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Global Big Data and Analytics Market in Telecom Industry: Snapshot

Big data can be defined as a large volume of data, both structured and unstructured, that cannot be stored directly in a database with proper processing. Big data analytics is the IT offerings which utilizes several data mining for example text mining and predictive modeling. They help telecom service providers to extract real-time activities and support decision making in business. Telecom firms store large amount of data consisting of customer details, in their databases. With the help of big data analytics, data can be first sorted, mined, processed and then stored systematically. This helps in improved customer services and bottom lines, along with intelligent network planning, customer experience, and decrease in customer churn. Resultantly, it provides assistance in upgrading the business models and optimizing the profit for telecom industry.

Global Big Data and Analytics Market in Telecom Industry: Trends and Opportunities

There are several reasons behind incorporating big data in telecom firms. Some of them are the urgent requirement to increase the revenue, need to bring in new business and prevent consumer churns, in order to defend the present revenue, and saturation of data in the market. To overcome these factors, there are various distribution channels available in the market that would help sorting and storing of data. Moreover, there has been a gigantic rise in usage of data, where the data deluge has come to a halt. The telecom sector is rising with a big chaos and unstructured data. Moreover, the revenue generation has also declined. Keeping these factors in mind, there seems to be a more-than ever urgency to integrate big data and analytics industry.

With the present gigantic growth in in telecom subscribers over the globe, the telecom industry has been developing rapidly. The innovations in the telecom benefit offerings throughout the years have expansively improved the experience of the subscribers. The initiation of these services has additionally empowered the communication service providers with a generous base to expand its market presence and raise its business value. Be that as it may, the beginning of large scale services and product offerings by various telecom administrators furnishes telecom subscribers with an augmented and extended platform to select offerings according to one's need. This prompts the certain requirement for telecom administrators and enterprises provisioning telecom offerings, to ensure revenue generation and sustain their subscribers.  In this manner, telecom analytics holds the most essential part in aiding these telecom administrators and firms which makes the main core users, with methods to strategically give exclusive and optimized solutions to its customers.

Global Big Data and Analytics Market in Telecom Industry: Regional Outlook

The global big data and analytics market in telecom industry is segmented into Asia Pacific, North America, Europe, and Rest of the world (RoW).Among these, North America region, particularly the US, is dominating and is likely to sustain its lead in coming years as well, with 80% of the investment from the mentioned reason. Moreover, owing to the increasing saturation of big data giants in the region, trailed by Asia Pacific and Europe are also investing in the market to a large extent.

Global Big Data and Analytics Market in Telecom Industry: Competitive Landscape

The competitive scenario of the big data and analytics market is seems to be occupied with some of the key players along with several new ones. The leading firms are consistently working on new technology, by investing heavily in research and development activities. They are also trying to make the offerings cost-effective.

Some of the key players in the big data and analytics market are Accenture, Informatica, Cisco Systems, and SAS Institut. Apart from these, Musigma, Teradata, EMC, and Salesforce are also some of the important names in the market.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg, Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

With a robust experience in creating exceptional market reports, Transparency Market Research has emerged as one of the trusted market research companies among a large number of stakeholders and CXOs. Every report at Transparency Market Research goes through rigorous research activity in every aspect. The researchers at TMR keep a close watch on the market and extract beneficial growth-boosting points. These points help the stakeholders to strategize their business plans accordingly.

TMR researchers conduct exhaustive qualitative and quantitative research. This research involves taking inputs from the experts in the market, focused attention on recent developments, and others. This method of research makes TMR stand out from other market research firms.

Here's how Transparency Market Research helps the stakeholders and CXOs through the reports:

Inculcation and Evaluation of Strategic Collaborations: The TMR researchers analyze recent strategic activities like mergers, acquisitions, partnerships, collaborations, and joint ventures. All the information is compiled and included in the report.

Perfect Market Size Estimations: The report analyzes the demographics, growth potential, and capability of the market through the forecast period. This factor leads to the estimation of the market size and also provides an outline about how the market will retrieve growth during the assessment period.

Investment Research: The report focuses on the ongoing and upcoming investment opportunities across a particular market. These developments make the stakeholders aware of the current investment scenario across the market.

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Big Data Analytics Market