Automotive Operating Systems: Introduction
- The operating system is essentially software that goes about as an interface between the computer equipment and the end-client. Operating systems are being used in vehicles for quite a long time, from the in-vehicle entertainment menus incorporated into the main computerized sound systems to the satellite navigation systems that exist in new vehicles currently. Automotive operating system implies the product to use in the automotive area for explicit products and services. Its directions help clients to collaborate effectively with the basic hardware components in vehicles and control the usefulness of vehicles. It guarantees the security of travelers and operators. The automotive system in vehicles is utilized to build usefulness without expanding expenses. It decides the activity of controls of automated systems and engine motors to run vehicles easily.
Key Drivers of Global Automotive Operating Systems Market:
- Various automakers are presently pivoting toward the incorporation of QNX operating systems in different automobiles, subject to their ability to address multiple application requirements such as infotainment, security, safety management, and ADAS. Moreover, QNX OS also ensures optimum performance, reliability, and security across vehicle embedded systems, contributing significantly toward the extensive adoption of cars and vehicles with QNX OS. Various enterprises are taking up important steps to incorporate these solutions to enhance the driving experience.
- For instance, in early 2021, BlackBerry Limited announced expansion of its strategic alliance with Baidu to facilitate the functioning of HD maps on QNX Neutrino Real-time OS. Reports suggest that the solutions would be mass manufactured in the upcoming GAC New Energy Aion models from the electric vehicle arm of Guangzhou Automobile Group Co., Ltd.
- Rise in production and sales of commercial vehicles worldwide are expected to have a positive impact on the automotive operating systems market. According to the OICA statistics, 2020 recorded sales of nearly 24 million commercial vehicles globally. In this regard, companies involved in the production of CVs are deploying ADAS to offer enhanced security and safety.
- Essentially, the need to integrate and manage these systems and ECUs (electronic control units) is further stimulating the demand for automotive operating systems, thereby boosting the market
Incorporation of Modern-Day Infotainment Systems in Cars to Offer Significant Opportunities:
- Introduction to modern technologies has currently prompted automotive OEMs to incorporate latest infotainment systems such as touch screen displays, voice command systems, and others. These systems support both software and hardware components in an effort to provide an audio or visual experience to consumers. Thus, in turn, is likely to offer lucrative opportunity for the automotive operating systems market in the next few years.
Maintenance and troubleshooting of automotive software to hamper market:
- High maintenance cost of automotive software is one of the key factors restraining the automotive operating systems market growth. Automotive operating systems refer to software that is complex & challenging, needing regular support & maintenance. This troubleshooting process is usually convoluted & time-consuming. Furthermore, one of the expenses included has to do with maintaining a way of system records and securing their consistency. It means that adequate configuration management can help decrease the cost. Additionally, vehicle simulation & virtual product development technologies can manage the issue. Most car manufacturers in the global industry provide service and keep commitments to their customers to enhance the total consumer experience and provide aftersales support.
North America to Hold Significant Share of Global Automotive Operating Systems Market:
- North America is anticipated to dominate the global automotive operating systems market due to expansion of automotive infrastructure and surge in sales of connected cars. Furthermore, the market in the region is characterized by the presence of a large number of automakers and technology players. The region also has a favorable market regulatory framework for self-driving vehicles. This has enabled companies to conduct tests on autonomous vehicles and develop sophisticated OS & middleware, thereby offering significant opportunities for the market.
- Several automakers, including Tesla, Google, and Audi, are in a race to mass produce fully driverless vehicles in the market in Canada. The University of Waterloo, the Erwin Hymer Group, and Blackberry QNX have already launched a pilot project that tests driverless vehicles on Ontario roads, which is anticipated to strengthen the foothold of QNX automotive OS in the country.
Key Players Operating in Global Market
The global automotive operating systems market is fragmented with top manufacturers across the global market. A few of the key players operating and potential in the global automotive operating systems market are:
- AUTOSAR
- Automotive Grade Linux
- ArcherMind Technology (Nanjing) Co., Ltd.
- Android Automotive
- Blackberry QNX
- Baidu, Inc.
- BMW AG (Bayerische Motoren Werke AG)
- Continental AG
- Ford Motor Company
- General Motors Company
- GENIVI Alliance
- Green Hills Software LLC
- Mentor Graphics Corporation
- Mercedes-Benz AG (Daimler AG)
- Microsoft Corporation
- MONTAVISTA SOFTWARE, LLC
- Neusoft Corporation
- NVIDIA Drive OS
- Tesla Inc.
- Thunder Software Technology Co., Ltd.
- Toyota Motor Corporation
- Volkswagen AG
- Wind River Systems, Inc.
Global Automotive Operating Systems Market: Research Scope
Global Automotive Operating Systems Market, by OS Type
- Android
- Linux
- QNX
- Windows Embedded Automotive 7
- Others
Global Automotive Operating Systems Market, by Vehicle Type
- Passenger Vehicle
- Hatchback
- Sedan
- Utility Vehicles
- Light Commercial Vehicle
- Heavy Duty Trucks
- Buses & Coaches
Global Automotive Operating Systems Market, by ECU Function
- Powertrain
- Body Comfort & Control
- Infotainment
- Communication
- Safety & ADAS
Global Automotive Operating Systems Market, by Region
- North America
- Europe
- Germany
- France
- U.K.
- Italy
- Spain
- Russia & CIS
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- ASEAN
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Rest of Latin America
- Middle East & Africa
- GCC
- South Africa
- Rest of Middle East & Africa
