Dried Blueberries Market: Overview

Blueberries are sweet fruits having several health aiding properties. Blueberries are perishable and hence are spoiled easily. To preserve blueberries and to use it in several applications, blueberries are dried to remove the water content. The removal of water content extends the shelf life of blueberries and also enhance the nutritional aspects and flavors of the berries.

In terms of value, the global dried blueberries market is expected to reach US$ 658 Mn by the end of 2027, with an anticipated CAGR of 6.4% over the forecast period. The drivers for the growth of the dried blueberries market include growing health and wellness consciousness, increasing snacking trend, increasing application of dried blueberries in bakery goods and confectioneries, longer shelf life, increasing E-commerce, and product launches using dried blueberries as an ingredient.

dried blueberries market

Global Dried Blueberries Market: Drivers

Health Interests Continue to Drive the Growth for Dried Blueberries Market

Health and wellness consciousness attributes to changing consumers' dietary pattern and eating habits. The consumers are ready to pay a premium price for products and ingredients that are healthy and have high nutritional content. Healthy eating categories are growing at a much faster rate as compared to the indulgent categories. These factors are leading to the growing market for dried blueberries.

Dried blueberries are known as superfood of modern-day owing to its health benefiting properties due to the presence of flavonoids and phenolic acids content in the fruit. Dried blueberries aids in obesity, retinal injury, diabetes, inflammations, cognitive decline, and bone loss. The increasing health benefiting properties of dried blueberries is resulting in the growing demand for dried blueberries.

More Consumers Opting for Dried Blueberries as Convenient Snacking Option and Functional Ingredient

The increasing snacking trend and growing demand for the convenient snacking option are leading to the growing market for dried blueberries. The growing urbanization and hectic lifestyles have made consumers opt for convenient and healthy snacking options.

The demand for dried blueberries is increasing as a potential meal replacement and snacking option either as a whole dried fruit or an ingredient in other snack foods. Dried blueberries are used in cereals and snacks bars, confectioneries, yogurts, cakes, biscuits, and other snacking food to meet the growing consumer demand for convenient snacking food.

Longer Shelf Life of Dried Blueberries Favors Demand

Dried fruits and ingredients like blueberries are perceiving an upsurge in demand attributed to the technologies being used for their production. Methods and techniques including solar drying, vacuum drying, microwave drying, and freeze-drying have extended the usage of dried blueberries for a more extended period.

Drying helps to preserve and enhance the shelf life of the blueberries helping the manufacturers and consumers to use the dried blueberries for a more extended period and provide broader prospects for the application of dried blueberries. 

Escalating Consumption of Dried Blueberries by Bakery & Confectionery

The increasing demand for high-value bakery products that offer nutritional benefits is leading to the growing demand for dried blueberries. The manufacturers are using dried blueberries in confectioneries and bakery products to provide consumers with innovative taste profiles and flavorful food.

Besides, the increasing product launches of bakery goods and confectioneries with dried blueberries as a potential ingredient is attracting larger consumer resulting in the growth of dried blueberries market.

High Preference for Clean Label Products to Benefit Proliferating Sales of Dried Blueberries

Awareness and carefulness regarding consumption are currently moving to the idea of deep-seated transparency. With increasing technology, consumers now have access to smart labels, through which they can track the journey of the products and check them against their individual qualities.

Consumers are nowadays asking food companies to increase the transparency of their products, going past ingredients, free-from status, and nutritional levels. This is driven by the buyer's ever-increasing demand to understand the product’s background – from where and how the ingredients were sourced, till the end product. Thus the increasing demand for clean label products is leading to a growing market for dried blueberries.

Increasing Product Launches, with Dried Blueberries as Key Ingredient

The global product launches with blueberries as an ingredient is witnessing robust growth. The dried blueberries are used in the formulation of flavored drinks, desserts, frozen yogurts, fruit cups, energy drinks, and others. The increasing product launches are anticipated to attract a large consumer base thus resulting in a greater market opportunity for the growth of dried blueberries.

Thriving E-Commerce to Increase Consumer Reach and Product Penetration

Electronic technologies are continuously and increasingly deployed throughout the supply chain of dried blueberries. E-commerce has become an important platform which has benefited both manufacturers and consumers. The manufacturers of dried blueberries can promote and sell their product on a global platform and can connect with a much broader consumer base through online retailing.

Besides, consumers are also getting benefited from the growing E-commerce in the supply chain as the consumers have greater accessibility to the products. Consumers have the transparency to compare the products and their prices at the same platform providing them ease of decision making. The growing E-commerce is thus leading to an increasing market for dried blueberries. 

Dried Blueberries Market: Introduction

Blueberries are referred to as superfood of the modern times due to its health aiding and benefiting properties and its application in the food and beverage industry. The proposed market report of TMR on the global dried blueberries market evaluates the opportunities in the current scenario, and provides the latest updates and detailed insights corresponding to different segments involved in the global dried blueberries market during the forecast period 2018-2027. The dried blueberries market report further indicates the estimated data for 2018, and forecast data up to 2027 in terms of value (US$ Mn) and volume (MT). 

