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North America Drywall Textures Market: Snapshot 

The expansion of the residential and commercial construction industries and the growth of the home improvement industry have boosted the demand for drywall textures in the North America. The housing market in the U.S. has been expanding at a steady pace, driven by a low supply of existing homes, higher prospects of jobs, and rise in incomes. According to the U.S. Census Bureau and the Department of Housing and Urban Development, the number of privately owned housing constructions in June 2016 increased by 18.9%. This growth of the housing market has had a positive impact on the North America drywall textures market. 

The drywall textures market in North America was valued at US$741.1 mn in 2014 and is projected to reach US$1.0 bn by 2024, expanding at a CAGR of 4.5% therein. In terms of volume, the market is expected to register a CAGR of 3.8% during the forecast period.

drywall texture market north-america

Stringent Building Codes Drive Installation of Fire-resistant Drywalls

By product, regular drywall and fire-resistant drywall collectively accounted more than half the North America market in 2015. Currently, regular drywall dominates the North America drywall textures market, holding a 37% share in 2015. Regular drywall is used in applications that involve direct mechanical attachment to ceiling frames and metal walls or attachment to surfaces using adhesives. The demand for fire-resistant drywall can be attributed to the implementation of local building codes pertaining to residential spaces in North America. These codes mandate the installation of fire-rated drywall on interior and exterior walls near furnaces and utility rooms. Fire-resistant drywall is also commonly used for commercial and multi-family construction, where fire-rating is required.

By texture, knockdown and orange peel collectively accounted for 65% of the North America drywall textures market in terms of revenue in 2015. Knockdown textures are estimated to form the most attractive segment during the forecast period as they are increasingly popular in many towns and cities across the U.S.

U.S. Emerges as Leading Market for Drywall Textures in North America 

In terms of volume, the U.S. has been the leading market for drywall textures, followed by Canada. Accounting for 75% of the North America market in 2015, the U.S drywall textures market is likely to expand at a steady pace due to the rising demand for the same in building and construction applications. The demand for regular drywall has been comparatively high in the U.S. market by product and this segment is likely to expand at a steady rate from 2016 to 2024. By mud, topping joint compounds held the leading share in this country-specific market for drywall textures. Registering a high CAGR of 4.8% during the course of the forecast period, the knockdown segment of the U.S. drywall textures market by texture is also the most prominent category in terms of revenue. The residential sector in the U.S. has been the leading end user of drywall textures, while walls form the dominant application segment in the country. 

Key players operating in the North America drywall textures market include Graco Inc., 3M, Knauf Gips KG, The Sherwin-Williams Company, USG Corporation, Artisan Textures and Drywall, Inc., Muddy Boys, Inc, PABCO Gypsum, Hamilton Drywall Products, LS Drywall Inc., and Shikoku International Corporation.

Strides in Urban Development Drive Demand for Advanced Formulations in North America Drywall Textures Market

Drywall textures are used as finishing of interior wall surfaces, and are used popularly to cover imperfections. Over the years, the North America drywall textures market has witnessed strides notably in relation to new products and formulations. They have been extensively demanded in aligning with rental flats and homes to not just cover imperfections but also give an interesting feel that can merge with different décor choices. Growing use of drywall textures in DIY application mode has helped spurred the sales in the North America drywall textures market. New types of drywall textures are used to cover minor imperfections and add a rough elegance. The demand has thrived on the back of ceaseless urban development. The prospects in the regional market have been increasingly enriched by the advent of spray drywall textures. The advent of specialized spray nozzles that help end users impart unique textures has boosted demand in the market. Technological advancements in the application equipment have allowed users to achieve a uniform drywall texture. Growing use of products in finishing drywall walls and ceilings has also broadened the application area. The growing number of methods and machinery used for matching drywall texture has expanded the canvas for companies in the regional market.

The COVID-19 pandemic has led to several disruptions in the macroeconomic and microeconomic dynamics. The supply chain of raw and processed materials from factories or warehouses have been severely hampered over the past few months, since the WHO announced it as a pandemic in 2020. The subsequent economic downturns led to decline in consumer optimism in various businesses across industries. The morbidity was substantial also in parts of North America with the cases rising at alarming rate in the U.S. and Canada in the last quarter of 2020. Governments had to suspend the movement of labor and materials. All these developments have increasingly impacted the demand and consumption volumes in the North America drywall textures market.

