Clean label is referred to  food additives or ingredients that are fruits,  vegetable, colors, flavors, flours, starch, sweeteners, malt, and others that fulfil any or all of the primary factors (such as less product ingredients with no chemical name, easy to understand, no artificial additives) and minimum one secondary factors (that include natural, organic and non-GMO products). An increase in clean label product is because of the growth in consumer preference towards clean label food products that indirectly drive intake of clean label ingredients another reason is the health issues that are linked to the consumption of artificial food additives of which people are becoming health alert and cautious for food safety. 

Clean Label Ingredient Market: Segmentation:

Clean label ingredient can be segmented on the basis of Type, form and applications. 

On the basis of form, the Clean Label Ingredient can be segmented into Dry and Liquid. Majorly, dry form of clean label ingredient such as flour is mainly driving the market of clean label ingredient worldwide; this is because of flour, being a fundamental element, has large consumption in a range of applications including packaged foods, beverages, bakery, dressing & sauces, as well as confectionery among others. 

In terms of Type, Clean Label Ingredient can be segmented into Natural color, Natural Flavor, Fruit and vegetable ingredient, Starch and sweeteners, flour, Malt, Culinary Products and others (cereal ingredients such as bran and fibers, natural preservatives and fermentation ingredients).

Based on its applications, clean label ingredient market is segmented into: Beverages, Cereals and snacks, Bakery, Prepared food/ready meals and processed foods, Diary & Frozen desserts. The prepared food/ready meals & processed food segment accounted for the largest share of the clean label market, by application.  The dominance of this application can be attributed to the busy lifestyles and convenience in usage and growing awareness among consumers about the ill-effects of artificial food additives such as preservatives, flavors, and colors. Clean label ingredient’s image is emerging among consumers as a convenient and healthier alternative to the junk food which is driving the market of clean label ingredient all over the globe in food and beverage industry.

Clean Label Ingredient Market: Regional Outlook:

The global clean label ingredient market has been categorized into seven key regions including North America and Latin America, Eastern Europe, Western Europe, Asia-Pacific excluding Japan, Japan, and the Middle East & Africa. The clean label ingredient market is globally expected to register healthy CAGR during the forecast period. The countries such as U.K, Spain, Germany, Italy, Hungary has a huge number and variety of clean label ingredient products because of which they are the maximum clean label ingredient consuming countries; this makes Eastern and Western Europe the leading region in the market of clean label ingredient market at the global level. The growing awareness about healthy food has led Asia-Pacific to opt for clean label ingredients over artificial ingredients. The clean label ingredients market is expected to make its presence in Africa, shortly. The awareness about clean label ingredients in many countries is growing, and this is compelling manufacturers to use more of natural clean label ingredients over artificial and synthetic ingredients. 

Clean Label Ingredient Market: Key Players:

The key global players for Clean Label Ingredient Market are as follow: Cargill, Brisan, Archer Daniels Midland Company, Koninklijke DSM N.V., Sensient Technologies Corporation, Corbion N.V., Kerry Group PLC., Tate & Lyle PLC, Groupe Limagrain, Beneo, Arjuna Natural Extracts Ltd, Kerry and others. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.

REQUEST CUSTOMIZATION

Clean Label Ingredient Market

Pre Book