Baked potato chips do not require frying, are frequently made with boiled potatoes or potato flour. Fresh potatoes are used to make the fried potato chips, which are cooked all across the manufacturing process. Baked chips have less oil content and, supposedly, better health as compared to fried chips. Baked chips are loaded with salt, flavorings, oil, emulsifiers, and stabilizers. The only difference between these chemicals is that sophisticated technology allows them to bake them instead of deep-frying them. The growing inclination towards healthy food products and baked products are projected to augment the sales growth of the global Baked Chips market during the forecast period set between 2021 and 2031.
The Baked Chips market is classified on the basis of source, flavors, distribution channel, end users, and region. In terms of source, the market is grouped into grains, cereals, fruits, vegetables, and others. Based on flavors, the market is categorized into French onion dip, Italian ketchup sauce, cheese & bacon flavors, herb & onion flavour, cream, and others. With respect to distribution channel, the market is segmented into stores, offline, online, and others. Based on end user, the market is segmented into child, adult, female, male, and others.
The research report on the baked chips offers qualitative and quantitative analysis of the market and factors boosting or challenging its growth. This includes drivers, restraints, challenges, and future growth opportunities. List of the players operating in this market and their efforts to obtain a significant position in the market competition in terms of innovations and new product launches is also discussed in details. It also focuses on the recent developments and innovations that helped the market grow in terms of revenue generation. The impact of the novel COVID19 pandemic is also discussed in the report. For more information on the report, refer to the company website.
The nature of competition for this market is fragmented owing to the presence of a multiple players. Leading players of the Baked Chips market are indulging in joint ventures and merger strategies to gain an upper hand in the overall market competition. Others are investing in introduction of new products to gain more impetus for the market. The key objective is to ensure a significant position in the market competition and earn handsome revenues for the overall market.
Some of the key players of the global Baked Chips market include:
The changing rate of consumer behavior towards baked goods is a prime factor augmenting the growth of the global baked chips market. Besides this, the rising importance of health and fitness and rising importance of baked food products is likely to aid in expansion of the global baked chips market. Apart from this, the increasing demand for nutritious snacking products will further help create revenue generation opportunities for the baked chips market in the forecast period.
Geographically, this market is widespread to the regions of Latin America, Europe, North America, and the Middle East and Africa. These regions are further categorized as per the nations bringing business. Asia Pacific emerged as the largest revenue generators for the Baked Chips market accounting to the rising demand for baked products and change in cultural preferences. The rising rate of awareness about lifestyle changes and increasing rate of consumer behavior changes towards healthy food and beverage products are further projected to help this region continue to dominate the market in the forecast period.