Vehicle manufacturers are improving interiors of a car to provide better driving experience for their customers. Manufacturers have been providing analog dials and gauges in the recent past. By providing high definition displays, and colorful system manufacturers reconfigure the interiors of vehicle. A multi-layer display consists of two layers: transparent thin film transistor and normal thin film transistor. The transparent thin film transistor is placed in front of the normal thin film transistor at a specific distance. Both displays can show visuals, which combined can provide depth and a 3D effect. An automotive multi-layer display offers several advantages such as high-end graphics, 3D effect with depth, clear picture quality, and high-tech appearance.
Increase in demand for safety in all types of vehicles for optimized vehicle performance, high adoption of safety systems for comfortable driving experience, and better interiors of vehicle are anticipated to drive the automotive multi-layer display market during the forecast period. Content from rear thin film transistor does not appear very clear as the front thin film transistor is not completely transparent. However, alternative options such as 3D rendering technology and stereoscopic display technology are anticipated to hinder the expansion of the automotive multi-layer display market during the forecast period.
The automotive multi-layer display can be segmented based on type, application, vehicle, component, and region. Based on type, the automotive multi-layer display can be divided into digital display and analog display. A digital display offers several advantages such as design freedom, increased user experience, attractive appearance, and special illumination effect. The digital display segment dominated the overall automotive multi-layer display market and is anticipated to maintain its dominance during the forecast period.
In terms of application, the automotive multi-layer display market can be segmented into speed indicator, fuel indicator, acceleration indicator, heat indicator, and safety indicators. The multi-layer display is widely utilized for indicating the speed of the vehicle. A multi-layer display is also installed to indicate fuel availability in the vehicle. Speed indicator and fuel indicator segments held a major share of the overall automotive multi-layer display market and are anticipated to maintain their dominant positions in the market during the forecast period.
In terms of vehicle, the automotive multi-layer display market can be segmented into passenger vehicle and commercial vehicle. The passenger vehicle segment is further sub-segmented into SUVs, MUVs, sedans, and hatchbacks. SUVs and sedans contain more safety features and other applications such as navigation system, alarm system, and entertainment applications. Sedans and SUVs sub-segments held a major share of the passenger vehicle segment of the overall automotive multi-layer display market, and they are anticipated to maintain their dominance during the forecast period.
In terms of region, the automotive multi-layer display market can be segmented into North America, Europe, Middle East & Africa, and Asia Pacific. Asia Pacific is estimated to be a prominent market for automotive multi-layer display during the forecast period. Increased production of automobiles, higher adoption of advanced technologies in automotive electronics, and rapid increase in number of semi-autonomous and autonomous vehicles are expected to boost the demand for the automotive multi-layer display in this region.
Key players operating in the automotive multi-layer display market are Socionext America Inc., Delphi Automotive LLP, Visteon Corporation, Johnson Controls, PureDepth@Inc, and Varitronix.
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