Drywall textures are easy to use applications that enhance visual attention while concealing wall and ceiling imperfections. Drywall can be finished in a wide range of textures. These include orange peel texture, knockdown texture, roll texture, sand texture, swirl texture, and skip trowel texture.

This study examines, evaluates, and forecasts the drywall textures market in North America in terms of volume (million square meter) and revenue (US$ Mn) from 2016 to 2024. Market numbers given in the report describe the demand for only textured drywall in North America, but not production or supply. Revenue has been derived by considering texture mud required for per square meter of drywall. The drywall textures report also examines numerous driving and restraining elements and their impact on the market during the forecast period.

The report provides detailed analysis of the drywall textures by key product, texture, mud, application, and end-user. It segments the market into key products that include regular drywall, moisture resistant drywall, fire resistant drywall, and others (soundproof, foil backed, etc.) It further segments the market into the following key textures: knockdown texture, orange peel texture, roll texture, sand texture, and others (popcorn, etc.). Additionally, the report segments the market into key mud that includes topping joint compound, all-purpose joint compound, and others (setting compounds, LITE drying compounds, etc.). Furthermore, it segments the market into key applications (walls, ceilings and others) and key end-users (residential, commercial, and nonresidential).

The report also segments the market based on major countries into the US and Canada. It further provides volume and revenue for each product, texture, mud, application and end-user segment for each country.

Based on the product, texture, and mud, the report evaluates the attractiveness of each section with the help of an attractiveness tool. The study includes value chain analysis, which provides a better understanding of key players in the supply chain, from raw material producers to end-users.

The report includes an outline of the market share of key companies operating in the drywall textures market in North America. Market share of companies has been derived on the basis of production by manufacturers of drywall textures. Key market players profiled in the study include Graco Inc., 3M, Knauf Gips KG, The Sherwin-Williams Company, USG Corporation, Artisan Textures and Drywall, Inc., Muddy Boys, Inc, PABCO Gypsum, Hamilton Drywall Products, LS Drywall Inc and Shikoku International Corporation. Companies need to achieve economies of scale to remain competitive. They need to have easy access to distribution channels in order to ensure their products reach consumers. Expansion of product portfolio is another strategy to enhance growth. Market players are focusing on export markets, as these offer higher margin and a better bottom-line growth.

Profiles of key companies encompass vital parameters such as financial overview company overview, business strategy, and recent developments.

Primary research represents the majority of our research efforts, augmented by extensive secondary research. We reviewed key players’ annual reports, product literature, press releases, and relevant documents for competitive investigation and market understanding. Secondary research also includes a search of technical writing, recent trade, Internet sources, and statistical data from government websites, trade associations, and agencies. This has demonstrated to be the most dependable, effective, and productive approach for procuring accurate market data, distinguishing business opportunities, and understanding industry participants’ perceptions.

Secondary research sources typically include corporation websites, broker reports, financial reports, external patented databases, stockholder presentations, Securities & Exchange Commission filings and relevant regulatory databases, proprietary databases, national government documents, statistical databases, and market reports, news articles, press releases, and webcasts specific to companies operating in the market. Secondary sources referred for this study include Walls & Ceilings Magazine, The Gypsum Association, ICIS chemical business magazine, investor presentations, company annual reports, Hoover’s, and Factiva.

The report segments the drywall textures market in North America as follows:

Drywall Textures Market – Product Analysis

  • Regular Drywall
  • Moisture Resistant Drywall
  • Fire Resistant Drywall
  • Others (soundproof, foil backed, etc.)

Drywall Textures Market – Mud Analysis

  • Topping Joint Compound
  • All Purpose Joint Compound
  • Others (setting compounds, LITE dryi ng compounds, etc.)

Drywall Textures Market – Texture Analysis

  • Knock Down
  • Orange Peel
  • Roll
  • Sand
  • Others (popcorn, skip trowel, slapbrush, etc.)

Drywall Textures Market – Application Analysis

  • Walls
  • Ceilings
  • Others

Drywall Textures Market – End-user Analysis

  • Residential
    • Do It Yourself (DIY)
    • Professionals
  • Commercial
  • Non residential

North America Drywall Textures Market – Country Analysis

  • U.S.
  • Canada

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Drywall Textures Market

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