Automotive Cabin Heaters: Introduction

  • Automotive cabin heaters are designed to provide warm air inside the vehicle cabin, which offers comfort to passengers. Engine powered vehicles utilize the waste heat from the exhaust gases in order to warm the vehicle cabin. In electric vehicles, waste heat is not available and hence, major vehicle manufacturers are introducing heating technology that converts electrical energy into heat energy. This is likely to boost the automotive cabin heaters market across the globe.

Key Drivers of Automotive Cabin Heaters Market

  • Rise in production of vehicles integrated with comfort features across the globe is likely to propel the automotive cabin heaters market. Rise in demand for high level of comfort in vehicle cabin is likely to boost the automotive cabin heaters market. The coronavirus pandemic has prompted major vehicle manufacturers to develop advanced cabin heaters that consist of purification systems to remove virus, bacteria, and dust. This, in turn, is anticipated to boost the automotive cabin heaters market across the globe.
  • Variations in weather and rise in consumer preference toward comfort while driving the vehicle are estimated to further propel the automotive cabin heaters market. Rise in demand for vehicle electrification and increase in trend toward lightweight and compact air conditioning system in vehicles is likely to boost the automotive cabin heaters market across the globe.

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Europe & Asia Pacific to hold significant share of global automotive cabin heaters market

  • Europe is projected to hold for a significant share of the global automotive cabin heaters market due to a rise in the demand for comfort features in vehicles. Europe has presence of major original equipment manufacturers as well as tier-1 suppliers, including Continental AG, MAHLE GmbH and Denso Corporation who have major facilities that undertake research & development on the cabin cooling and heating system, which is likely to propel the automotive cabin heaters market across Europe.
  • Followed by Europe, Asia Pacific is projected to hold a significant share of the global automotive cabin heaters market due to an increase in sale of vehicles across the region. Presence of major automotive parts manufacturing industries across China, India, and Japan is anticipated to propel the automotive cabin heaters market across Asia Pacific. Growing pandemic across the region is likely to prompt vehicle manufacturers to integrate high quality cabin heaters in the vehicle, which is likely to boost the automotive cabin heaters market across the globe.

Key Players Operating in Automotive Cabin Heaters Market

The automotive cabin heaters market is expanding consistently, as a large number of players operate in the market. A few of the key players operating in the automotive cabin heaters market are:

  • BorgWarner Inc.
  • MAHLE GmbH
  • Denso Corporation
  • Eberspaecher Group
  • Webasto Thermo & Comfort
  • Gentherm Inc.
  • Sanden Corporation
  • Valeo SA
  • TS Tech Co. Ltd
  • Brano Group a.s.
  • Fawer Automotive Parts Limited
  • Hanon Systems
  • Continental AG
  • Mando Corporation

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Global Automotive Cabin Heaters Market: Research Scope

Global Automotive Cabin Heaters Market, by Propulsion

  • Internal Combustion Engine (ICE)
  • Battery Electric Vehicle(BEV)
  • Hybrid Electric Vehicle (HEV)

Global Automotive Cabin Heaters Market, by Vehicle Type

  • Passenger Vehicle
  • Hatchback
  • Sedan
  • Utility Vehicle
  • Commercial Vehicle

Global Automotive Cabin Heaters Market, by Sales Channel

  • OEM
  • Aftermarket

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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