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Building Applied Photovoltaics (BAPV) is a photovoltaic technology retrofitted on building structures primarily during the construction stage. It is fairly less detrimental to the environment and enables energy generation at lower cost than conventional power generating sources. The primary raw materials utilized in manufacturing BAPV systems comprise amorphous silicon (a-Si), cadmium telluride (CdTe), and copper indium gallium selenide (CIGS). These materials aid in transforming solar energy into electricity. Solar cells are intermediate products, which are embedded in glass sheets used to manufacture BAPV panels. BAPV products commonly include rooftop and facades. Zero energy building policy, which is strictly practiced in the U.S. and European countries, has been achieved effectively by retrofitting BAPV products on old/new building structures. Feed-in-Tariff (FIT) rates implemented across various regions, accompanied by supportive government subsidy schemes are likely to attract a larger number of consumers, which in turn is expected to fuel demand for BAPV products in the next five years. Rising concerns regarding reducing carbon footprint and bringing about a paradigm shift in electricity generation from conventional sources to renewable energy sources are some of the factors driving the BAPV market globally. High initial cost is one of the key factors confining growth of the BAPV market. However, impending government incentive schemes, influx of financial incentives from various associations, and plummeting prices have aided in overshadowing the challenge. 


Due to high efficiency and lower costs as compared to alternate renewable technologies, first-generation technologies such as C-Si technology are experiencing major demand. Silicon forms one of the primary raw materials utilized in manufacturing C-Si BAPV modules. Evolution of second- and third-generation BAPV technologies coupled with abundant availability of silicon has led to a significant drop in C-Si BAPV module prices. Lower raw material costs makes C-Si BAPV modules less expensive and hence demand for these products is expected to surge in the next few years. Second-generation technologies demonstrate higher efficiencies as compared to first-generation technologies. Amount of flexibility and ease of integration offered by thin film technology is likely to attract more consumers, hence driving growth of the thin film technology segment. Third-generation technologies such as OPV and DSC are still in the development phase. 


The BAPV market can be segmented on the basis of end-user applications into commercial, residential, and industrial. New norms and regulations regarding the use of renewable energy and subsidies over solar energy are together driving growth of the commercial end-use segment in the BAPV market. Laws such as Renewable Energy Law 2006 in China are driving the growth of renewable energy in the commercial sector in that region. 


Stringent regulatory policies, FIT rates, accompanied by retrofitting and financial incentive schemes in Europe have propelled the demand for BAPV products. However, Western European countries, Asia Pacific, and RoW are expected to become emerging regions for the BAPV market. The North American region is witnessing peak energy demands, while peak shaving activity is also becoming popular. Peak shaving is the process used to reduce the amount of energy purchased during peak hours (noon to 6:00 pm). BAPV products are expected to supply energy for commercial and residential end use during peak hours.


First Solar, Inc., Ascent Solar Technologies, Inc., Pythagoras Solar Ltd., Sapa Solar, and Centrosolar AG are expected to dominate the BAPV market. These companies accounted for over 40% of the global market share in terms of revenue in 2012. 



Building Applied Solar photovoltaic (BAPV) systems utilize solar PV panels to transforms solar radiations into electrical energy. Over the past few decades, the solar industry in Germany has been transformed from a cottage industry into a billion-dollar business with global acceptance. Building applied solar photovoltaic (BAPV) systems is one of the product types that utilize solar panels, which are retrofitted onto building structures such as a rooftops or facades to generate electricity. BAPV systems generate power by harnessing freely available solar energy at a cheaper rate than traditional energy generation techniques that utilize costly fossil fuels. BAPV systems are gaining popularity, as they aid in reducing the use of fossil fuels, offer weather protection, and do not affect building aesthetics where they are installed. Besides these factors, government subsidies and continuous innovations have fueled market growth over the last few years. The energy generated has wide applications in several sectors including residential, commercial, and industrial sectors. The major advantage of the BAPV is decentralization from grid power. Basic raw materials used in manufacturing BAPV cells is a raw form of silicon (98% pure), which is doped with boron or phosphorus. Solar electricity generated by BAPV systems is either fed back to the main power grid or employed for captive consumption. Most of the heavy machineries operate on the power generated through BAPV, due to which it is finding growing applications in commercial, industrial, and residential sectors.


This research study analyzes the market size of building applied photovoltaic (BAPV) systems, both in terms of volume (annual installation capacity) and revenue. The BAPV market has been segmented on the basis of product segment, and geography in order to provide a holistic picture of the photovoltaic industry. Market data for all segments has been provided on a regional level for the period 2014–2020. A comprehensive competitive landscape of key companies has also been provided in this report.


Key product segments analyzed in the report include rooftop, facades, and others. Growing awareness coupled with increased demand for renewable energy has fueled the global demand for BAPV systems. The report analyzes the market trends for respective product segments in terms of volume (MW) and revenue. Furthermore, the report concludes the factors attributing to the overall growth of the BAPV market. Limited rooftop surface area offering limited exposure to solar radiation compared to façades has led to a paradigm shift towards utilization of BAPV facades. Regional data has been provided for North America, Europe, Asia Pacific, and RoW.


This research is designed to estimate, analyze, and forecast the annual installed capacity of BAPV across the global market. The research provides in-depth analysis of BAPV manufacturers, product sales, and trend analysis by segments and annual installed capacity by geography. The report covers all the major product segments of the BAPV market. It also provides detailed analysis, historical data, and statistically refined forecast for the segments covered.


The market size for BAPV has been estimated on the basis of regional annual installations and indicators in the product segment. All market revenues have been calculated by considering the whole BAPV system cost. Major products analyzed in this report include rooftop and facades. The market is also analyzed on the basis of geography, which comprises various regions including North America, Europe, Asia Pacific, and Rest of the World (RoW).


This report also includes Porter’s Five Forces analysis, value chain analysis, and market attractiveness analysis by product segment. Some of the key market participants that deal in BAPV systems include First Solar, Inc., Ascent Solar Technologies, Inc., Pythagoras Solar Ltd., Sapa Solar, Centrosolar AG, and others (Dyesol, Power Film, Inc., Suntech Holding LLC, and United Solar Ovonic LLC.). The report provides an overview of these companies, followed by their financial revenue, business strategies, and recent developments. 


BAPV prices are continuously decreasing and changing depending upon product types. There is slight reduction in per product profit margin; however, the overall profit margins are increasing as the demand for BAPV is expected to continue increasing at a tremendous rate. The study presents a comprehensive assessment of the stakeholder strategies, winning imperatives for them by segmenting the BAPV market as below:


BAPV Market: Product Segment Analysis

  • Rooftop
  • Facades
  • Others

BAPV Market: Regional Analysis

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World (RoW)

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Building Applied Photovoltaics Market

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