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Elastomeric membrane is a waterproof roofing material that can withstand high temperatures and ensure excellent durability of the roofing material. It is highly recommended in the regions where extreme climatic conditions prevail. The lifespan of elastomeric membrane about 25 to 30 years. Properties such as durability and moisture resistance makes elastomeric membrane an ideal choice for roofs. These membranes are used on large flat and low-slope roofs and require minimum maintenance. Its excellent property of elasticity makes it apparent for cold climate. Elastomeric membranes are slightly more expensive than conventional roofing materials. However, the long shelf-life of these membranes justifies their price. The commercial industry witnesses the widespread usage of elastomeric membranes as the focus of the end-user in the industry lies more in the durability of the product. Elastomeric membranes are utilized on roofs, walls, underground construction areas, and in wet areas.

There are two types of elastomeric membranes, – namely, dual-layered traditional membrane and self-adhesive elastomeric membrane. Traditional elastomeric membranes comprise two layers, namely, the base layer and a top finishing layer. The top finishing layer consists of granules that make it resistant to harsh environmental conditions. A blow torch is used to install the top layer. Self-adhesive elastomeric membranes are easy to install, as they are cold-applied on the flat or low-sloped roof. In this case, there is a film which covers the adhesive. During installation, this film has to be removed as the strips of self-adhesive elastomeric membrane are unrolled. Suppliers of elastomeric membranes are focusing on product development in order to meet the highly-competitive fragmented market. Recently, the U.S-based company, KARNAK, launched K-NRG Seal VP’s seamless seal for elastomeric membrane, which seals the building envelope by inhibiting the passage of air. This product helps attain superior energy-efficiency mandated by the governing agencies.

Increasing market for infrastructure and strict environmental norms and regulations are key factors driving the elastomeric membrane market. Government regulations mandates certain standards and waterproofing materials to be followed in major parts of the world. For instance, the U.S Environmental Protection Agency’s (EPA) program called ’ENERGY STAR® Program Requirements for Roof Products’. Elastomeric roof coatings meets the guidelines set by the EPA for energy-efficiency defined by the United States Green Building Council. Some countries in Europe follow the roofing standards set by ASTM that mandates required properties and testing procedures for high-solids content and cold liquid-applied elastomeric membranes. These standards play a vital role in prompting consumers to prefer elastomeric membranes. Increasing investments in the commercial construction sector of emerging countries such as India, Indonesia, etc., is expected to boost the elastomeric membrane market.

North America accounts for a major share of the elastomeric membrane market influenced by regulations and norms for pollution control enacted by the U.S government. The non-residential sector in the region is witnessing significant expansion due to increasing industrial development in the U.S and Canada, which is contributing to the institutional construction. This investment is expected to increase further due to the rebuilding efforts undertaken by the U.S government to overcome the devastation caused by hurricanes. In a way, economy experts in the U.S. anticipate the construction spending to rise in the near future. North America is followed by Europe, which is also under the pressure of government’s policy for energy-efficient buildings. The real estate and infrastructure industry in the Middle East, primarily Saudi Arabia and the UAE, is expected to attract hefty investments. Asia Pacific, presently, occupies a minor share in the global elastomeric membrane market. However, the share of Asia Pacific is expected to increase in the near future due to rising urbanization and increasing awareness towards energy-efficient buildings.

Key manufacturers operating in the global elastomeric membrane market include Soprema Inc, BASF SE, Saint-Gobain S.A, KEMPER SYSTEM, Johns Manville, Sika AG, Carlisle Companies Inc, Firestone Building Products, and KARNAK.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Elastomeric Membrane Market

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