Global Broadcast Monitoring Systems Market: Introduction
Broadcast monitoring systems can be defined as platforms specific to broadcast monitoring, which have dedicated software suites for monitoring the content of electronic media i.e. television and radio. Broadcasters, governments, and media agencies are major end–users of broadcast monitoring systems. They uses this platform for recording and monitoring purposes.
Generally, these systems are used for monitoring of broadcast programs, political events, news gathering, and security. Broadcast monitoring systems facilitate remote management of television and radio transmitter systems.
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Global Broadcast Monitoring Systems Market Dynamics
Increasing Need for Digital Platform and Monitoring the Digital content is driving the Growth of the Market
Increased Scope for Public Relations via Digital Platforms
The scope for digital media and digital platforms has increased across the globe. With this, there has been increase in the negative digital content that can easily influence people and lead to adverse results. In order to control, monitor, and record this negative digital content, broadcast monitoring systems are increasingly being adopted. Major end-users of broadcast monitoring systems are governments, regulatory bodies related to media, and broadcasters. Broadcast monitoring systems have helped governing bodies monitor the content in such a way that the influence of negative digital content is minimized.
Rising Need to Monitor Radio or TV Broadcast Content at Remote Locations
With increase in the adoption of digitization across the globe, there has been rise in the need for monitoring of digital content in remote areas where people can be influenced easily. Governments of countries across the globe, specifically in Europe and Asia Pacific, are aggressively adopting broadcast monitoring systems. Countries in Europe and Asia Pacific are witnessing increased activities of terrorism through digital media. Thus, growing need for eliminating negative content from remote locations is driving the demand for broadcast monitoring systems.
Constant Increase in the Data Breach and Privacy Concern over the Data of an Individual is Restricting the Growth of the Market.
Privacy and Data Breach Issues
Use of broadcast monitoring systems hampers the privacy of an individual, as these systems have a major functionality of recording and monitoring of digital content being viewed from any location. Across the globe, privacy is a big issue, which needs to be maintained by governing bodies. With the use of broadcast monitoring systems, the probability of breaching an individual’s private data has risen. Due to the privacy issue, the global broadcast monitoring systems market is likely to be restrained in the near future.
Europe Expected to Dominate Global Broadcast Monitoring Systems Market
In terms of region, the global broadcast monitoring systems market can be divided into North America, Europe, Asia Pacific, South America, and Middle East & Africa. Europe is expected to dominate the global broadcast monitoring systems market during the forecast period, as the number of digital content users as well as activities of terrorism are continuously increasing in Europe.
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Global Broadcast Monitoring Systems Market – Competition Landscape
- In October 2018, VRec, a multi-channel recording automation software, was launched by Stream Labs at the Broadcast India Show–2018. A major feature of the software is to monitor and analyze the broadcast quality of TV and radio channels.
JAF International, Inc.
Established in 2008, JAF International, Inc. is headquartered in Fremont, California (the U.S.).The company is focused on providing of advanced, custom-configured networking, computing and storage solutions to customers in sectors such as manufacturing, education, government, healthcare, corporate, and OEM. The company provides solutions regarding rack integration, networking, computing, storage, OEM, and broadcast. The company is being named as Actus Broadcast Monitoring System.
NFB Consulting LLC.
Founded in 1994, NFB Consulting LLC. has developed a platform called Axess. Axess software and suite of products are designed to automate operations and control and monitor all devices and systems across a network. The company currently serves customers in the U.S., Australia, and 13 other countries and provides multiple network monitoring and management solutions to power, telecommunications, and infrastructure sectors.
Global Broadcast Monitoring Systems Market: Segmentation
The global broadcast monitoring systems market can be segmented based on:
- Media Type
Global Broadcast Monitoring Systems Market, by Component
Based on component, the global broadcast monitoring systems market can be divided into:
Global Broadcast Monitoring Systems Market, by Media Type
In terms of media type, the global broadcast monitoring systems market can be segregated into:
Global Broadcast Monitoring Systems Market, by End-user
In terms of end-user, the global broadcast monitoring systems market can be segregated into:
- Broadcasters / Network Providers
- Ad Agencies
- Others (Cable/Satellite/IPTV Providers)
Regional analysis of the global broadcast monitoring systems market includes:
- North America
- Rest of North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
- South America
- Rest of South America
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
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- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
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Below is a snapshot of these quadrants.
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The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
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