Bioactive ingredients are food components which have a biological effect on living tissues. Bioactive ingredients are a type of bio-molecules that are added to food products and ingredients, which helps in metabolic process for improvisation of health. This also plays important role in solving the problem of inadequate intake of nutritional food and inability to maintain balanced diet. Various research findings have established a significant relationship between certain bioactive compounds and their effects against various chronic disorders such as hypertension, diabetes, cancer, and heart diseases
People are starting to understand the types of products used in food and beverages that help maintain proper health and balanced diet due to increased awareness and improved educational facilities. Producers are also strategies and plan for the convenience factor for consumers and providing them important nutrients and proteins in the form of beverages and food instead of supplements. For example, shampoos, mineral enriched creams are making headlines market as they assure better skincare, hair care etc. For example, several plant phenolic compounds have antioxidant properties; lycopene, which is found in tomatoes and other fruits, exhibits protective effects against prostate cancer. Probiotics, prebiotics, proteins, vitamins, minerals, fibers and plant extracts are major bioactive ingredients that are being employed to prepare various food & beverage products for human as well as animal consumption.
The global bioactive ingredients & product market is estimated to expand due to the rise in health concerns and continued research and development in the field of bioactive ingredients, leading to innovative products. Worldwide aging population is also expected to drive the market, as elderly people are more susceptible to various chronic diseases and hence, are recommended to follow a healthy diet. Rise in incidences of various chronic diseases such as cancer, diabetes, and hypertension is also anticipated to drive the bioactive ingredients & product market, as clinicians usually prescribe bioactive food items to patients suffering from the chronic diseases mentioned above. Rise in cost of treatment, side effects of treatments, and strict regulations for new product approvals by the governing bodies are some of the restrains of the global bioactive ingredients & product market.
Some popular bioactive ingredients comprise amino acids, structured and Omega 3 lipids, prebiotics, proteins & peptides, vitamins, fibers, antioxidants & carotenoids, and plant extracts. These ingredients are utilized to manufacture personal care, dietary supplements, animal nutrition, functional foods, etc. However, many possibilities are considered and checked while considering ingredients for specific usage or applications. These factors mostly include type of nutrient, quality, pollution it can create, and safety factors due to attack by pathogens. Several safety parameters are taken in to account and are still in high demand for maintaining quality and preservation of these compounds along with their products until it is reached to final stage.
The global bioactive ingredients & product market can be classified bases on type and application. In terms of type, the global bioactive ingredients & product market can be segregated into amino acids, minerals & vitamins, prebiotics & probiotics, phytochemicals & plant extracts, Omega 3 & structured lipids, carotenoids & antioxidants, and others. Based on application, the global bioactive ingredients & product market can be segmented into functional food & beverages, dietary supplements, clinical nutrition, personal care, & other products.
Geographically, the global bioactive ingredients & product market is classified into North America, Europe, Latin America, Asia Pacific, Middle East & Africa. North America is a prominent market for bioactive ingredients and products. It leads the global market due to the high level of awareness among people and physicians regarding the usage of bioactive foods and beverages in the region. North America is followed by Europe and Asia-pacific.
Cargill Inc., Archer Daniels Midland Co., and Royal DSM are some of the major companies engaged in the development and marketing of bioactive ingredients and products.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
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Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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