The electronic assembly materials industry is developing rapidly due to the fast-changing consumer lifestyles which are highly reliable on wireless infrastructure including tablets, smartphones, laptops, and other communication devices. Electronic assembly materials are widely used as core elements in a variety of electronic gadgets such as computers, mobile phones, tablets, laptops, LED bulbs, GPS devices, monitors, and TVs. Increasing R&D of advanced and superior performance electronic assembly materials by manufacturers is likely to drive this market.  

Electronic materials used in automobiles have significantly increased in number in the last few years and are expected to continue exhibiting the same trend due to the rising demand for energy-efficient, intelligent, comfortable, and safe motor vehicles. The addition of extra functions to automobiles led to an amplified need for advanced electronics and therefore for high-reliability electronic assembly materials. However, displays and touch screens are delivering the kind of competence that was inconceivable a few short years ago. Ultra-thin and light displays and high-performance, quick-reacting, and interactive interfaces are important requirements for electronic devices to gain a competence edge. The high consumption of such devices propels the electronic assembly material market. 

Globally, the power semiconductor market is expanding tremendously, supported by innovative technologies that improve the reliability, efficiency, and overall performance of electronic applications. Advancements in innovative technologies affect the market positively, along with the alternative energy, automotive, transportation, telecommunication, and consumer electronics sectors. The automobile industry is developing speedily due to the use of electronic materials to enhance the comfort, safety, and performance of the driving experience. As a result, automobile manufacturers are demanding additional reliability, longer vehicle warranty periods, and improved manufacturing efficiency. 

The electronic assembly materials market has been segmented by material type into the following categories: adhesives, paste fluxes, electrically conductive materials, and thermal interface materials. The solder paste fluxes segment is estimated to expand and hold a significant share in the market during the forecast period. In terms of end-user, the electronic assembly materials market has been split into the automotive, consumer & industrial, defense & aerospace, handheld communications & computing, green & portable energy, LED lighting, medical electronics, radio frequency identification (RFID), and wireless data com infrastructure sectors. The automotive segment is predicted to account for a key share in the market.

The global electronic assembly materials market has been distributed geographically over North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. Asia Pacific is one of the key consumers of electronic assembly materials globally. Emerging markets such as China and India anticipate significant growth in their mass production of electronic appliances, motivating the electronic assembly materials market. Moreover, changing lifestyles and the incorporation of electronic appliances into developing economies also play a part. 

Rapid industrialization & urbanization and the rising spending capacities in Asia Pacific are likely to boost the demand for consumer goods and therefore for electronic assembly materials over the forecast period. Furthermore, the growing demand for wearable electronics gadgets especially among the young population is projected to be a key driver of the market. For instance, in India, the electronic materials development program emphasizes on investing in R&D programs in the field of technology and material science. High demand for the product in the automotive and consumer electronics industries has propelled the electronic assembly materials market in North America and Europe. 

Key players operating in the global electronic assembly materials market include Kelly Services Inc., Hisco, Inc., Henkel Corporation, H.B. Fuller, ITW, and Kester.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Electronic Assembly Materials Market

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