Contraceptives are drugs and devices that are used to prevent pregnancy and sexually transmitted infections. Growing awareness about contraceptives and their offered advantage in preventing pregnancy and sexually transmitted infections (STIs) is the major factor that is driving the contraceptives market. Market players such as Bayer Healthcare in coalition with several NGOs organizes World Contraception Day on September 26th every year, to spread awareness about contraceptives and their benefits. Such awareness drives help the public in making right decisions about their sexual and reproductive health.
Based on the types of products, the global contraceptives market has been categorized into contraceptive drugs and devices. Contraceptive drugs are further classified as contraceptive pills, topical contraceptives and contraceptive injectables. Contraceptive pills dominated the overall drugs segment owing to their high usage in North America and high efficiency in preventing pregnancy and convenience of use. Based on the type of devices, the contraceptives market is further categorized into male and female contraceptive devices. Female contraceptive devices dominated this segment due to their low cost, ease of usage and high potential in the prevention of pregnancy along with sexually transmitted infections. Female devices market is further differentiated into seven segments: female condoms, intrauterine devices, contraceptive sponges, contraceptive diaphragms, contraceptive patches, subdermal contraceptive implants and non-surgical permanent contraceptive devices. The intrauterine devices (IUD) sub-segment held the largest share of the female contraceptive devices segment in 2013 due to high usage rates in Europe and China. However, the introduction of other effective female contraception devices such as sub-dermal contraceptive implants such as Sino-implant (II), female condom FC2 and non-surgical permanent contraception devices such as Essure, which suits the buying preferences of contraceptive users in Asia, coupled with the rising acceptance of vaginal rings, would reduce the market share of intrauterine devices during the forecast period.
Geographically, the global contraceptives market has been differentiated into four regions: North America, Europe, Asia Pacific and Rest of the World (RoW). North America dominated the global contraceptives market in 2013 due to high incidence rate of unintended pregnancies, availability of favorable reimbursement policies after implementation of the Affordable Care Act and increased use of emergency contraceptive pills and oral contraceptive pills. On the other hand, Asia Pacific is estimated as the most opportunistic market during the forecast period due to strong economic growth in countries such as India, China, Singapore, Philippines, Australia and others. This in turn, has led to increased awareness about the use of contraception for pregnancy prevention and STIs, rising disposable income and demand for healthy life, which is increasing the adoption rate of contraceptives in Asia Pacific.
The global contraceptives market is characterized by the presence of major companies such as Actavis, Inc., Bayers AG, Church & Dwight, Co., Inc., CooperSurgical, Inc., Mayer Laboratories, Inc., Merck & Co., Inc., Reckitt Benckiser plc, Pfizer, Inc., Teva Pharmaceutical Industries Ltd. and The Female Health Company. These market players are engaged in growth strategies such as acquisitions, marketing of products (providing free samples or contraceptives in reduced prices) and creating various awareness programs to increase market share and sustain in the highly competitive contraceptives market.
Contraceptives are defined as drugs and devices that help in preventing pregnancy. These devices also prevent spreading of sexually transmitted infection. Various awareness initiatives taken by market players is the major factor propelling the growth of contraceptives market. Bayer HealthCare, a major player in the contraceptives market, in coalition with 11 NGOs, organizes the World Contraception Day every year on September 26 to spread awareness about contraceptive methods, enabling young people to take right decision about their reproductive health.
This report provides in-depth analysis of the global contraceptives drugs and devices market. The stakeholders for this report include companies involved in the research and development, manufacturing and commercialization of contraceptive drugs and devices, suppliers and new entrants who are planning to invest in this market. For providing a snapshot of this market to the stakeholders, executive summary section is included in this report, which summarizes the market size, trends and competition for different contraceptive drugs and devices in four major geographies.
The market overview section of this report analyzes market dynamics such as drivers, restraints and opportunities that influence the contraceptives market in the current and future scenario. Further, Porter’s five forces analysis and market attractiveness analysis have been included in market overview section in order to explain the intensity of competition in the market. Porter’s five forces analysis is also elucidated in the section to understand the attractiveness of the contraceptive market in terms of five different attributes that have an effect on the sustenance of the players in the contraceptives market. Competitive scenario among the market players is analyzed through a heat map of major market players in the competitive landscape section of the report. All these factors will help the market players to decide about the business strategies and plans to be incurred in future for strengthening their position in the global market.
Based on the product types, the global contraceptives market is segmented into two major segments, namely, contraceptive drugs and contraceptive devices. Contraceptive drugs are further categorized into three segments including contraceptive pills, contraceptive injectables and topical contraceptives. Contraceptives devices segment is also further classified into two segments, male contraceptive devices and female contraceptive devices. Male contraceptive devices segment includes male condoms while female contraceptive devices are further differentiated into female condoms, intrauterine devices (IUDs), contraceptive sponges, contraceptive vaginal rings, subdermal contraceptive implants, contraceptive diaphragms and non-surgical permanent contraceptive devices. IUDs market is further segmented into copper IUD and hormonal IUD. Market revenue in terms of USD million for the period 2012 to 2020 along with the compound annual growth rate (CAGR %) from 2014 to 2020 is analyzed for the various types of contraceptive drugs and devices, considering 2013 as the base year.
Geographically, the contraceptives market has been differentiated into four major regions: North America, Europe, Asia Pacific and Rest of the World (RoW). This section of the report provides market estimation in terms of revenue (USD million) of contraceptives market in these four regions from 2012 to 2020. Market revenue for contraceptive drugs and devices is also provided for geographies along with CAGR % for period 2014 to 2020, considering 2013 as the base year.
This report also includes recommendations section that will assist new companies in establishing their presence and market players in expanding their market share in the contraceptives market. The report concludes with the company profile section which includes company overview, financial overview, product portfolio, business strategies and recent developments for market players. The major players that are profiled in the report include Actavis, Inc., Bayers AG, Church & Dwight, Co., Inc., CooperSurgical, Inc., Mayer Laboratories, Inc., Merck & Co., Inc., Reckitt Benckiser plc, Pfizer, Inc., Teva Pharmaceutical Industries Ltd. and The Female Health Company.
The global contraceptives market is segmented into the following categories:
Global Contraceptives Market, by Product Types
- Oral Contraceptive Pills
- Contraceptive Injectables
- Topical Contraceptives
- Male Contraceptive Devices (Male Condoms)
- Female Contraceptive Devices
- Female Condoms
- Sub-dermal Contraceptive Implants
- Intrauterine Devices
- Contraceptive Vaginal Rings
- Contraceptive Diaphragm
- Contraceptive Sponges
- Non-Surgical Permanent Contraception Device
Global Contraceptives Market, by Geography
- North America
- Asia Pacific
- Rest of the World (RoW)