Dihydrocitronellol is found in wild onion trees, juniperus phoenicea extracts, and achyrocline satureioides. It is a natural extract of flowers. Dihydrocitronellol is further used as an odor agent in cosmetics and home cleaning products. Dihydrocitronellol offers fresh and natural rosy aroma when added to cosmetic products.
Based on application, the dihydrocitronellol market can be classified into cosmetics and home cleaning. Home cleaning can be further sub-segmented into laundry and dishwashing applications. Rise in awareness among consumers regarding the usage of environmentally-friendly products in cosmetics is expected to fuel the demand for dihydrocitronellol in the near future. Several government organizations have been implementing stringent regulations regarding the usage of chemical ingredients in cosmetic products. The environmentally-friendly nature of dihydrocitronellol is anticipated to positively impact cosmetic manufacturers. This, in turn, is estimated to enhance the usage of dihydrocitronellol during the forecast period. Furthermore, the home cleaning application is projected to create positive outlook for dihydrocitronellol. Demand for home cleaning products such as laundry products and dishwashing products has been increasing since the last few years owing to its superior cleaning properties. Dihydrocitronellol is an environmentally-friendly ingredient; hence, the final products are harmless to consumers. This, in turn, is predicted to boost the dihydrocitronellol market. There has been an increase in consumer concerns regarding the usage of chemical products in their daily lives. Hence, the usage of products extracted from flowers is likely to lead to positive consumer sentiment in the near future.
Asia Pacific is anticipated to be a highly lucrative market for dihydrocitronellol in the next few years primarily due to the increasing demand for cosmetics and home cleaning products in developing countries such as India and China. Large scale cosmetics manufacturer are operating in North America and Europe. Implementation of stringent regulations on the usage of chemicals ingredients in cosmetics products in these regions is expected to propel the dihydrocitronellol market. Additionally, production of cosmetics has been rising steadily in countries in Latin America and Middle East & Africa since the last few years. The dihydrocitronellol market in countries such as India, China, and Brazil offer immense growth potential. Rise in population in developing countries, increase in disposable income, and growth in purchase parity of consumers are driving the cosmetics market in these countries. This, in turn, is creating an optimistic outlook for the global dihydrocitronellol market. The usage of home cleaning products has been rising steadily since the last few years. Dihydrocitronellol provides natural rose fragrances to final products. This is expected to enhance the usage of dihydrocitronellol in home cleaning products. Thus, demand for dihydrocitronellol in cosmetics and home cleaning industries is projected to increase at a steady pace in the next few years.
Key players operating in the dihydrocitronellol market include Takasago International Corporation, The Good Scents Company, S. C. Johnson & Son, Inc., and M. P. Aromas.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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