Cloud Emulsions Market Outlook

Cloud emulsions are opaque off white colored liquid without aroma or flavor. These emulsions offer a stable clouding effect in a beverage. The nature of the cloud emulsion varies with the type of raw material used and age of the concentrate. Cloud emulsions are generally used in the production of soft drinks for more natural appeal to the products with low juice content. Cloud emulsions are also known to limit ringing and sedimentation.

Consumer preferences for beverages with cloudy appearance due to their better and natural appeal along with attributes like thicker sensation and improved feel of the main ingredient in the beverages is encouraging higher demand for cloud emulsions. Among various applications, non-alcoholic beverages segment utilizes most of the cloud emulsions. The cloud emulsions market is more directed towards label friendly or with ingredients popular among consumers.

Cloud Emulsions Market: Reasons for Covering this Title

Cloud emulsions offered by companies vary from each other in terms of oil usage, the density of the oil, choice of weighting agent, concentration of color and flavor, and other attributes the emulsion. The report encompasses deep dive study on the cloud emulsions market with detailed changing market dynamics of supply and demand related to it. Various factors have been determining cloud emulsions market which has a greater influence on the cloud emulsions market like the use of weighting and stabilizing agents or launch of cloud emulsions products which do not require of weighting and stabilizing agents

Global Cloud Emulsions: Market Segmentation

On the basis of source, the global cloud emulsions market has been segmented as –

  • Acacia Gum
  • Modified Starch
  • Others

On the basis of application, the global cloud emulsions market has been segmented as –

  • Non-alcoholic beverages
  • Alcoholic beverages

On the basis of region, the global cloud emulsions market has been segmented as –

  • North America
  • Latin America
  • Western Europe
  • Eastern Europe
  • APEJ
  • Japan
  • MEA
cloud emulsions market

Most of the beverage emulsions including cloud emulsions are traded under the HS code 3302 group Mixtures of odoriferous substances and mixtures, incl. alcoholic solutions, based on one or more of these substances, of a kind used as raw materials in industry; other preparations based on odoriferous substances, of a kind used for the manufacture of beverages. Exhibit 1 indicates the import shift of mixtures of odoriferous substances and mixtures in the year 2016 from 2010, indicating improved import share in France and other countries.

Volume-wise non-alcoholic beverages will be the primary consumer of cloud emulsions. Among the sub-segments of non-alcoholic beverages, still drinks is projected to be a major consumer for cloud emulsions over the forecast period.  Alcoholic beverages application for cloud emulsions is projected to grow at a moderate rate, as the flavored inclusions along with cloud emulsions in alcoholic beverages is still limited across the world.

Asia-Pacific excluding Japan will continue to dominate the cloud emulsions market in terms of growth rate over the forecast period owing to high production and consumption concentration. Europe is estimated to hold a major share in the cloud emulsions market with presence of major producers of cloud emulsions like Givaudan and Tate and Lyle. North America also has a considerable share in the cloud emulsions market following Europe with presence of major players including Sensient Technologies Corporation and Ingredion.

Global Cloud Emulsions Market: Key Players

Some of the key players operating in the global cloud emulsions market are Sensient Technologies Corporation, Döhler, Ingredion, GLCC Co., FISA, Kerry Group, D.D. Williamson & Co., Inc., Frutarom, Mother Murphy’s, Archer Daniels Midland, CAROTEX Flavours, and Stepan Company.

Opportunities for Market Participants

Positive growth is projected for the cloud emulsions market over the forecast period. Increasing consumer demand which varies across various sub-segments in the beverages industry has compelled to include various ingredients specific to the beverage color, flavor and nature. Traditional demand has been to clouding agents which usually become unstable during storage, for which stabilizer and weighting agents were added. However, with advancements in food and beverage processing technology, there are cloud emulsions available which do not need additional weighting and stabilizing agent and thereby rendering profits to the beverage manufacturers.

global cloud emulsions market

Exhibit 2 depicts major influencing factors for cloud emulsions market. Changing consumption patterns and growing demand for natural, innovative beverages has encouraged beverage manufacturers to include cloud emulsions in their products to cater their consumers better.

Acquisition is the commonly adopted strategy by the major players in the cloud emulsions market which has laid a framework for all their operations and activities.

Cloud Emulsions Market: Key Industry Developments

  • In 2017, the company acquired TIC Gums Incorporated, a US-based company that provides advanced texture systems to the food and beverage industry. TIC Gums enables food innovation by combining several types of texturizers into systems that work synergistically in foods and beverages. The company has access to a variety of agriculturally derived ingredients, such as gum acacia and guar, which form a major portion in beverage emulsions market. These nature-based ingredients form the foundation for innovative texture systems and allow for clean label reformulation.
  • In 2017, Givaudan, the global leader in flavours and fragrances, announced that it is acquiring Vika B.V. to strengthen its portfolio of natural dairy solution.
  • In 2014, the company completed the acquisition of WILD Flavors GmbH, a producer and supplier of natural ingredients. The acquisition of WILD Flavors enabled the company to offer specialty ingredients to its customers, which are high-value products.

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