentrating their efforts on developing low-calorie, novel, natural ingredient-based products that taste excellent. R&D efforts have been significant in order to produce products for specific demands. The rising frequency of health issues among the world's growing population is projected to fuel the demand for fermented foods. Furthermore, rising innovation and the introduction of newly upgraded goods by market players are likely to bolster market growth throughout the forecast period.
The rising appeal of fermented foods and beverages due to their high probiotic content, increased consumer health awareness, and a spike in new product releases are some of the key aspects anticipated to drive the global fermented foods and beverages market.
The inclusion of probiotics, prebiotics, and other natural components in fermented foods and beverages has resulted in a tremendous increase in demand over the years. Originally, fermented goods were made to preserve foods, eradicate food contaminants, and enhance flavor. Nevertheless, as people's lifestyles have changed and their emphasis on health and fitness has grown, these goods have become a staple of the human diet and perfect dietary supplements.
Moreover, the increasing use of fermented foods and beverages in alcoholic and non-alcoholic beverages, bakery and confectionery, dairy products, dietary supplements, infant formula, and other applications is expected to propel the expansion of the global fermented foods and beverages market over the forecast period. Likewise, increased awareness of fermented foods' health advantages, such as anti-fungal, anti-oxidant, anti-inflammatory, anti-atherosclerotic, and anti-microbial properties, is projected to provide attractive prospects for fermented foods and beverage businesses.
The fermented foods and beverages market in Asia Pacific is anticipated to grow due to the rising awareness of healthy diets, technological advancements, media attention, and consumer demand. The growing popularity of fermented beverages in India and China is likely to provide revenue-generation opportunities in fermented foods and beverages market in Asia Pacific. In China, rising demand for fermented dairy products like Liberte Kefir is expected to drive regional market expansion.
Moreover, rising urbanization and consumer spending power have changed eating habits, fueling the demand for processed foods and beverages and boosting the use of fermented components in manufacturing. There has been a continuous increase in health awareness and the popularity of words such as probiotics and digestive health among populations. Kombucha has recently gained popularity in the Asian Pacific region as a healthier option for sugary beverages.
Asian manufacturers have started to acknowledge the fermented health drink's increasing popularity and view it as a potential business opportunity. Many small, local players, including those in Japan, Vietnam, India, and China, have jumped on the kombucha bandwagon.
The fermented foods and beverages market in North America and Europe is projected to experience significant growth during the forecast period.
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