Increasing penetration of plastic in packaging industry has increased the consumption of plastic around the world. However the increased use of plastic is generating problems for our ecosystem by causing soil pollution and entering into our food chain. To tackle this problem packaging manufacturers are using ecofriendly packaging solutions such as paper bags and corrugated boxes. Waste created from sustainable packaging does not accumulate and gets degrade with time unlike plastic waste. Paper and paperboard does not have negative effects on food while coming in contact. High printability of the paper and paper board is used by manufacturer for printing company logo or information which helps in building brand image of the company. Paper and paperboard are commonly used for secondary packaging of consumer goods, food and electronic items. Paper and Paperboard used for ecological packaging are manufactured using recycled products and being environment friendly and light weight material they have wide area of applications. Paper and paperboard products are used in retail packaging, food service industry, food industry, electronics industry, pharmaceuticals and consumer goods packaging.
Ecological Packaging Market: Market Dynamics
World packaging market is expanding rapidly and so is the need for ecological packaging solutions. Biodegradability is the key driver for ecological packaging market. Low cost and ease in availability of the paper and pulp is another factor boosting the growth in ecological packaging market. Paper bags and corrugated boxes has wide area of application and are commonly used for secondary packaging of products across various industries. Paper and paperboard have high printability and can be used for communicating product and company information to the customers, bleached paper and paperboard are even used for improving aesthetic value of the product. Paper and corrugated packaging solutions are manufactured using recycled material hence increasing the inclination of manufacturers for ecological packaging solutions. Use of ecological packaging helps manufacturers to reduce their carbon footprint. Regulatory authorities across the globe are favoring use of ecological packaging solutions to minimize the negative impact on environment which is expected to provide significant opportunities to ecological packaging manufacturers. However, plastic packaging solutions are technological more advanced than ecological packaging. New flexible packaging solution are more efficient increasing the shelf life and attracting more customers which may hamper the growth in ecological packaging market. Moreover, the need of plastic packaging solutions for handling of aggressive chemicals and hazardous products may further dampen the attractiveness of ecological packaging solutions.
Ecological Packaging Market: Market Segmentation
Ecological packaging market is segmented by product type and end use industry
Based on the product type, ecological packaging market is segmented into:
- Paper bags
- Paper wraps
Based on the end use industry, ecological packaging market is segmented into:
- Retail Packaging
- Food Servicing Industry
- Food Industry
- Electronics Industry
- Pharmaceuticals Industry
- Consumer Goods
Ecological Packaging Market - Regional Outlook:
Regionally global ecological packaging market is segmented into
- North America
- Latin America
- Eastern Europe
- Western Europe
- Asia-Pacific excluding Japan (APEJ)
- Middle East & Africa (MEA)
APEJ region is expected to lead the ecological packaging market as the region has the highest population and consumption of products. North America is expected to follow APEJ region in ecological packaging market. Western and Eastern Europe are expected to show significant opportunities in ecological packaging market due to stringent government policies for environment protection. Latin America and MEA region are expected be the rapidly growing regions in ecological packaging market. Japan is expected to present significant opportunities in ecological packaging market due to their highest per capita consumption in packaging.
Ecological Packaging Market - Key Players:
Some major players of the ecological packaging market are NOKEN DESIGN, Ecology Packaging, Esko-Graphics bvba, Be Green Packaging, Vegware, Visfortec Pvt Ltd, Ecological Fibers, Inc, Xiongxian Guangrui Packaging Co., Ltd., Shenzhen Mangor Industrial Co., Ltd., Sekotech International Co., Chengdu Quanxin Medical And Sanitary Product Factory and Qingdao Jintiandi Plastic Packaging Co., Ltd.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.