Education and Learning Analytics Market – Overview
The rising demand for data-driven choices to further develop education quality and broad government drives in the digitalizing of the education sector are factors ascribing to the development of the education and learning analytics market. Moreover, the absence of skilled professionals to oversee analytics arrangements, hesitance in embracing learning analytics arrangements because of data protection and security concerns, and absence of mindfulness with respect to data examination benefits may challenge the growth of this market. Despite this, the increasing adoption of artificial intelligence and machine learning in data analytics for the education sector will create new growth opportunities for the market in the coming years.
The improvement of ICT in education, digital books, movements, illustrations, models, online video-based miniature courses tests, games, and e-notes are making learning more open, connecting with, and contextualized. This is empowering understudies to take on e-learning devices for learning. Further, various nations attempting to alleviate the effect of school terminations are upheld by UNESCO to work with the coherence of education through remote learning. Accordingly, broad government drives and gigantic reception of e-learning are ready to work with the utilization of learning analytics post-COVID-19 pandemic.
The report on the global education and learning analytics market offers a 360-degre overview of the market and its prime growth strategies such as drivers, restraints, challenges, and upcoming growth opportunities. It also highlights the impact of the novel COVID19 pandemic prevalent from 2020 on this market and how can manufacturers gain benefit from this situation. Additionally, the list of all vendors and their key contribution to the education and learning analytics market in the form of collaborations, quality check, product innovation and launches is also provided in the report.
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Education and Learning Analytics Market – Competitive Landscape
There are multiple players functioning in the global education and learning analytics market, ultimately leading to a highly competitive nature of market. Besides this, the entry of new players will further intensify the overall market competition. Players are adopting significant strategies such as merger and acquisition, collaborations, and innovative product launches to gain an upper hand in the overall market competition.
Some of the key players of the global education and learning analytics market include:
- IBM Corporations
- SAS Institute Inc.
- Oracle Corporation
- TIBCO Software Inc.
- Alteryx, Inc.
- SAP SE
- MicroStrategy Incorporated
- SABA Software
- Microsoft Corporation
- Blackboard Inc.
- D2L Corporations
Education and Learning Analytics Market – List of Innovations
- SAS Institute launched their latest SAS Viya on SAS platform in October 2019. This new platform promises the latest AI techniques and advanced analytics for both business users and data scientists.
- DataRobot and Microstrategy entered into a strategic partnership in October 2019 for easy integration of artificial intelligence in their core processes and mobile applications. This can be done with the help of HyperIntelligence cards for generating AI-driven recommendations and interesting insights.
Education and Learning Analytics Market – Growth Drivers
The expanding innovative speculations among education foundations have been straightforwardly affecting the development of the education and learning analytics market over the conjectured time of 2021 to 2031. Likewise, the developing requirement for data-driven choices to further develop education quality is additionally prospering the development of the education and learning analytics market. Besides this, the developing utilization of e-learning and versatile learning is also adding as a significant driver for this market. The developing awareness with regards to the capability of learning analytics in improving or changing a learning system is also adding fuel to this market's growth. On the contrary, the absence of awareness and skilled assets to oversee education analytics arrangements may cause a major hindrance to the overall growth of the education and learning analytics market in the forecast period. Also, the lack of proper understanding of the benefits of education and learning analytics by poor institutional foundations, having major issues in relation to standard issues, and data quality can also possibly challenge the overall market development in the coming years.
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Education and Learning Analytics Market – Regional Insights
North America holds the dominant position for this market owing to major investments from developed nations on advanced education systems and the presence of major players. Increasing adoption of advanced technology in education system will help this region continue dominance over the forecast period as well.
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