A lot of changes are occurring in the food packaging system from the way the food is produced to how it is distributed, stored, processed and retailed. Food pouches are common flexible packaging formats for everyday food products. They combine the advantages of traditional, rigid food packaging with modern flexible material. The aluminum-free pouches are designed for packaging of food and has numerous technical advantages. Packages are also required to be recyclable and easily disposable therefore most companies have switched to using the European and USA-patented Ensobarr barrier coating, which replaces the aluminum laminating in packaging boards.
The aluminum free food pouches with value added features continue to stimulate the growth for pouches overall, with spouted pouches and retort pouches posting fast gains. The aluminum free food pouch market can be segmented on the basis of material type, pouch type, by its application and by region. On the basis of material type, the market is segmented into flexible plastic which includes films and sheet, rigid plastic and others.
On the basis of pouch type, the market can be segmented into flat pouches, stand up pouches and others. On the basis of application, it can be segmented into vacuum, re-sealable, retort, spouted and stick market.
On the basis of region, the market is segmented into North America, Europe and emerging countries of Asia Pacific. Many of the fresh food packaging companies are shifting to aluminum free food pouches as it offers customization and provides immense scope to create new designs and also these pouches are eco-friendly as they are non-toxic and biodegradable.
With the general use of packaging and development of modern techniques for food safety and commercialization, efficient packaging has become necessary for all food types from fresh produce to ready to eat meals. The aluminum free food pouch also known as the alu-free pouch are designed to have numerous advantages which include superior barrier property, perfect air-tightness, optimal puncture resistance to preserve the organoleptic qualities of the food, diverse options for easy opening, rotoprinting to optimize product communication, customization of the pouch according to desired visual effects like glossy, matte, transparent etc. Also packing food in plastic is much more convenient as users can view the contents in the pouch which is not possible in aluminum pouches. Also, aluminum reacts with the acids in acidic food, therefore most of the companies are opting for making aluminum free food pouches.
The use of aluminum free food pouches are widely accepted by the consumers as they are lightweight and easy to handle, in addition to being eco-friendly. In addition, these pouches are more cost effective as compared to aluminum pouches as they offer flexibility and ensure better shelf visibility, thereby driving the growth of this market.
By region, Asia Pacific is leading the market due to increasing number of middle class customers with greater spending power, who are more appealed toward cost-effective aluminum free pouches, especially in India and China. But this can only be credited due to high population in these countries and according to the per capita consumption of these pouches. The market in Asia Pacific is followed by Europe and North American markets respectively.
Product innovation and expansion are the key strategies adopted by major players in the aluminum-free food pouch market. Some of the key players in this market are Astrapak Limited, Berry Plastic Corporation, Coveris, Mondi Group, and Sonoco. These companies provide aluminum free food pouches as they have good expertise and more experience gained over the years which has improved their practices and processes to become more efficient.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
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- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
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Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.