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Bleaching Chemicals refer to those chemicals that are primarily used in chemical action associated with removing color from the base material on which they are applied or used. They are primarily the oxidizing agents used to remove the colored properties of the substrate and make them bright and colorless. Bleaching chemicals find application largely in paper and pulp industry, textile industry, household cleaning, water treatment and to certain extent even in cosmetics. The wide array of applications makes bleaching chemicals extremely important for several end-user industries. The current market for bleaching chemicals is dominated by developed regions such as North America and Europe. Asia Pacific region is expected to be the fastest growing market in next few years owing to surge in industrial growth.     
 
Bleaching chemicals can be majorly classified in three groups such as chlorine-based, peroxide-based and miscellaneous bleaching chemicals. Chlorine-based bleaches are found in many household cleaners. They are generally used as disinfectants in water treatment, especially to make drinking water potable and in large public swimming pools. Thus, growth in water treatment industries is expected to propel the growth in bleaching chemicals. Peroxides are compounds that contain an oxygen-oxygen single bond, which is fairly weak bond so reactions of peroxides involve oxygen bond breakage to give reactive oxygen molecules. Bleaching chemicals based on peroxide group usually contain hydrogen peroxide in combination with another material such as sodium carbonate. Hydrogen peroxide is produced in very large amounts by several different processes. It is mainly used as bleaching chemical for cosmetic purposes such as hair coloring, etc. Bleaching chemicals are majorly used in paper and pulp industry for bleaching purposes. The bleaching action for paper and wood pulp makes the wood pulp free of any impurities, making it suitable for paper manufacturing. Thus, the paper treatment industry is one of the major end-user industries for bleaching chemicals. Moreover, the bleaching chemicals are used in textile industry for textile treatment. The growth in textile industry is anticipated to drive the need for bleaching chemicals. 
 
The existing market for bleaching chemicals is highly dominated by geographies such as North America and Europe. The market dominance of North America is attributed to demand from various end-user applications. However, the strict environmental regulations led by European region will affect the demand for bleaching chemicals to certain extent. Asia Pacific region is expected to be the fastest growing market for bleaching chemicals considering the extensive growth in demand from paper and textile industries. Asia Pacific countries such as India, China, Thailand, Malaysia and Bangladesh are anticipated to be the upcoming markets for bleaching chemicals in the next six years considering their tremendous growth potential in end-user industries. Moreover, the continuous economic advancement of these countries, coupled with surge in the growth rate of textile industry in these countries is further resulting in an increase in the number of potential customers across these developing countries. Furthermore, the bleaching chemicals also find applications as cleansing agents used in household cleaning. The growing demand for household cleaning products across the globe can act as a major driver for bleaching chemicals market. Thus, in nutshell the industrial growth in Asia Pacific region is expected to propel the need of bleaching chemicals in next six years.
 
Some of the key players operating in the bleaching chemicals market are companies such as Akzo Nobel Eka, Kemira Oyj, Aditya Birla Chemicals, Hercules and Hercules Corporation among others.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Bleaching Chemicals Market

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