Global API Management Market: Snapshot

The need to manage the usage of application programming interfaces (APIs) to decode the data of systems or enterprises in a bid to make it usable for other sections of the organization or for third-party organizations in novel ways is boosting the global API management market. The rising need for the governance and a life-cycle framework for APIs is also fueling the demand for API management solutions, which is reflecting positively on this market.

The significant rise in the popularity of web APIs, together with the augmenting demand for public as well as private APIs are projected to drive the growth of the worldwide API management market remarkably in the years to come. Apart from this, the mobility of these solutions and apps explosion are also anticipated to favor this market tremendously over the next few years.

The worldwide market for API management is characterized by the rivalry between the established multinational as well as local players. The market participants rely heavily on the advancements in technology for the growth of their businesses. Over the coming years, they are likely to shift their focus towards strategic alliance in order to gain strength in the global market.

Global API Management Market: Overview

Application programming interface (API) stands for a set to protocols, tools, and subroutines that are used to build software applications. Acting as a communication code between software programs, API management enables an organization to monitor the functionalities of the interface and meet the requirements of the application and developers. API management allows traffic monitoring of individual applications and helps in cache memory management to improve the performance of the application. As API management software can either be built in-house by an organization or can be imported from third-party providers, and has become an essential tool for several business vendors to enhance their customer experience. Consequently, the demand in the global API management market is projected to expand at a healthy rate during the forecast period of 2016 to 2024.

This report on the global API management market provides qualitative and quantitative examination of the market in its current scenario and analyzes all the factors that may influence the demand in the near future, to estimate the condition of the market until 2024. This report is meant for audiences such as organizations, network operators, and solution providers, aspiring to serve as a credible document to make more informed business choices. The report contains a dedicated section on company profiles, exploring several prominent players for their market share and product portfolio, in order to present a clear picture of the competitive landscape.

The global market for API management can be segmented on the basis of services into analytics, portal, gateway, governance, security, and other services. By end-use industries, the market can be categorized into aerospace and defense, banking and finance, automotive and transportation, public sector and government, retail and consumer, healthcare and life sciences, and technology and media. Geographically, the report examines the opportunities available for API management market in regions such as North America, the Middle East and Africa, Asia Pacific, Europe, and Latin America.

Global API Management Market: Trends & Opportunities

Mobility and App proliferation is the primary factor augmenting the demand for API management. With growing number of mobile subscribers, the rise of social media, and penetration of ecommerce, vendors from various sectors can now provide information in interactively to their consumers and thereby increment their sales. The advancements of the Internet of Things and Big Data as well as cost and feature benefits are other two major factor favoring the global API market. Moreover, as API management helps in systematic enforcement of policies and visualization of insightful analytics, the demand is expected to expand to several organizations that desire to expand their productivity.

Conversely, some of the factors expected to challenge the market from attaining its full potential are: data security, legacy investments in SOA, and performance monitoring by skilled professionals. System integrators, digital transformation, and SOA and PaaS integrations are some of the new opportunity avenues available for the players in this market.

Global API Management Market: Regional Outlook

North America and Europe currently serve the maximum demand for API management, owing to high adoptability of new technology. However, several emerging economies in Asia Pacific such as India, China, Japan, and South Korea house several end-use organizations that offer vast untapped opportunities.

Companies mentioned in the research report

Amazon, CA Technologies, RedHat, Apiary.io, Apigee, Stormpath, Telenity, Akana, Axway, Crosscheck Networks, Dell Boomi, Fiorano Software, Inc., IBM, Distil Networks, Mashape, MuleSoft, Nevatech, NGINX Software Inc., Mashery (Tibco), Microsoft, Restlet, SAP, Sapience, Oracle, RepreZen, Socrata, Software AG, and Torry Harris are some of the leading players currently functional in the global API management market.

Major regions analyzed under this research report are:

  • Europe
  • North America
  • Asia Pacific
  • Rest of the World

This report gives you access to decisive data such as:

  • Market growth drivers
  • Factors limiting market growth
  • Current market trends
  • Market structure
  • Market projections for the coming years

Key highlights of this report

  • Overview of key market forces propelling and restraining market growth
  • Up-to-date analyses of market trends and technological improvements
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors
  • An array of graphics and SWOT analysis of major industry segments
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis
  • Offers a clear understanding of the competitive landscape and key product segments

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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