Dye Sublimation Printing Market – Overview

Dye sublimation printing is known for providing high-quality photographic results. It has become a popular method of printing on suitable materials. One of the significant factors that are found to be attractive about dye sublimation printing is that it directly goes from solid stage to gas without entering the liquid phase. Sublimation transfer paper in dye sublimation printing utilizes heat to initiate the conversion and pressure to control it. The result obtained is a permanent, good quality print that won’t fade, peel, crack, or wash away with time. The urge to provide better quality characteristics led to innovations which enabled dye sublimation printing on both fabrics and rigid materials. They are better than the conventionally used other printers in terms of graphics quality and the speed of printing. Hard items like ceramics and metals would require a particular type of coating to accept the dye sublimation printing inks. The dye sublimation printing technique requires two things –

  1. Special transfer paper for printing graphics using sublimation inks
  2. Heat press to transfer the image from special transfer paper to the item you want

Certain other factors are also essential while choosing the sublimation paper like ink capacity, print speed, and others. Rapid growth in the digital textile market will contribute to the growth of dye sublimation printing market. The outlook for growth of the global dye sublimation printing market is therefore expected to be positive during the forecast period.

Dye Sublimation Printing Market – Dynamics

Dye sublimation printing has broad applications ranging from fashion to soft signage. It utilizes heat sensitive inks for printing. The dye sublimation printing market is anticipated to witness an upright growth because of its multiple applications in various industries. Mainly used in textile printing, and the increased population will directly influence its market growth. Polymer treated materials available in the market, which includes aluminum, plastic, glass, hardboard sheet materials, and others can be used for dye sublimation printing. Dye sublimation printing is considered eco-friendly due to –

  1. Minimum waste of dye as it does not go through the liquid phase
  2. It could be used multiple times to print more than once

The dynamic photographic results obtained by dye sublimation printing would be responsible for the rise in dye sublimation printing market. A few downsides to dye sublimation printing are –

  1. The choice of material available is limited
  2. Requires polymer based surface
  3. They aren’t the most eco-friendly options out in the market
  4. An expensive method because the pieces of equipment are quite costly

This could lead to the slow growth of the respective market. In the coming years, dye sublimation printing could be used in decorating packaging materials, which could be an easy way to advertise any product creatively. Packaging materials act as the first point of contact at stores as they can be used for advertisement.

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Dye Sublimation Printing Market – Segmentation

Segmentation of dye sublimation printing market –

On the basis of types of heat press, the global dye sublimation printing market has been segmented into–

  1. Small format heat press
  2. Calendar heat press
  3. Flatbed heat press
  4. 3D vacuum heat press

On the basis of application, the global dye sublimation printing market has been segmented into –

  1. Interior decoration
  2. Textiles & apparels
  3. Promotional items
  4. Signages
  5. Awards & Photo gifts

Dye Sublimation Printing Market – Regional outlook

Europe has played a significant role in the development of dye sublimation printing in the textile industry. The Asia Pacific has and continues to contribute to be the key market in dye sublimation printing. The increase in the demand for textiles will also contribute to the growth of dye sublimation printing market globally.

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Dye Sublimation Printing Market – Key players

  1. Seiko Epson Corporation
  2. MTEX NS, S.A.
  3. Negi Sign Systems & Supplies Co.
  4. Roland DGA Corporation
  5. Sawgrass Inc.
  6. Mitsubishi Electric Corporation
  7. HP Development Company, L.P.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Dye Sublimation Printing Market

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