The printed data on paper, fabric, metal plate, polymer or different material for acknowledgment, attached on an automotive component is called an automotive label. The labels utilized in the automotive industry need to withstand severe environmental conditions and they convey information about the producer, dates, safety, and details of the component. The automotive labels market is growing at a consistent pace because of increment in the demand for smart labels, for example, barcodes, QR codes, and RFID identifications so as to distinguish parts, safety information, and information in the automotive manufacturing. Automotive labels can be fitted on vehicles with no extra exceptional apparatus. The labels can be mounted effectively with the assistance of paste or bolts. Information on the labels should be visible and easy to understand, it tends to be composed with white on dark or the other way around. Automotive labels are mounted on the engine, motors, drive trains and chassis. Marks help effectively recognize the parts of the vehicle. These labels can be scrambled by codes, numbers, letter sets, or alphanumeric arrangement.
The global automotive labels market is seeing development because of the critical interest for labels and changing technical dynamics for smart labels and active labels during the forecast period. Increasing demand for radio frequency identification (RFID) labels and high growth in evolving economies are key drivers of the automotive labels market. Demand for eco-friendly label production techniques is also a major factor driving the automotive labels market. Demand for eco-friendly label production techniques is also a major factor driving the automotive labels market. Automotive labels should be made with exactness and high caliber for their durability, as they need to withstand outrageous natural conditions. Rising raw material cost of labels, for example, metals, resins, polymers, and colors, acts as a restraint to the automotive labels market.
The global automotive labels market can be segmented based on type, application, regions vehicle type, and sales channel. Based on type, the automotive label market can be classified into asset label, dome labels, marking labels, cautioning labels, and stock names. For distinguishing proof strategy for labels utilized are a hologram, barcode, RFID. Based on application, the automotive labels market can be isolated into Chassis Labels, Engine Component Labels, Interior Labels, and Exterior Labels.
Based on sales channel, the market can be segmented into OEM and aftermarket. OEMs utilize eye-catching and attractive automotive labels in vehicles to provide information in order to increase brand awareness. Therefore, the OEM segment is likely to expand during the forecast period.
Based on vehicle type, the automotive label market can be split into passenger vehicle and commercial vehicle. The passenger vehicle segment can be further sub-segmented into hatchback, sedan, and SUV/MUV. Increase in demand for passenger vehicles is anticipated to boost the automotive label market during the forecast period. Technological advancements and requirement of information display in commercial vehicles, it is expected to boost the automotive label market during the forecast period.
Based on region, the automotive label market can be bifurcated into Asia Pacific, North America, Latin America, Middle East & Africa, and Europe. Asia Pacific is expected to witness high demand for automotive labels during the forecast period owing to increasing per capita income of the general population and rise in demand for vehicles in the region. Asia Pacific holds a major share of the total global automobile production, which in turn is likely to boost the automotive label market in the region.
Key global players in the automotive labels market include Sika AG, Avery Dennison Corporation, Adhesives Research, Inc., 3M, Grand Rapids Label, Lewis Label Products, Imagetek Labels, H.B. Fuller, ,Identco, Dunmore, Weber Packaging Solutions, Inc., William Frick & Co., UPM Raflatac, CCL Industries, Inc., SATO and tesa SE.
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