Audio Amplifier Market: A Snapshot
Audio amplifiers are a treat to the sore ears of music lovers allover the world. This equipment is an electronic amplifier which converts low-power electronic signals to reach the ears of millions. These are easy to find at musical concerts wherein they sit pretty on stage converting electric signals from guitar pickup signals to a high-level. These are also widely noticeable in various public functions as sound reinforcers, home audio systems, and even widely seen in public addresses.
Its main power lies in converting low-power signals from a wide variety of sources like cassette players, cd players, record players into high-power sound output. Additionally, the machine also offers enhancement with features to set the bass among others. These are typically essential during music concerts as a sound from a bass player may only measure up to a few hundred microwatts. The output may also be really small for recording and distributing sound systems later on through sound enforcement systems. The demand for these continues to rise as most boom boxes, radios, TVs have limited capacity to be sound amplifiers. Hence, the quality of the sound in the original product is essential for end-consumers.
Additionally, instruments amplifiers also use audio power amplifiers like guitar amplifiers, keyboard amplifiers, among others. The sound is then integrated into a single ‘head’ which consists of a wide range of features like tone controls, preamplifier, and electronic effects. Recently, sound amplifier are used in conjunction with digital visualization during musical concerts. The concerts make way for increased engagement with the audience and captivating experiences.
This equipment is also used as a standalone equipment and often in demand by hi-fi audio enthusiasts and designers of public address systems. The stand-alone application continues to receive challenges from newly designed equipment like Yamaha electronic keyboards which include integrated power amplifiers. However, as these products do not result in a direct conflict of commercial interests for large concerts among other applications, the audio amplifier market is poised to witness significant growth opportunities in the near future.
Audio Amplifier Market Introduction
An Audio Amplifier is basically a device which is used to increase the amplitude of a low-power electronic audio signal to a suitable level that is high enough for driving loudspeakers or headphones, with maintaining the details of small signal. The audio amplifier was invented in 1912 by Lee De Forest.
Audio Amplifier Market- Competitive Landscape
In February 2018, Infineon Technologies announced to acquire Merus Audio, a Denmark based startup founded by Hans Hasselby-Andersen and Mikkel Hoyerby. Merus Audio has developed a class D audio amplifier which offers energy efficiency. This new device is designed to maximize the battery playback and audio performance for home speakers while minimizing design and heat space. As a result of this acquisition, Infineon will be able to offer advanced class D audio amplifiers.
Amplifier Technologies, Inc. (ATI) acquired Datasat Digital Entertainment, a privately held company which manufactures high-end audio processing and audio amplification products. Post-acquisition the products developed by Datasat Digital Entertainment will be added to ATI’s portfolio, which is anticipated to result in strengthening the company’s foothold in audio amplification market.
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Founded in 1953, NXP Semiconductors is located in Eindhoven, Netherlands. The company is specialized in designing, manufacturing, and marketing semiconductor equipment and devices for mobile communications, consumer electronics, security applications, in-car entertainment, and networking. The company offers excellent EMC performance audio amplifiers for home audio, car audio, mobile phone, and some other platforms.
STMicroelectronics was established in 1987, has it’s headquarter in Geneva, Switzerland. The company is one of the leading providers of semiconductor solutions. The company manufactures Class AB, class D and class G audio amplifiers for various applications ranging from headphone to most powerful subwoofers. STMicroelectronics has a wide network of sales and distribution channels with 80 sales and marketing offices in 35 countries.
Established in 1983, Maxim Integrated is headquartered in California, United States. Maxim Integrated is specialized in the development of analog, linear, and mixed signal devices. The company offers a wide range of audio amplifiers for multiple applications with uncompromised audio performance.
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Audio Amplifier Market Dynamics
Rising Demand for Energy-Efficient Technologies in Portable Audio Devices
The audio amplifier market has witnessed immense growth since last two decades and is expected to grow at a decent pace in the coming year. One of the major factor driving the growth of the global market is the rising demand for energy efficient technologies in portable audio devices. The audio amplifiers are integrated with multiple devices such as mobile phones, tablets, notebooks, MP3 players, portable gaming devices, high-end infotainment, units, automotive sound system, home theatres, subwoofers, and many others.
Moreover, increasing demand for home audio and professional audio system, increasing expenditure on music concerts, festivals, etc. is expected to spur the growth of the global audio amplifier market over the forecast period of 2019 to 2027.
Manufacturers Focus on Innovative Techniques to Enter Developing Audio Amplifier Market
Manufacturers in the audio amplifier market are increasingly investing in the research and development activities to find new and innovative techniques to develop audio amplifiers. Manufacturers are also focusing on offering highly-efficient and reliable audio amplifies to achieve technological competence.
The audio amplifier market is highly fragmented with the presence of several manufacturers, especially in the developing regions. Moreover, with the increasing number of manufacturers, product differentiation has become vital to gain competitive edge in the audio amplifier market.
Reduced Profit Margins for Manufacturers Restraining Audio Amplifier Market Growth
One of the key factors hampering the growth of the audio amplifier market is it leads to reduced profit margins for manufactures. However, in response to the growing demand for audio amplifiers in consumer electronics and entertainment industry, companies are focusing on increasing their sales volume in order to maximize their profit margins.
Audio Amplifier Market - Segmentation
Based on the class, the Audio Amplifier market is segmented into
- Class A
- Class B
- Class AB
- Class D
- Class G
- Class DG
- Class H
Based on the class, the Audio Amplifier market is segmented into
- Television Sets
- Desktops & Laptops
- Home Audio Systems
- Professional Audio Systems
- Automotive Infotainment Systems
Based on the end-use industry, the Audio Amplifier Market is segmented into
- Media & Entertainment
- Consumer Electronics
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
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- Actionable Results to meet all the business priorities
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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
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Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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