The present study exhibits the market dynamics and trends of the dried blueberries market in regions such as North America, Europe, Latin America, Asia Pacific, and the Middle East and Africa. The report includes the market growth drivers and challenges for the global dried blueberries market, and their impact on each region during the forecast period. The report also comprises the study of the drivers, restraints, threats, and opportunities for the dried blueberries market to provide a substantial view. It also includes the value chain analysis and opportunity analysis of the market.

Dried Blueberries Market: Report Description

The report explores the global dried blueberries market for the period 2018-2027. The principal objective of the dried blueberries market report is to provide insights into key developments in the market that are constantly supporting the transformation of global businesses that are associated with dried blueberries. It is very important to consider that, in an ever-wavering economy, we provide the estimated (Y-o-Y) year-on-year growth rate in addition to the Compound Annual Growth Rate (CAGR) for the overall forecast, to better understand the analysis and evaluation of the global dried blueberries market, and to discover justifiable opportunities.

The unique key feature of this report is that, the evaluation of the global dried blueberries market and its relative revenue forecast is carried out in terms of absolute dollar opportunity. This is usually not considered while forecasting overall market value. Absolute dollar opportunity analysis is very crucial in evaluating the intensity of opportunity that a provider can observe to execute, as well as to contrast the potential resources from a sales perspective in the global dried blueberries market.

The dried blueberries market report starts with an elaborate executive summary, the market definition of various segmentations that are included, and their respective shares in the dried blueberries market. The report also provides insights regarding the major macroeconomic factors that have a significant effect on the growth of the dried blueberries market. The market report further emphasizes the various dynamic factors that influence the dried blueberries market, which include the drivers, restraints,
opportunities, and trends in the global dried blueberries market. 

The report further underlines the study of the present issues with industrial processing, and opportunities for the dried blueberries market. It also includes value chain analysis that provides a comprehensive view of the overall profitability from the raw material supplier to the final end user in the dried blueberries market. In order to give users a clear view of the global dried blueberries market, we have exhibited a competitive analysis of key market participants and their strategic developments. The competitive dashboard presents a detailed comparison of global manufacturers of dried blueberries on vital parameters such as product portfolio, total revenue, key developments, and key strategies. The study presents the dried blueberries market attractiveness analysis by nature, form, end users, distribution channel, and region.
To analyze the overall market size of dried blueberries, the report on the dried blueberries market considers various preliminary aspects based on secondary research. Furthermore, it highlights quantitative estimation such as market share by nature, form, end users, distribution channel, and region, and other qualitative data from primary respondents, which have been integrated to arrive at unambiguous and accurate market estimations. The forecast presented in the dried blueberries market report arrives at the total revenue being generated, and the expected revenue contribution in the future by the global dried blueberries market.

Detailed profiles of various companies that manufacture dried blueberries are included in the report to evaluate their developmental strategies, product offerings, and recent developments, as they have a significant role in the dried blueberries market. Major market players covered in the dried blueberries market report are Del Monte Foods, Inc., Bergin Fruit and Nut Company Inc., Graceland Fruit, Royal Nut Company, Shoreline Fruit, LLC, CAL-SAN Enterprises Ltd., Karen's Naturals, Meduri Farms, Kiantama Oy, Helsu International BV, True Blue Farms, Oregon Berry Packing, Inc., and Naturipe Farms, LLC.

Dried Blueberries Market: Segmentation

The subsequent sections analyze the global dried blueberries market on the basis of region, nature, form, end users, and distribution channel 

On the basis of nature, the global dried blueberries market has been segmented as-

  • Organic
  • Conventional

On the basis of form, the global dried blueberries market has been segmented as-

  • Slices & Granulates
  • Powder
  • Whole Dried Fruits

 On the basis of end users, the global dried blueberries market has been segmented as-

  • Bakery Products 
  • Confectioneries
  • Beverages
  • Dairy Products
  • Cereal and Snack Bars
  • Cosmetics and Personal Care
  • Dietary Supplements
  • Food Service Providers
  • Retails
  • Others

On the basis of distribution channel, the global dried blueberries market has been segmented as-

  • Convenience Stores
  • Forecourt Retailers
  • Hypermarkets
  • Supermarkets
  • Specialty Stores
  • Independent Small Groceries
  • Other Grocery Retailers
  • Online Retailing

On the basis of region, the global dried blueberries market has been segmented as-

  • North America
    • U.S.
    • Canada
  • Latin America
    • Mexico
    • Brazil
    • Rest of Latin America
  • Europe
    • Germany
    • France
    • Italy
    • U.K
    • Netherlands
    • Rest of Europe
  • Asia Pacific 
    • China
    • India
    • Japan
    • Australia & New Zealand
    • Rest of APAC
  • Middle East & Africa
    • GCC Countries
    • Turkey
    • North Africa
    • South Africa
    • Rest of MEA