Get In Touch

Ecommerce Platform - Introduction

  • E-commerce platform is an advancement in the retail industry, which enables merchants to build web shops to enhance the facility of purchasing transactions over the web.
  • E-commerce is a rapidly expanding sector in various countries in the last few years, due to an increase in investments by key players in the market, who in turn have been focusing on consolidating their share for the last few years
  • The e-commerce platform provides seamless customer experience using offline and online shopping channels by linking smart devices to the e-commerce software. Expansion of the e-commerce platform market is due to the support provided by governments worldwide for infrastructure development of ecommerce sector.
  • Integration of big data analytics in the e-commerce sector is likely to provide significant opportunities to enhance customer satisfaction
ecommerce platform market size and forecast

Global Ecommerce Platform Market: Dynamics

Global Ecommerce Platform Market: Key Drivers

  • Increase in adoption of internet subscribers is boosting the use of ecommerce applications for shopping in various countries due to integration of smart devices in the market. This is estimated to propel the demand for ecommerce platform during the forecast period.
  • E-commerce platforms provide several options to modify delivery date, time in the application, and different payment modes to the user in order to improve customer experience. This is anticipated to boost the demand for ecommerce platform.
  • Rise in number of e-tailers owing to increasing convergence of online and off line channels to enhance customer experience is expected to fuel the demand for ecommerce platform during the forecast period
  • Complex and multifaceted infrastructure of various ecommerce applications is estimated to hinder the market
  • Increasing cyber-attack issues while operating the ecommerce application is anticipated to hamper the ecommerce platform market during the forecast period
ecommerce platform market dynamics

Impact of COVID-19 on Global Ecommerce Platform Market

  • The COVID-19 pandemic has resulted in the shutdown of factories – some on a temporary and others on a permanent basis – which has impacted the economy of countries across the globe.
  • Covid-19 have positively impacted the ecommerce platform market during the forecast period. In COVID-19 situation, as per government rules and regulations, people were not allowed to visit public places except in cases of emergency.
  • However, in this pandemic, key players of ecommerce platform such as Amazon, Flipkart, Shopify etc., played a vital role by providing essential products to customers, which in turn boosted the ecommerce platform market

North America to Hold Major Share of Global Ecommerce Platform Market

  • In terms of region, the global ecommerce platform market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America
  • Presence of prominent players of the ecommerce platform market and rise in ecommerce entrepreneurs in the U.S. and Canada increases the rate of adoption of ecommerce platform in North America. These factors are likely to make North America the largest market for ecommerce platform across the globe during the forecast period.
  • Rise in awareness about ecommerce applications in Asia Pacific is expected to fuel the demand for ecommerce platform during the forecast period
  • Rise in number of ecommerce platform users in Europe is expected to propel the demand for adoption of ecommerce platform market in the region
  • Increase in demand for online shopping due to the presence of various ecommerce applications in South America is projected to boost the demand for ecommerce platform in the region
ecommerce platform market outlook by region

Global Ecommerce Platform Market: Competition Landscape

  • Several key players of ecommerce platform have strong presence in the market and are witnessing rapid technological development
  • In September 2019, Shopify, a cloud-based ecommerce platform acquired a fulfilment solution provider 6 River Systems, to redefine fulfilment of e-commerce and retail operations for small and medium-sized businesses.
  • In March 2020, Shopmatic acquired Octopus Retail Management to help retailers modify their inventory and to increase the rate of customer involvement through mobile platform

Key Players Operating in Global Ecommerce Platform Market Include:

  • Alibaba Group Holding Limited
  •, Inc.
  • BigCommerce, Inc.
  • Commercetools GmbH
  • Flipkart Internet Private Limited
  • Gambio GmbH
  • Intershop Communications AG
  • Magento, Inc.
  • MonsterCommerce, Inc.
  • Oscommerce Limited
  • Oracle Corporation
  • Pitney Bowes Inc.
  • PrestaShop SA
  • Shopify Inc.
  • Shopware AG
  • Shopmatic Pte. Ltd.
  • Salesforce, Inc.
  • SAP SE
  • Walmart Inc.
  • Ltd.
  • WooCommerce

Global Ecommerce Platform Market: Research Scope

Global Ecommerce Platform Market, by Enterprise Size

  • SMEs
  • Large Enterprises

Global Ecommerce Platform Market, by Application

  • Clothing and Footwear
  • Books
  • Groceries
  • Electronics
  • Cosmetics Skincare and Haircare
  • Home Furnishing and Furniture
  • Car Accessories
  • Others

Global Ecommerce Platform Market, by Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.

Enquiry Before Buying

Ecommerce Platform Market