Pedestrian protection system or PPS is a system which contributes in mitigating a pedestrian’s impact with the car, in case of certain frontal collisions. In case of these frontal collisions with the pedestrian, sensors in the front of the vehicle react and the PPS is activated. Driver-based offences such as distracted driving are one of the major causes of pedestrian accidents and injuries. In such cases, pedestrian protection systems represent the appropriate technologies and as it is easier to impose the mandatory factory fitment of these systems, instead of expected a change in driving behavior drastically.
Some of the key trends that are expected to gain traction in the global automotive pedestrian protection system market in the coming years are the introduction of advanced radar systems and the use of synthetic or computer vision systems on pedestrian protection systems. The global market is being strongly driven primarily by the growing demand for commercial vehicles globally and the rising hazardous incidents related to pedestrian deaths and injuries. The growing use of protection airbags and pedestrian safety is one of the key trends which is positively influencing the global market growth. Several vendors in the global market are being increasingly involved in the development and distribution of active safety systems such as night vision systems, radar systems, active hood and brake systems. They are also offering various passive safety systems such as pedestrian protection airbags, passive safety electronics, seatbelts and PPS. Further, increasing global and regional stringent regulations regarding the adoption of pedestrian protection systems in new motor vehicles is fueling the growth prospects of this market.
The global automotive pedestrian protection system market can be segmented on the basis of technology and geography. Based on technology, the global market can be classified into active pedestrian protection system and passive pedestrian protection system. Passive pedestrian protection system dominated the market, acquiring the majority of the global market share in 2016. Though the active passive pedestrian protection systems are in the initial growth stages, the segment is anticipated to achieve steady growth of production, thereby accounting for a significant share of the global market by the end of the forecast period. The global automotive pedestrian protection system market can be further segmented geographically into North America, Europe, Asia Pacific, South America and Middle East and Africa. North America held the highest share of the global market in 2016 and is expected to retain its position throughout the period of forecast period, strongly driven by the stringent government regulations to equip automobiles with advanced driver assistance systems.
The global automotive pedestrian protection system market is highly fragmented due to the presence of a large number of suppliers and original equipment manufacturers. The competition existing among the vendors in this market is intense and is expected to further increase in the coming years owing to the estimated growth of the global market. The key players in the market particularly focus on expanding their geographical presence. The report provides the market share analysis of the key industry participants operating in the industry. The global market comprises a considerable number of manufacturers. These players have been exhaustively profiled and their business overview, financial overview, business strategies and recent developments have been covered under the purview of the report. Some of the major players operating in the global automotive pedestrian protection system market include General Motors, Continental AG, Audi, BMW AG, Toyota Motor Corporation, Robert Bosch GmbH, Nissan Motor Company Ltd., Mercedes-Benz, Ford Motor Company, Autoliv Inc., Magneti Marelli S.p.A., Honda Motor Co., Ltd., TRW Automotive and Volvo among others. Other prominent vendors operating in the market are Tesla Motors, Magna International, Volkswagen AG, Jaguar Land Rover, Mazda Motor Corporation, Valeo, Hitachi Automotive, Denso Corporation and Delphi Automotive PLC among others.
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