An automotive NVH (noise vibration harshness) testing tests the sound and vibration quality in vehicles. Automotive NVH testing is primarily administered to design, minimize, and provide quality assertion of the vehicle’s interior and exterior noise. Loud noise and vibration while driving leads to an uncomfortable ride. Auto manufacturers conduct NVH testing to offer a quiet vehicle ride. Utilization of NVH improves the overall vehicle ride quality. It includes equipment such as acquisition software, controllers, analyzers, data acquisition systems, microphones, sound level meters, and vibration and other software.

Rise in adoption of mechatronics components by auto manufacturers, in order to reduce vehicle noise, is expected to drive the automotive NVH testing market during the forecast period. Surge in technological advancements and continuous development of sensors and software has led to the utilization of automotive NVH testing with multiple analysis in a single test. This is expected to increase the use of automotive NVH testing by vehicle manufacturers. NVH testing improves comfort, safety, and performance, thus increasing sales of vehicles. This, in turn, is projected to boost the automotive NVH testing market during the forecast period. Health problems caused due to the loud noise of vehicles has resulted in the implementation of regulations on testing and inspection by governments of various countries. This is expected to boost the automotive NVH testing market during the forecast period. Limited availability of database inhibits regular upgrade of the system, which is anticipated to hamper the automotive NVH testing market during the forecast period. 

The automotive NVH testing market can be segmented based on application, component, vehicle type, and region. In terms of application, the automotive NVH testing market can be divided into sound testing, environmental noise testing, engine noise, vibration testing, and two other segments. The sound testing segment accounts for a prominent share of the market. Driving becomes comfortless with a loud noise; sound testing inspect the sound of the vehicle and provides ride quality. 

Based on components, the automotive NVH testing market can be bifurcated into software and hardware. The hardware segment holds a considerable share of the automotive NVH testing market. Expansion of the hardware segment can be attributed to the extensive usage of mechanical and electronic components in the auto industry. Surge in utilization of controllers and semiconductors is projected to drive the hardware segment of the automotive NVH testing market. 

In terms of vehicle type, the automotive NVH testing market can be segregated into two segments. The passenger vehicles segment is expected to dominate the automotive NVH testing market during the forecast period due to higher production of passenger vehicles. Increase in per capita income and decline in car loan rate in developing countries are anticipated to propel the automotive NVH testing market. 

Based on geography, the global automotive NVH testing market can be divided into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa. Asia Pacific accounts for a prominent share of the global automotive NVH testing market owing to higher vehicle production, especially in China, India, Japan, and South Korea. The automotive industry has been expanding in the region due to rising investments by foreign car manufacturers and rising vehicle export from the region. Furthermore, Asia Pacific is expected to continue to dominate the global market due to the increase in vehicle manufacturing plants in countries in ASEAN. 

Key players operating in the global automotive NVH testing market include Siemens AG, Brüel & Kjær, HEAD acoustics GmbH, Dewesoft d.o.o., GRAS Sound & Vibration A/S., Burke Porter Group Company, Signal.X Technologies LLC., imc Meßsysteme GmbH, MTS Systems Corporation, m+p international Mess- und Rechnertechnik GmbH, and ElringKlinger AG.

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Automotive Nvh Testing Market

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