Get In Touch

Bitter Melon Extract: Market Outlook

The bitter melon extract is the extract obtained from the bitter melon fruit that is grown widely in Asia, Africa, and the Caribbean. Due to the bitterness of the bitter melon extract, they are unpalatable for most of people. But there are significant medicinal advantages of the bitter melon extract, which is why they are grown so extensively. The fruit of bitter melon is extracted, concentrated, purified and then dried to obtain the extract. The extraction process of the bitter melon extract is carried out by two different methods. The active components of the fruit are acquired in the bitter melon extract by the extraction processes. It also has a wide array of vitamins and minerals that are essential for the humans. Along with these nutrients they also have antioxidant properties that make the bitter melon extract very beneficial. The extract is present commercially only in the form of the powder which is being used mostly commercially to produce products that can be easily available to the consumers.

The bitter melon extract due to its bitterness is incorporated in the form of supplements that can be consumed by individuals to get the benefits of the medicinal properties of bitter melon extract. 

Health Benefits of Bitter melon extract beating the unpalatability

The bitter melon extract has been used for many years in the Asian countries but not on a commercial purpose. A lot of research work has brought the bitter melon extracts on a commercial platform. The bitter melon extract has been proved to be a natural insulin has known to reduce the blood glucose level in people suffering from diabetes. Also, research has shown that the bitter melon extract has effects on the breast cancer patients. The consumption of the bitter melon extract on a regular basis is said to reduce certain types of cancer risks in a person. They are also being used in cosmetic products due to the compounds that help in brightening the skin.

The bitter melon extract is also known to reduce cholesterol and have many skin and hair benefits. But these properties have not yet been proved and research is going extensively to prove these properties present in the bitter melon extract. It is thus mixed with other herbal extracts and used for medicinal purposes.

Bitter melon Extract: Segmentation

The global Bitter Melon Extract market is segmented on the basis of Nature, Processing and Sales Channel.

On the basis of nature, the global Bitter Melon Extract market has been segmented as-

  • Organic
  • Conventional

On the basis of processing, the global Bitter Melon Extract market has been segmented as-

  • Cold-press extraction
  • Solvent extraction

On the basis of sales channel, the global Bitter Melon Extract market has been segmented as-

  • B2B
    • For industry use
      • Beverages – Tea
      • Nutraceuticals
      • Pharmaceuticals
      • Cosmetics and personal care
    • B2C
      • Hypermarkets/Supermarkets
      • Specialty stores
      • Medical stores
      • Online retailers

Bitter melon Extract: Key Players

Some of the leading players of global Bitter melon extract market include Nanjing Zelang Medical Technology Co., Ltd., Bizen Chemical Co., Ltd., Amsar Pvt. Ltd., Kingherbs Ltd., Nutragreen Biotechnology Co., Ltd., Runherb Corp., Human Nutramax, Inc.

Bitter melon Extract: Opportunities

The bitter melon extract was not popular on a commercial basis due to many people being unfamiliar of its properties. But due to a large number of research being carried on the medicinal properties of bitter melon extract, it is being used in commercial purposes such as in dietary supplements. The bitter melon extract is also incorporated with other components to be used in the pharmaceutical industry. Many tea flavors are also available with infusions of other flavors to avoid the bitterness of the bitter melon extract but at the same time benefit from its properties.

A lot of research is being carried out in the cosmetic industry to benefit from the bitter melon extract components. Few creams are already available in the market but there is a lot more research going on for these cosmetics.

Cancer research is extensively going on bitter melon extracts due to positive results seen on the primary research that were carried out.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

With a robust experience in creating exceptional market reports, Transparency Market Research has emerged as one of the trusted market research companies among a large number of stakeholders and CXOs. Every report at Transparency Market Research goes through rigorous research activity in every aspect. The researchers at TMR keep a close watch on the market and extract beneficial growth-boosting points. These points help the stakeholders to strategize their business plans accordingly.

TMR researchers conduct exhaustive qualitative and quantitative research. This research involves taking inputs from the experts in the market, focused attention on recent developments, and others. This method of research makes TMR stand out from other market research firms.

Here's how Transparency Market Research helps the stakeholders and CXOs through the reports:

Inculcation and Evaluation of Strategic Collaborations: The TMR researchers analyze recent strategic activities like mergers, acquisitions, partnerships, collaborations, and joint ventures. All the information is compiled and included in the report.

Perfect Market Size Estimations: The report analyzes the demographics, growth potential, and capability of the market through the forecast period. This factor leads to the estimation of the market size and also provides an outline about how the market will retrieve growth during the assessment period.

Investment Research: The report focuses on the ongoing and upcoming investment opportunities across a particular market. These developments make the stakeholders aware of the current investment scenario across the market.

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Bitter Melon Extract Market